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Terosso Truffles – On a delicious mission to tease your palate by bringing all things Truffle to India.

Terosso Truffles

Truffles are high luxury food items on the menu of ultra-exclusive restaurants and food connoisseurs. Travel and food buffs, Forum & Kritaesh Kapadia who absolutely loved truffles found the COVID 19 global travel lockdown hamper this indulgence. So now what?

“Well if we could not go to eat truffles, we thought why not bring the truffles to us to eat!” says Kritaesh.

On 15th August 2020, was founded What The Truff, later branded as the Terosso Truffles. The one point agenda? Source and bring the best things truffle to India and make available the widest range of truffle products to food lovers in India.

Truffles being really expensive, demanded an initial outlay of 2-3 lakhs to start operations. Business commenced with just 1 product from a warehouse in a prime location in Mumbai, along with a kitchen on the same premises. Today, all marketing and manufacturing happens from this location.

That the business was something both founders passionately believed in, was demonstrated by Kritaesh who was accepting and sending orders to the kitchen, even as he was getting married to Forum in the Mandap!! 

Experience handcrafted truffle delights made right here in India!

Truffles don’t grow in India and are still a curiosity food. Many customers requested recommendations before trying them out, then came back saying they absolutely loved the taste. This was a positive sign since it meant truffles were entering mainstream menus, rather than staying elitist.

Says Forum,” This shift is what we want to capitalize upon. We remove travel and custom duties barriers, plus the hassle of getting it from abroad. We use truffles imported from the Italian country side and source most of our base ingredients from Europe. We are home to the widest range of truffle products which are Made in India.”

Starting with the flagship product – White Truffle Oil – it has expanded its portfolio to include Black Truffle Oil, Truffle Garlic Almonds, Truffle Herb Batter, Truffle Mustard, Truffle Honey, Truffle Truffle Mayonnaise and Tangy Garlic, a hot sauce made especially for the market.

Terosso Truffles also smartly bucked the trend of the minimum available 250ml truffle oil pack, by marketing a variant of 30ml and 100ml. For someone who has never tried truffle oil this proved an economical choice and ensured a repeat order for the brand.  

Terosso Truffles in every kitchen… on every menu… in India and abroad!

terosso truffle

Thanks to being exposed to global travel and global cuisines, India is boldly welcoming diverse cuisines into home kitchens and also commercial kitchens. Similar to how the avocado gained rapid popularity, truffles too have scaled the popularity charts.

Says Forum, “Terosso is pioneering Truffle products in India and we are really excited at the enthusiastic response we have received. It is our dream to see a Terosso jar or bottle on market shelves across India.”  

At the moment Terosso retails only in India, but South East Asia and the Middle East Asia markets are on the radar for expansion as well. Global markets will be next once the brand is established in these markets.

To know more, visit –
Website – www.terossotruffles.com
Instagram – https://instagram.com/terossotruffles?utm_medium=copy_link
Facebook – https://m.facebook.com/terossotruffles/

To read more Startup Stories on The Business Press, visit —  https://www.thebusinesspress.in/category/startup-stories/

Beyond Inks: A business venture where just like art, excellence was discovered by looking beyond the obvious.

Beyond Inks

The story of Beyond Inks is very much like the proverbial “Art Imitates Life” scenario. Just like in Art where a search for a missing element leads to a new creation or discovery, Beyond Inks too was born out of a search.

The story goes like this- Gayathri and Harish software colleagues happens to be hobbyist artists and tried out a few alcohol inks from USA and found them very therapeutic and easy to use. However when they went looking for them art store after art store that they visited told them just one thing “sorry out of stock”. Exhausted and exasperated, they simply decided from that day on to make their own brand of inks in India! That is how Beyond Inks was born.

Preserving the enthusiasm in Art and the goodness in the Environment…

Since 2017, the company is a “go to” brand for artists looking for the very best alcohol inks, watercolor inks and Alcohol ink papers. Very recently they have a introduced a super versatile product called ‘Beyond MIX’ in the market that has been received by the artists with a lot of appreciation in a very short time. The best part of the product is that it is completely eco-friendly and non-toxic while making it super easy for any non-artist as well to use and create nice products.

When asked to describe the business Gayathri said, “Our startup is focused on the art market. We are unique in the sense that our product range is beyond the usual stuff available. Most importantly we are focused on making products that are safe to users and eco-friendly”

What makes Beyondinks alcohol inks so popular compared to others in the market is that they are…

🔘 Made from the safest formula possible

🔘 Completely non-carcinogenic unlike any other alcohol-based inks.

🔘 Made from plant based binders to avoid any harmful toxins.

The most recent product of theirs the ‘Beyond MIX’ that is creating a lot of buzz in the market is one of a kind casting material in the country that completely manufactured in India. It addresses the need of artists who currently rely imported brands for the same kind of product. The best part about Beyond MIX is that it is:

🔘 Super easy casting material to make quick home décor pieces.

🔘 Completely safe to use by all and is eco-friendly.

🔘 Made in India empowering local employment.

Adding our colour to the global map

There is uptick in demand from artists around the world for the Beyond Inks product range. There is a plan in place therefore, to accelerate the startup and go global, by strategically expanding the business in the coming years. This movement will run concurrent to the introduction of new products in the market and also setting up services in the UAE.

“Planning for growth and actually achieving that mix of plan and action is a big challenge. But when we see our own colours on the global map it is truly a different feeling altogether. It becomes success expressed in so many vibrant shades,” says Harish.

 The future is definitely looking like a vibrant story of Beyond Inks soon going beyond borders.

To know more, visit –
Instagram – https://www.instagram.com/beyondinks/
Website – https://www.beyondinks.in/

To read more Startup Stories on The Business Press, visit —  https://www.thebusinesspress.in/category/startup-stories/

22 Eleven Mitikaa Gupta – The Modern Trend Setter In The Rather Traditional Cotton and Linen Industry

22 Eleven Mitikaa Gupta

The cotton textile industry is famed not just in India, but all around the globe. When we think cotton textiles, we think traditional embroidered fabrics crafted with great expertise. But a modern twist came to this famed industry with the advent of 22 Eleven Mitikaa Gupta in the market.

The weaving of an idea

Founded in September 2021 by Mitikaa Gupta, the company started when Mitikaa decided to endeavour on a modern path of vision for the already established traditional embroidered artistry in the cotton textile market. She felt that with the rush of modern life, people tend to prefer wearing fashionable clothes that are supported with immaculate comfort. She decided to bring the comfort of cotton and linen fabrics with the onset of modern designs into the market. Her target audience were people wanting to wear fancy yet comfortable clothes for social events, evening lounge wear and party wear. Later on, she went on to address the dress variety available for children by making modern cotton and linen wear for the play dates and gatherings kids attend. Her brand endorses design and comfort in a way that allows the clothes to be worn for any and every social event. Hence, people could buy very good silhouettes for themselves as well as their children. And that’s how Mitikaa came up with her Brand Name “22 Eleven”, it is her and her baby’s birth date.

22 Eleven Mitikaa Gupta: The Big Picture

After completing her designing studies from NIFT Gandhinagar, Mitikaa used to launch her collection during special occasions such as Navratri. However, the demand for her elegant designs from her family and friends prompted her to start the business at the age of 24.

Mitikaa’s family and friends were also supportive and pushed her to start her brand as she was always so fascinated by clothes.

The brand 22 Eleven Mitikaa Gupta was born with the aim to provide good quality silhouettes for women and kids. The initial month focused mainly on building the brand in terms of planning, promoting and preparing shoots. Receiving widespread appreciation and support from her family and friends for her fascination and talent in clothing and designing, Mitikaa took it upon herself to cross as many hurdles as possible with her sheer will and skill sets.

The brand, more of a child to her, was launched officially in October whereby she observed steady growth over the months. While focusing on shipping mostly in India at the moment, Mitikaa has delivered a few of her ornate pieces to her friends and family abroad. With a sale of over 25 orders excluding family and friends, Mitikaa aims at an expanded team with a wider range of customers all over the world in the next five years.

For the future, Mitikaa envisions her own factory and brand with her own website that is already in the process of going live soon. The demand for cotton and linen is high all over the world and her unique expertise offers a unique variety to the traditional fabric work that can win the hearts of all women in style.

To know more, visit –
Instagram – https://www.instagram.com/22elevenmitikaagupta/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

CRAFTINENCE™ – AN IDEA THAT TRANSFORMED INTO A JOURNEY

This is undoubtedly a burning fact that, this recent pandemic had left the entire global economy upside down. While this has opened numerous possibilities in the digital sphere and other advanced tech-driven platforms using artificial intelligence (AI) or machine learning, several industries like airlines, travel & tourism were the worst affected ones.

One of the key industries among the badly hit ones is the Indian craft sector.

craftinence

Due to the strict regulatory limitations and off late interim state-wide lockdowns this sector had impacted heavily as there were almost no markets, zero or low conversions, or any positive initiatives by the prospective buyers nationally or from the international ground were found.

If you are one of them who considers small-scale industry specially cottage industry has very little role to play in contributing towards national GDP (gross domestic product), then perhaps this is the prime time to give a further review.

This was highly interesting to watch how preserving culture through handmade becomes the post pandemic economy enabler.

OUR CONSIDERATIONS

With the mission of empowering artisan communities & their efforts with an effective channel to reach global consumers- We try to bridge between the people who are in search of consumables with an essence of creativity.

“One responsible initiative can create a ripple of change which impacts life.”

But, you will find the following is common in every initiative of ours :

         o Promoting the essence of creativity & application. 
         o A sensible step towards sustainability & inclusive approach. 
         o Considering sustainability at the core of everything.  
         o Motto is to walk towards a more balanced ecosystem.
         o Driving awareness about conscious consumption.

Aside from promoting cultural curiosity & a sense of exploring something authentic, handcrafted craftworks, we are also focused on responsible consumption, curating designs with modern aesthetics in such a way that promotes, recycle, reuse & upcycle.

We encourage the walk towards sustainability to reduce carbon footprints.  

CRAFTINENCE: BEING VOCAL FOR THE LOCAL

Thus, we had formed a social start-up in June last year, which strengthens the local artisan communities, impacts society & drives awareness about sustainability & conscious consumption considering conservation of natural resources.

 We try to showcase a handpicked collection of local art & craft which narrate the stories sublime.

Hence, we consider ourselves as a consortium of Craft, Artisan & Competence, acronymed- CRAFTINENCE.

We highlight stories, which reflect the efforts of the Doers, their rich traditional legacies, and their fascinating creations from the multiple domains & verticals of expertise. 

The importance of the Indian handicraft sector in the entire Indian economy is enormous. It is considered as one of the primary contributors towards the national employment generator and significant shareholder in country’s export activities.

With the fragmented count of around seven million regional artisans and ever-growing numbers of exporters for regional art & craftsmanship in the national & global market the scope seems to be highly interesting.

Especially during & post covid phase, as the people are becoming more & more reliant and conversant with the technology-driven distribution channels, the handicraft sector especially the Indian artisan community needs more & more participation to promote their skill & creative productions.

CRAFTINENCE: A PLETHORA OF POSSIBILITIES

For the very first-time people thought about the people who are labeled as the Doers. People who remain in the sublime so far and their life remained unexplored. As we had seen in the case studies of “Fashion Revolution” consumers are keener to know “Who Made My Clothes?” or businesses are opening up to inform “Who Made Your Bag?

We understood the importance of Handmade, the role of the artisans or the Karigars & the importance of promoting their craftsmanship and the dedication to create something interesting.

CRAFTINENCE incorporates amazing handwoven and hand-crafted wonders ranging Cushion Covers, Table Runners, Table Mats, Handmade accessories & jewellery, upcycled bags and many more in the pipeline.

The opportunity lies in the process of understanding what people are looking for and how we are addressing it. Handmade products are time-consuming as it requires a lot of effort and craftsmanship to ensure a valuable wonder. Handicraft is known for its unique feature of being crafted. So technically it’s a process of making a substantial product to address and meet a requirement conserving the creative nature.

Earlier in order to promote the artifacts, artisans require traveling from pillar to post or from one location to entirely distant places – but considering the contagious nature of the virus of the pandemic, it was next to impossible.

Hence, we came up with the solution to leverage the artisan communities with digital aid.

As the proverb says it’s not about WHAT you are saying it’s more about HOW you are saying.

Hence, we understood that storytelling is much more effective than physical movements. Every financial transaction is the result of certain triggers which persuades the consumer to spend for something – something which has value, will meet a purpose, or addresses consumer requirement.

As the internet enables us to represent it visually and in a more creative form this had given us a wide scope to explore where we can effectively engage people, talk about things, issues that matter, social platforms where we can hear their views, engage them strategically to understand their preferences and come up with something that impacts life – be it the Doers & the Consumers.

What we need to make it possible is YOU & your LOVE & SUPPORT.

KEEP SUPPORTING ARTISANAL EFFORTS TO BE A PART OF SUSTAINABLE DEVELOPMENT OF THE INDIAN ARTISAN COMMUNITIES INITIATIVE.

WE NEED YOUR SUPPORT, STAY CONNECTED

CRAFTINENCE INDIA PRIVATE LIMITED

WEB: https://www.craftinence.com

FACEBOOK: https://facebook.com/craftinenceindia

INSTAGRAM: https://instagram.com/craftinence

READ THROUGH OUR BLOG POSTS: https://bit.ly/3I2bQ70

EMAIL: enquiry.crf@gmail.com

AMAZON STORE LINK: https://www.amazon.in/s?me=A324IGMRRU9478&marketplaceID=A21TJRUUN4KGV

Aloha Skin Essentials: Say Aloha to Clean and Happy Skin. All Natural Skincare Products.

Aloha Skin Essentials

Take a minute to think about your skin as if it were your stomach. Imagine eating a diet full of processed foods containing preservatives, stabilizers, artificial sweeteners, and filler ingredients like high fructose corn syrup. Not only would you miss out on all the nutrients and antioxidants needed to maintain optimal health, but you would damage your stomach by killing the positive bacteria that helps to absorb nutrients when you do decide to eat a vegetable.

“It’s the same thing on the skin,” says start up founder Dr Rejitha. “If you’re using conventional beauty products with a ton of preservatives, fragrances, and stabilizers, you’re going to damage the skin’s makeup which will impair your skin function and have the worst impact for skin quality and appearance.”

When necessity meets passion

A pediatrician by qualification, Dr Rejitha noticed that her daughter had extremely dry, snake like skin and tried a number of store bought products to fight this issue. However, even after prolonged use, there was no effective solution to combat dryness. But living in a rural setup surrounded by cattle and goats gave Rejitha the idea of formulating her own goat’s milk products which would solve the problem once and for all. So at the age of 45 with an initial investment of Rs 20,000 in January 2019 she began her own natural skincare brand under the name Aloha Skin Essentials.

Soaps made from scratch, food grain oil along with goat’s milk are made by hand and are 100% natural. The brand also offers various body butters which are loved by young and old alike thanks to its moisturizing effect. The Anti Acne range has shown fantastic results on those suffering from eczema and acne. Many consumers swear by these products that are specially tailored for a number of skin concerns. One of the USPs of the brand is that it is steroid free which makes it extremely safe to use and has no harmful side effects.

A Ripple Effect

“After I saw the spectacular results on my own daughter, I wanted to share this product with my extended family. Initially I did not charge them for the products but when I realized that they were fetching good results for almost everybody, I knew I had a great product that could generate a successful business. So I applied for a cosmetic manufacturing license and began manufacturing on a commercial scale,” explains the founder.

Aloha Skin Essentials, at its core, is a brand that aims to provide a safe alternative to store bought creams and lotions that give sustainable, long-term benefits. It does not claim to conceal spots or brighten skin like makeup, rather it solves the problem at its root and enhances each woman’s natural beauty. The brand is available through ecommerce platforms and ships pan India.  Since its inception in 2019, Aloha Skin Essentials has served over 5000 customers including celebrity Super Star Mohan Lal. The brand has been featured in leading daily newspaper Malayalam Manorama which has helped it gain traction with numerous customers.

What Next?

In the next 5 years, Rejitha wants to expand and grow her brand to a point where she can employ more people. She presently has employed two women who help her create the products right from manufacturing, assembling and packaging; but she would like to be in a position where she can employ at least 5-10 more women. In this way the women can feel empowered and can earn a steady income for themselves. “I want more people to know about my brand, the benefits of using natural products and experience the joy of clean and happy skin,” says Rejitha.

To know more, visit –
Website – https://alohas.in/
Instagram – https://www.instagram.com/alohaskinessentials/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

OneHash: A cloud based smart and versatile CRM Solution that will level the playing field for SMBs.

OneHash

Small and Medium sized Businesses (SMBs) often lose out on deriving advantages of SaaS solutions, because of the price tag and also because at times these solutions are designed with a certain organization size and price ticket in mind.

ENTER OneHash: World’s 1st FaaS (FOSS as a Service) CRM

OneHash is a cloud-based CRM solutions suite with ambitious plans to serve 95% of the SMBs across the globe with a smart, affordable and secure CRM solution that will ensure sustainable growth.

CRM Dashboard

Founded in January 2020 by Mr. Anand Singh Balyan and Mr. Rohit Gadia the driving thought was to partner Startups and bring those Applications & Tools to SMBs, which are otherwise only accessible for large enterprises. OneHash sought to make the transition to platforms like CRM or other SaaS software more affordable and easier and the concept of FaaS was created.

“Every industry, no matter how big or small, should get a global platform to compete with its peers from across the globe, and OneHash makes sure that lack of affordability never becomes a reason for any company to go global,” believes Anand and this is reflected in OneHash.  

Matching Price and Performance Expectations of SMBs

Lead Owner Efficiency

OneHash is a solutions suite created after hours of intensive research and market analysis, which revealed the struggles that SMBs faced while managing their growth. The lack of appropriate infrastructure, haphazardly unorganized data, little operational monitoring, and a lack of a strong framework was all impediments that had to be overcome.

OneHash is a really smart amalgamation of FOSS and SaaS, engineered to facilitate the smooth transition to a powerful CRM platform.

The highlight being – offer the benefits of capital intensive SaaS solutions at the affordability of FOSS with CRM, ERP, HR, Project Management, and other SaaS solutions.

Manufacturing Dashboard

It is an enterprise solution suite that completely revolves around addressing the unique business challenges of SMBs and brings to the business a tried and tested, highly robust, agile, scalable and fully-featured SaaS CRM solution. In a way it seeks to democratise the SaaS world.

It finds great application in managing businesses in sectors like Hospitality, Education, Healthcare, Finance, Real Estate, Manufacturing and more.

Global ambitions backed by cutting edge solutions…

Stock Module

CRM has emerged as a crucial tool for and it can really make a big difference in terms of business efficiencies and scalability.

OneHash CRM with a clientele of more than 1800+ sign – ups in a year, 200 + recurring subscribers and footprints in all the 7 continents of the world, is staying true to its mission of lending a helping hand to growing SMBs with a platform that would be like an angel in disguise for them.

“In the next 5 years we see OneHash as a SMB empowering customer relationship management tool with customers in all the 7 continents of the world. The only strategy in our mind right now is to hustle hard, find ways to overcome the challenges that come our way and not give up,” adds Rohit.

To know more, visit –
LinkedIn: https://www.linkedin.com/company/onehash
Instagram: https://www.instagram.com/onehash.ai/
Twitter: https://twitter.com/OneHash
Facebook Page: https://www.facebook.com/onehashCRM/
Facebook Group: https://www.facebook.com/groups/634192517554914 https://www.crunchbase.com/organization/onehash-4ffb/technology

To read more Startup Stories on The Business Press, visit —  https://www.thebusinesspress.in/category/startup-stories/

Yay Groovy Prints – All your Printing, Branding and Gifting needs fulfilled under one roof.

Yay Groovy Prints

The story of Yay Groovy Prints is truly inspirational. It is about a young woman entrepreneur, Jahanvi Kagathara, who made a bold decision at the age of just 19, to plunge head-on into the very nascent printables business in India, after her father’s untimely death.

Her father owned a well-established printing press which was running for the past 20 years. Due to the Covid pandemic the whole business saw an exodus of clients and a slump in growth. However in December 2020, the unfortunate passing away of her father compelled her to make a choice.

Says Jahanvi “I had two options, either to rent out the press or try to learn how to make it work. I gave it two whole months to learn about the business and learn how the finances worked. By February 2021 I made up my mind to run the business.”

While studying at university in Canada, Jahanvi saw printables being sold at a fair and they were really expensive. She decided to make printables the mainline business for two reasons. One that online business was picking up and two there was hardly any competition in India. Soon the “click – select – print – deliver” business model was up and running.

The real “end – to – end” printables source – One stop – One Click

Yay Groovy Prints is the manufacturer as well as the marketer of its entire printables range. The core business is of course “web to print products”. Customers can go the website https://www.yaygroovyprintss.com/ and then select and order printables at their own convenience.

Quality at a very attractive cost is what has made it so popular, so soon. The range of products offered is really extensive too. Photo Frames, Acrylic Message Cards, Wooden Frames, 3D Illusion Frames, Led Frames, Customised Books, Keychains, Hampers, Wallet Cards, Branding Stickers, T Shirts, Calendars, Coffee Mugs and more. There is something for every occasion and for everyone!

From a small start of catering to just a handful of clients, it has fulfilled more than 300 orders till date. Yay Groovy Prints has built a steady relationship with 15-20 fixed clients give repeat business. The people who know about the set up being an “end to end printables specialist” also place orders in bulk.  At time a few retailers too put these printables range up for sale in their shops.

A large pool of opportunities lies ahead…

With the business being run completely online it offers a growing class of customers’ faster access to the entire product range. With business and social media trends pointing to a more “personalized” or “customized” preferences in gifting, branding, or wearing options,Yay Groovy Prints sees great potential in expanding its customer base beyond India.

Says a very confident Jahanavi, “In the next five years, apart from building up our paper printables portfolio we are planning to invest in machinery to offer printing on just about any surface. A larger team, expanding our business in different areas and making our startup up global is the next big step for us.”

To know more, visit –
Website – https://www.yaygroovyprintss.com/
Instagram – https://www.instagram.com/groovyprintss/
Facebook – https://www.facebook.com/groovyprintss

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

La Di Da Desserts – This Patisserie will take you down memory lane with its tasteful and rich desserts.

La Di Da Desserts

The lockdown saw the baking business booming. Home bakers were baking stuff and posting on social media in heaps. This trend was noticed by Tejas Ajmera – founder La Di Da Desserts – who wanted to start a café. What he realized was that once the lockdown was lifted, home bakers would go back to their jobs. Result? A supply gap in the market.

A gap that could be filled by a patisserie that could curate a great menu at an attractive price.

As luck would have it Tejas’s wife knew Amol Shirodkar a chef – now a co-founder – who worked with a five-star hotel. Tejas and Amol met and everything just fell into place.

“We started with an initial investment of 30 lakhs and now the business pays for itself,” says Tejas proudly.

A menu to get your taste buds go humming La Di Da with delight  

“We are a high quality and inventive patisserie kitchen. Our focus is on being a truly exclusive dessert brand and not just a cake shop,” says Amol.  Taking this vision ahead, La Di Da crafts 6 Menus a year. A 365-day Menu is the daily one. Health Indulgence menu where everything is sugar-free, gluten-free, just one item uses palm sugar. Love Edition, Summer Sensation, Diwali Menu, Seasonal Menu and the Festive Menu… Yes, the customer is literally spoilt for choice!

Cakes, Tarts, Eclairs, Brownies, Bon Bons, Truffles, Tiles, everything is made from scratch. Clients always comment on how fresh and delicious every order is. Being in the food business team La Di Da Desserts appreciates how individual tastes can vary. Some people like it sweet, some like it tarty, some like it dark, some light and crispy so what is offered is a superb selection of European, Mediterranean, French and some Italian dessert delights too.

Bringing customers the luxurious taste of authentic 5-star hotel desserts at a price that is a real steal!  How tempting is that!

Word of mouth is such a great testimonial that growth needs no second invitation!

With a menu as extensive and an offering that is yet truly selective in presentation, taste and price, the La Di Da Desserts kitchen has sent out delicious, melt in the mouth tidings of sometimes creamy or sometimes crunchy, sometimes nutty or sometimes fruity with over 2000 orders, dishing out more than 5000 items.

Says Tejas, “Our attention to detail has got us positive word of mouth recommendations and in turn growth. Festivals like Christmas, Diwali, New Year and special days like Mother’s Day or Father’s Day, Valentines are prime days.”

In the coming 5 years, expanding Mumbai, Delhi NCR, Pune, Ahmedabad and Surat. Also, once the business reaches a benchmark revenue the idea is to raise funds to scale up operations to reach a milestone of becoming the biggest brand in the dessert space.

Wanna indulge! Here’s an opportunity. Come visit us at FOODHALL Linking Road on 26th, 27th, 28th November for a pop-up.”

To know more, visit –
Instagram – https://www.instagram.com/ladidadesserts/
Facebook – https://www.facebook.com/LaDiDaDessertsMumbai

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

Pranika Creations – Making Art into a beautiful Business!

Pranika Creations

In the recent pandemic there were two things that people got to explore a lot. Cooking and Art!  There was plenty of time on hand and a lot of things to experiment with. This gave rise to solo entrepreneurs, who now found ways to explore and convert their passion, into a profitable and sustainable business model.

Things like customized Mirrors and Home Name Plates, became individual statements of style and beautiful home décor. Pranika Creations was at the forefront of adding a special touch to these elements.

Says the Founder, Reema Bansal, “I am a CA by profession and also a self-taught artist. I learnt the beautiful and therapeutic art of Dot Mandala in the lockdown. Using this intricate and detailed art form I created a Name Plate for a friend. I got a wonderful response and this started my entrepreneurial journey.”

Creating a Success Story Dot by Beautiful Dot

Launched on 1st October 2020 with a modest capital investment Pranika Creations entered into the very niche and highly competitive home décor business vertical. Today, it is primarily in the creation of Dot Mandala products and also Resin and Macrame décor items. What it is really known for however, is its entire range of beautifully handcrafted, Dot Mandala Name Plates and Mirrors.

“What makes these so different and unique is that every single design is customized according to the client requirements. No two products are the same”, says Reema proudly.

Pranika Creations Featured By Sameera Reddy

The design model works on getting clients involved in discussions, understanding their needs and visualizing the results they are imagining. After this, a few reference pictures and samples are shared so that everything is clear and actual design work can begin. This adds that personal touch of each client to the final design and also builds an emotional touch for them with the product.

As a first-time entrepreneur Reema says” Beginning from the very first order, I have had the complete backing of my family, especially my husband who encouraged me.”  

Then getting orders from friends and family to getting and fulfilling orders from people who are complete strangers, the journey of Pranika Creations has been dotted with success. Every post shared on the Instagram handle https://www.instagram.com/pranikacreations/  has got great reviews and encouraging comments from a lot of people.  These visitors have also been converted into customers who in turn recommended the products to their friends and family. This is how the business is growing today.

PRANIKA CREATIONS – Ready for the future

Today with the fast growing and welcome acceptance of individually customized designs for home décor items, there are very promising times ahead. Pranika Creations is now gearing up with more aggressive marketing plans with twin objectives. One is to increase the product portfolio. The other is too aggressively market the brand to reach out and expand its customer base across Indian markets. For this it is also investing in digital sampling, so that faster turnaround of customer demands can be achieved. Look out for more imaginatively crafted home décor soon from the company.

To know more, visit –
Instagram – https://www.instagram.com/pranikacreations/

Facebook – https://www.facebook.com/Pranika-creations-100364601841421/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

Cananor Guild: Bringing Bespoke Handloom Textiles To Your Doorstep

Cananor Guild

Growing up, we have heard about the immaculate craftsmanship of the Indian handloom and textile industry. Sadly, we have also heard the increasing decline in this industry in its country of origin owing to mass produced machine products. Manjul Jayakumar and Vandhana Sunil founded Cananor Guild with the aim to revive this dying industry by providing quality home décor and home furnishing fabrics to their customers. Once a lucrative industry, the handloom sector of our country was famed all over the world for its intricate designs and fabric. While the quality still remains the same, the demand for such products in its home country keeps declining and that’s just disheartening. Talent deserves the recognition and it is this recognition and pride that Manjul and Vandhana aim to bring back to the craftsmen toiling away all day to provide the industry with its finest products.

The Birth of an Idea

Cananor Guild

Based in Kannur, Kerala, the place known as the land of looms and lores, they dug deep into the essence of the place to provide the best of the handloom industry to all their customers. Being brought up in the handloom industry with a legacy of over four generations in the industry, Manjul and Vandhana came up with the idea when they noticed their friends using products that their parent company has been exporting abroad only to buy them from London or USA. They sensed a market gap in the industry in India and they decided to capitalise that using the best handloom craftsmanship in the country.

Experienced hands running the business

Upon graduating from Cass Business School, London, Manjul worked at one of the leading textile companies in London, with a focus on customer centric roles. He developed relations and contacts with major textile barons in the country to help expand his business in the future.

Cananor Guild

Vandhana is a seasoned design professional who has worked with some of the greatest creative minds in high-end companies such as Ogilvy & Mather and Deloitte Digital. Every company achieves success when the designing and the marketing work hand in hand in unity. Manjul and his wife aim to do just that by combining their skills together for the company.

Cananor Guild: A company with a cause

The services rendered by the company have received immense appreciation from all the customers. With the goal to become global, the company is focusing mainly on capturing the Indian market currently owing to its vast potential. While the company aims to revive a shrinking industry, Manjul and Vandhana deserve special applause for providing employment to women, making their work force comprising of 90% of women and opting for eco-friendly working structures that just make Cananor Guild noteworthy. The company has immense potential and is sure to achieve the growth it deserves owing to the hard work of its founders and each and every artisan.

To know more, visit –

Website – https://cananorguild.com/
Instagram – https://www.instagram.com/cananorguild/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

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