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Inclusivity and Style: How YOUTH ROBE Invites You to Embrace Your Fashion Identity

By
The Business Press
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In order to cater to the wide-ranging fashion preferences of people belonging to different age groups and genders, it is crucial for a brand to provide an extensive selection of choices. This includes incorporating the latest trends, ensuring top-notch quality, and balancing it with an appealing price range. By doing so, the brand can effectively meet the diverse demands of individuals, guaranteeing their satisfaction and style preferences.

Satisfying the diverse fashion preferences of individuals across age groups and genders requires a brand to offer an exceptional range of options, featuring the latest trends, and impeccable quality, all while maintaining an attractive price point.

How does a fashion enterprise crack this code? Well, there are lessons to be learned from – YOUTH ROBE – the hottest fashion portal on the market just now.

Founded in October 2020 by a dynamic fashionpreneur Aryan Agrawal, at 19, YOUTH ROBE is a fashion brand focused on catering to the lively and youthful, fashion-conscious class.

With a vast array of trendy and stylish clothing and accessories for both men and women, YOUTH ROBE ticks off all the essential boxes. From fashionable streetwear, cool comfort wear, and sexy innerwear to elegant evening attire, the portal offers a quick and convenient fashion refresh point, for customers to stay ahead of the latest fashion trends. What’s more YOUTH ROBE makes all this available at price points where fashion becomes a win-win indulgence.

Curated fashion elements that make for great fashions statements

From its inception, YOUTH ROBE has embraced an inclusive approach, inviting customers to freely enter, explore, discover, and proudly showcase their unique sense of fashion to the world. Today the fashion portal, providing a seamless shopping experience is a hot spot attracting both first-time as well as seasoned fashionistas to casually scroll through and pick up whatever appeals to them.

“ In a market where revenue compulsions make businesses lean towards either luxury or budget fashion, YOUTH ROBE stands out by striking a perfect balance, delivering premium quality at affordable prices. This appealing combination makes YOUTH ROBE an attractive choice for value-conscious customers who prioritize both style and affordability.” Says Aryan.

Today YOUTH ROBE offers a selection of Men’s Wear, Ladies’ Wear as well as clothing for Kids. For men stylish Jackets, smart Kurta Pajamas, nifty Waistcoats, cozy Mufflers, Thermals and Sweaters, casual Hoodies, and Innerwear with fun prints are bestsellers. For women elegant Kurta Pajamas, cool High Neck Tee Shirts, trendy Hoodies, and more. You can also fill your basket with high-quality fashion accessories like belts, pre-tied neck bows, scarves, socks, handkerchiefs, arm sleeves, etc. Colorful Aprons and Soft Cotton Towels are available too.

Fashioning new definitions of business growth

Fashion in today’s world is extremely competitive and keeping up with the choosy and finicky youth fashion choices, even more so. At YOUTH ROBE the team of talented fashion experts and the astute business talent behind the brand tracks emerging trends across diverse fashion markets. There is also a vibrant and open communication channel where customer feedback is listened to and acted upon. All this has elevated YOUTH ROBE to the rank of a preferred choice of a cool, youth-centric fashion portal.

A look at the statistics is proof enough – Since its inception, YOUTH ROBE has fulfilled the evolving fashion needs of an extensive customer base, serving a remarkable 20 million individuals.

This reach has translated into a significant impact on sales, with sales revenues touching a staggering Rs. 80 million.

“We are now gearing up for our next big move. We are looking for angel investors to help us ramp up our production facilities, expand our footprint and cater to a larger customer base.” Says Aryan.

Linktree: https://linktr.ee/youthrobe

Website: http://www.youthrobe.com

Instagram Link: https://instagram.com/youthrobe?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Discover the Allure of Evil Eye Jewelry and Accessories at RAKHIWALE

By
The Business Press
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The ancients say that the eyes are channels for both positive and negative energy.  A jealous or ill look from someone intentionally or unintentionally, can badly affect the luck or well-being of the person to whom it is directed.

In these times of stress and uncertainty, we all want something reassuring, something that will protect us and our loved ones from these sorts of malevolent influences. RAKHIWALE – a contemporary design studio has something that does exactly that.

The entrepreneurship journey of the founder Falguni Visaria and the co-founders – Dikshita Visaria and Ankit Nandu commenced with the trio starting a venture that created and marketed exquisite designer rakhis for the festival. These were not just evil eye rakhis but nearly all types of rakhis. A beautiful coincidence however, the evil eye concept evolved and integrated into a sort of benevolent signature for the brand.

The amazing response they got after they further experimented with the evil eye design on fashion and jewelry accessories, encouraged the founders to carry it forward and create a niche market for their products.

Creating contemporary designs that resonate with everyone

Deeply rooted in the ancient Greek tradition, the mesmerizing EVIL EYE charm takes inspiration from the mystical eye symbol. Crafted in the captivating shapes of eyes, and adorned with shades of blue or green, these enchanting charms serve as powerful guardians, symbolizing spiritual protection.

RAKHIWALE fashions beautiful Talismans that help the wearer ward off evil and jealous looks, protect against negativity and open up the possibilities of good fortune coming his or her way. Check out the intriguing and charming designs that you can shop for at the portal.

Indulge in the timeless allure of the Evil eye bracelet adorned with exquisite pearls, a splendid companion for everyday wear that invites fortuitous blessings. Grace your loved ones with the ethereal beauty of the Evil Eye Necklace, an emblem of safeguarding. Earrings to accentuate your fashion statement. Elevate your style with the understated yet mesmerizing charm of our evil eye watch charms, subtly enhancing your look. Discover a myriad of rings in captivating shapes and colors, alongside our Hamza Necklaces and the captivatingly elegant Evil Eye Neck chain, epitomizing grace and sophistication.

This Raksha Bandhan, bestow your beloved brother, sister, bhabhi, and all those cherished with the captivating Evil Eye Rakhis, serving as a powerful shield of protection.

Another interesting version and a bestseller- BUTTON COVER- was recently launched at the effervescent Soul Festival 2023, This concept transforms ordinary buttons into extraordinary accents.

At wedding events, an Evil eye-themed bar can be created, adding a unique touch. Additionally, the concept of an evil eye bar can be extended to Mehndi and Wedding giveaways. The design and functional opportunities are limitless and filled with excitement. Their Evil eye bars are immensely popular at weddings, offering live creation of bracelets, necklaces, and other accessories tailored to each guest’s preference. This interactive and entertaining activity keeps the guests engaged and delighted.

Creating inviting designs to keep enticing clients

RAKHIWALE as a fresh concept and as a brand with a distinctive central theme, has catered to and delighted more than 1000 customers over a period of time. It has created winning collaborations with bloggers, influencers, and also prestigious personal events, where the central theme has been the evil eye design and it has garnered rave reviews from everyone!

The brand’s ability to infuse imagination into its designs has been a key factor in its success and appeal. By incorporating the evil eye motif in creative and captivating ways, it has managed to create a distinctive presence in the market. Growth is happening by staying relevant and up-to-date with trends and the brand looks to leverage its presence on social media and its Ecommerce website to keep expanding its circle of influence.

Instagram Link: https://instagram.com/rakhiwaleindia?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

From Start-up to Success: The Vibrant Era’s Path to Recognition and Growth

By
The Business Press
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Heartfelt suggestions from close friends can carry a very powerful and encouraging message. Once you listen to them, things can turn really positive in life.

The same happened with Ravina Manghani the dynamic and gifted business personality behind the fast-growing enterprise – THE VIBRANT ERA.

After successfully completing her first year of studies, Ravina found herself with a 2–3-month gap before the commencement of her second year. With ample time on her hands, a casual conversation with her best friend sparked an idea that would change her trajectory – founding a start-up. Inspired by her lifelong dream of managing her own enterprise, Ravina embraced the opportunity without hesitation. Thus, The Vibrant Era was born.

“I always wanted to have my own small business and manage my own enterprise, so when my bestie told me it would be the right time to do something, I did not hesitate and soon THE VIBRANT ART was a reality.” Shared Ravina.

Today the business has caught the eye of discerning customers, who are looking out for interesting and personalized utility or gifting options that stand apart from the crowd and the visual chatter that prevails on social media today.  

Vintage and aesthetic gifting options that are a sheer delight

THE VIBRANT ART is all about adding that delicate touch of beauty and sentimentality to your life with its skills to create and deliver a range of artistic customized phone cases, scrapbooks, journals, greeting cards, handcrafted letters, and more.

Add designer appeal to your phone cases with the exciting range of customized and aesthetically pleasing options. Tailored to fit any Android or iOS model, THE VIBRANT ART explores infinite possibilities to personalize your phone case with photos, themes, quotes, and color schemes according to your preferences. For avid readers, on offer are hand-crafted bookmarks. 

Looking for a meaningful gift for your loved one? Look no further than the exquisite scrapbook or memory book. These handcrafted treasures capture and preserve all the beautiful moments shared between you and your loved one, ensuring lasting memories that will be cherished forever.

If you truly want to make a heartfelt impression, handcrafted and handwritten letters are the perfect choice. With their delicate accents, personalized messages, and vintage finishes, these letters are infused with a sense of nostalgia and carry a profound emotional impact. Though small in size, these miniature letters hold immense power and serve as a testament to the depth of your feelings.

Embrace the power of personalized gifts and create lasting memories with our meticulously crafted products.

Preparing for the challenges of growing a fledgling enterprise…

THE VIBRANT ERA is a young enterprise. It is now at a stage where it is gearing up to invest time and effort in a planned way, to grow the business and expand its reach to a wider client base across the country.

“Yes, managing and growing a business, especially the vertical in which I operate is a challenge, because of so many competing options that are available to a customer. I intend to focus on the 3 main things – Quality, Pricing, and Delivery – because, in the E-commerce world, these are critical to the success of a growing enterprise.” Shared Ravina.

With her sights firmly set on taking the business to the larger stage, Ravina intends to add exciting innovation and explore a few more interesting and creative ways to add to her product portfolio. The positive client reviews she has collected in a short span of time are very encouraging too. To sum up, the will of a womanpreneur, her inventive creations, and the drive to succeed, is surely going to take THE VIBRANT ERA places.

Instagram Link: https://instagram.com/the.vibrant.era?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Neha Seth’s Passion Ignites with MAGICAL NIBS: India’s Finest Calligraphy Design and Art Enterprise

By
The Business Press
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Welcome to the enchanting world of calligraphy, where every stroke of a pen weaves a spellbinding tale of elegance and finesse.

Neha Seth launched MAGICAL NIBS – one of India’s leading commercial calligraphy design, gifting, and art enterprise studio. Neha is, in fact, a qualified lawyer who courted the art of calligraphy, and then with the training and guidance of three exceptional master penmen evolved into the brilliant, professional lettering artist that she is today.

Operating out of Lucknow and offering its services across the country, MAGICAL NIBS is one of the few commercially successful, calligraphy art-centric enterprises. With a deft touch and an artistic flair, it seamlessly weaves the art of flowing writing into a myriad of keepsakes.

Calligraphy that enchants the heart and brings a wow feeling

Every little object from MAGICAL NIBS carries a unique emotion to gift someone special. From the very first glimpse, the receiver is captivated by the exquisite styling and attention to detail. Every stroke of the pen, every carefully chosen word, exudes a sense of elegance and sophistication that is bound to leave a lasting impression.

“I offer both modern styles and traditional script calligraphy. At times I even create a dynamic fusion to make a note or a gift look different” Shared Neha.

Check out the handwritten letters, notes, cards, and tags that possess a timeless charm. Crafting stylish menu cards and exquisite wedding invitations that capture the essence of the event is a specialty too.

When it comes to gifting, the curated options reflect both luxury and thoughtfulness, tailored to weddings and corporate occasions. Her creations are imbued with a unique touch of innovation, and she goes the extra mile to tailor orders to perfectly align with her clients’ preferences.

From anniversaries, special days, birthdays or any celebration for that matter, that special calligraphy touch, adds an essence of elegance and personalization to every item. From refined wine bottles and elegant wine glasses to sophisticated watch boxes and jewelry cases, each piece is adorned with hand-lettered calligraphy, creating a truly captivating and memorable keepsake.

Add an elegant touch to your wedding or special event with on-site calligraphy services. Their talented calligrapher will be present at your venue, creating stunning handwritten masterpieces that will leave a lasting impression on your guests.

On- site calligraphy – Live engraving on the events to personalize your gifts

Neha specializes in the art of live calligraphy and offers her services at various events. She skillfully crafts personalized calligraphy designs on a variety of gift favors for the clients visiting these events, including perfume bottles, wine bottles, wine glasses, diaries, candles, and more. Additionally, Neha provides on-site calligraphy services at perfume stores, where she creates customized calligraphy notes for customers who purchase perfumes. These unique and heartfelt notes add a personal touch to their shopping experience and make their perfume purchase even more memorable.

Their on-site calligraphy service is not only visually stunning but also provides an interactive and captivating experience for your guests. You can witness the creation of beautiful lettering firsthand and even request small customizations to make their experience truly unique.

Elevate your wedding or special event with the timeless art of calligraphy. Contact MAGICAL NIBS today to book our on-site calligraphy service and make your celebration an unforgettable experience.

Writing a fresh story of her own…

At MAGICAL NIBS, Neha Seth is writing her very own growth story riding on her impressive talent of fine calligraphy. From individual clients who connect with her through her popular social media handles to those who come to her after getting recommendations, she has built up a reputation for creating fabulous calligraphy art for all. She has delighted more than 1000 individual customers and created mementos for memorable life moments.

“The challenge I face today in my business is the lack of trained calligraphy artists who I can bring into my business and take up more orders. Good photography to showcase the finished calligraphy art on social media is also a problem.” Shared Neha.

Neha is fortunate to be connected with two esteemed organizations, Young Indians CII and the influential G20 community. Her remarkable achievement includes securing a significant corporate order for the G20. Additionally, she is a valued member of FICCI’s women entrepreneur organization and has recently designed exquisite hand-written acknowledgments for FLO Kanpur, the dynamic women’s wing of FICCI. Notably, several celebrities have chosen MAGICAL NIBS as their go-to option for sophisticated gift choices.

Instagram Link: https://www.magicalnibs.com/

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Swaha – Simplifying Rituals

By
The Business Press
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Swaha makes religious rituals simple for everyone. Co-founded by Shilpa Doshi and her son Maulik Doshi, it is a young, Indian family-run business based out of Basavanagudi, Bengaluru.

As a mother of three, Shilpa hopes to nurture our traditions but also recognises the challenges faced in incorporating them into people’s busy schedules. Swaha was born primarily out of a mother’s desire to ensure that her children are able to keep alive traditional rituals and values in a simple and easy way. In order to simplify the daily ritual of lighting a diya for her daughter who lived in the US, Shipa then began experimenting and eventually created what is now one of Swaha’s best selling and most popular products – the ‘Easy Diya’ a handmade cow ghee ‘batti’ that is ready-to-use for daily rituals. The ‘Easy Diya’ grew to become a hit and in 2015, Shilpa and Maulik decided to start Swaha with the goal of developing more products like the ‘Easy Diya’ that would help people simplify their everyday prayer and wellness rituals. Today, Swaha is a family of talented individuals, including Shilpa, Maulik and a hard-working and enthusiastic team. Not only has the company provided jobs and economic opportunities for underprivileged communities, but also has a team composed largely of women, hence promoting women empowerment.

The product range has grown to include organic agarbattis, kum-kum, haldi, sambhrani, dhoop just to name a few. All products are made from the best natural ingredients and are created keeping in mind convenience, safety and a hassle free experience during rituals. Another best seller is the “Puja in a box” which is a compact puja kit which has all the basics one needs to perform a simple puja – a selection of ghee battis of various burning times, steel diyas, haldi, kum kum, roli, shagun coin, ittar, kapoor, dhoop, agarbattis with a stand, a match box and even a traditional steel Aarti Thali. This compact, unique kit is a one stop solution to connect with the divine anytime anywhere.

Creativity, innovation and customer convenience and satisfaction are at the core of what Swaha stands for and the feedback derived from customers plays a key role in growth and optimisation.

Swaha, being an environment friendly brand has migrated to paper based packaging as much as possible. This packaging is beautiful to look at, convenient to use and really resonates with Swaha’s persona.

For purchasing Swaha products and more information please visit  https://in.swahaproducts.com/

Instagram Link: https://instagram.com/swahaproducts?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

17th ART STREET– A treasure trove of eclectic collection of art expressed beautifully by Aalie Tandon.

By
The Business Press
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“A Thing of Beauty is a Joy Forever”

When John Keats one of greatest romantic poets wrote these words way back in time, little did he imagine it would influence an art enterprise across the oceans. Today an “artprenuer” Aalie Tandon – the founder of 17th ART STREET – has found inspiration in his words and set up a truly delightful and indulgent repository of Objet d’art.

Hailing from Lucknow and settled in Bengaluru, Aalie holds a Degree in Textile Design from NIFT and a Masters in Apparel Design from NID.

“Creating art was a journey of experiment and self-discovery, when I was turning the pages of my life looking to add a certain freshness and excitement to it. To me my enterprise is therefore a happy space where my creativity and imagination runs free,’ says Aalie.

Today the portal is a thriving, vibrant space full of customized hand crafted art pieces that are uniquely detailed and breathtakingly eye catching.

Every piece carries the impeccable craft and the authentic passion of the artist…

Creating art is not just simply fashioning something out of anything. It demands much more and the creative forces at 17th ART STREET know it and respect it.

“As an artist I invest my creative energies and my passion for all things beautiful, to create things that delight the eyes and touch the soul.” Shares Aalie.

Today the portfolio is a refreshing mix of abstract mixed media paintings, custom preserved floral mixed media letter lamps, limited edition handcrafted luxury crystal druzy geode inspired ball tea-light décor, elegant coasters and tray sets, scented wax sachets, wax melts & hand-poured jar candles in 100% soy wax, art jewellery consisting of necklaces, rings and earrings and a whole lot of collectibles and decor embellished with natural semi-precious stones and healing crystals.

The brand also offers large format paintings and accent tables, exquisite handcrafted custom gifting favors for weddings, related events, wedding flower preservation and custom gift box sets. Moreover, they offer personalized appreciation gifts for friends, teachers, relatives, and Rakhis during Raksha Bandhan. In the near future, they are keen on venturing into the realm of corporate gifting.

There is a soothing aura and a happy vibe around each piece that emerges under the watchful and patient eye of the artist. Everything is authentically hand-crafted from the drawing board onwards to the final product and everything in unique in every aspect.

Oh and if you want something customized, the studio is very receptive to listening to your ideas you can directly WA Aalie at +91-9482983244.

Art as a business evolves with concepts and innovation…

Having nurtured this business over a period of time there are certain challenges in terms of production and customer tastes that need to be taken care of. Today customers actively seek out unique product ideas as gifts or for display in their personal spaces.

“We are an art space that is evolving from making things as tiny as bookmarks to full-fledged conceptual, customized coffee tables for clients even internationally,” says Aalie.

The studio seeks to integrate traditional Indian art forms with its very own futuristic and contemporary design language, so as to stand out from the cacophony of me too styles that inhabit the geode resin art space at the moment.

Click https://www.instagram.com/17thartstreet_by_aalietandon/?igshid=YmMyMTA2M2Y%3D or visit https://17thartstreet.com/ to indulge in a visual feast of art created for the senses and your special spaces.

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Discover the World through Windmill Holidays: Crafting Seamless Holiday Experiences with Passion and Expertise

By
The Business Press
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Travel brings us closer to ourselves. It changes our perspective, allowing us to open our hearts to new cultures, unique cuisine, stunning landscapes, and thrilling adventures. As we experience life outside our comfort zones, it dawns on us how vast and beautiful this world is, and how people of different nationalities and cultures are bound by their same needs and emotions. Traveling leaves you speechless, then turns you into a storyteller.

However, our travel experiences are often marred by a lack of proper planning and inadequate knowledge about the place and its people. Here’s where Windmill Holidays comes into the picture. Launched on 3rd September 2008 by Manu Kashyap, Windmill Holidays helps create a holistic holiday planning approach, carefully tying all threads to ensure that its clients have a seamless holiday experience based on their travel aspirations.

Looking at the bigger picture

To travel is to live – Hans Christian Andersen.

The company strives to be among the top three service and solution providers in the experiential and luxury holiday vertical. The founder aims to take the brand to a level where Windmill Holidays become synonymous with luxury holidays.

As Manu Kashyap says “When people think of holidays, they should think of Windmill Holidays.” They will guide you through the entire process, providing seamless end-to-end service from the word go.

Let the adventure begin!

The best education one can receive is through travel.

Windmill’s journey began in 2008 with the sole intention of curating a world of beautiful holidays for its travellers. Manu Kashyap, an avid reader and thrill-seeker started her career in the media industry after her graduation in English from Delhi University. Deep down, she knew her true calling lay in traveling, exploring the world with a keen eye and enabling every curious traveller to plan their journeys in comfort and style.

They say motherhood requires sacrificing your dreams and aspirations. However, Manu’s story busts this age-old myth. Manu proudly says it’s her son who made her a mother and an entrepreneur.

With new-found courage and confidence, Manu Kashyap started her boutique travel enterprise, Windmill Holidays, in 2008, the fruit of her labor as old as her son. She is a proud mother and a conscientious entrepreneur. She and her team of travel experts are passionate about their work and believe in curating the best and choicest of experiences with superlative services to her clients.

Make your travel fun and fulfilling with Windmill Holidays

It is better to travel well than to arrive – Buddha.

Windmill Holidays is the passionate endeavour of a team of holiday experts who believe that travel is as much about the journey as the destination and its experiences. The brand organizes luxury holidays, tailor-made for high-end, high-network individuals. The founder points out “We believe every traveller is different as are their travel needs and aspirations. Hence, no cookie-cutter with us. After getting a detailed list of requirements from the client, we create the first draft, including the itinerary and holiday layout. Based on client feedback, we customize the whole program, whether you want to go for a cerebral drive in New Zealand or have the best wine in South Africa, or visit and stay in the vineyards of France.”

The plan is curated by a team of experts that involves a great ground handler network, and relationship with tourism boards and consulates. Windmill ensures its clients receive optimum value for their holidays with the best deals and added benefits.

Manu Kashyap adds “We believe in being available to our clients at all times during their journey to ensure smooth and seamless travel experiences.”

That explains its loyal client base which boasts of 80-90% repeat clients. Over the years, the company has worked with the most renowned global travel and hospitality brands and built long-standing associations with them.

What’s on the platter

Do check out the brand’s Instagram page where New Zealand features as the go-to destination for June. Cruising the raw natural beauty of Antarctica is the hot favorite among evolved travellers. With Windmill’s customized itineraries, you can cherish the once-in-a-lifetime experience of soaking in the raw beauty of Kenya, Tanzania, Botswana, South Africa, Zimbabwe, Zambia, and Namibia. In fact, safari holidays in India and Africa, and self-drive holidays are quickly climbing up the popularity charts as more tourists look forward to such scintillating experiences.

Looking ahead into the journey

Windmill Holidays has achieved great heights in the travel sector, thanks to its dynamic team and impeccable professionalism. Everybody works diligently with lots of love and care for travel and holidays. The brand intends to focus on sustainable tourism in the near future.

Website: www.windmillholidays.in

Instagram Link: https://instagram.com/windmillholidays?igshid=NjIwNzIyMDk2Mg==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Going the Extra Mile for Kids Fashion: A Look at Ke and Kaa

By
The Business Press
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I still remember the day I came to know that I was expecting. It was such a wonderful feeling, I just couldn’t believe till I first heard his heartbeat. This is the feeling that can’t be explained in words. Pregnancy brings in a lot of changes, not only physical but even emotionally. The feeling of carrying a little life inside you is just amazing. Visits to the hospital for regular checkups were both exciting and scary at the same time. Excitement to hear the heartbeat of my tiny tot and fear whether the baby is growing perfectly or not. Time flew and I was 39 weeks 6 days when I saw my handsome little boy for the first time and I fell in love with him even more. The pain that I went through every minute was worth it after I saw my boy, I had forgotten about every single contractions that I went through for 12 hours and had tears of happiness in my eyes. Suddenly I felt complete and my whole world was centred around a tiny human being whom I valued more than anything in the whole wide world. 

Motherhood began for me the day I conceived my little one. I was really scared of managing things as everything was so new for me right from thinking what to feed him, how to massage him, bath him and most importantly what kind of cloth should I make him wear. I have faced a lot of issues when it came to his clothing, couldn’t find something that would keep his skin safe in terms of irritation, rashes, allergies. It’s not that there are no organic clothes in the market for kids, but it wasn’t fitting in my budget and that’s what left me in dilemma as to how can we solve this problem because not everyone can afford such expensive clothes specially for kids in their growing age.

This thought and worry led me to  start Ke and Kaa because I wanted to create what I couldn’t find for my son at the time by selecting the right fabric which is soft, comfy, affordable, harmless to the environment and sustainable. We are also ensuring that the patterns of the clothes are made in such a way that it becomes easy to wear for the parents and well as the kids, the designs are timeless cute in simple styles and gender – neutral colours.

In order to achieve what I really wanted, I thought of coming up with Bamboo Cottton fabric and used chemical free dyes which are extremely harmless to the kids skin. Along with this I also wanted to create designs that would have some story behind it, I was always in search of animal prints which I hardly found, and so I decided to launch Ke and Kaa with designs that will animal prints. Colours play a very important role in our lives, it helps to calm us down to uplift ourselves and I have ensured to use colors very carefully.

Our mission is to create clothes that have a long life and can withstand frequent washes, ensuring that parents get their money’s worth.

Conclusion: A carefree girl became a responsible mother.

Instagram Link: https://instagram.com/keandkaa?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Behind the Scenes of an Influencer’s Success: The Story of Dollie Solanki

By
The Business Press
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In a digital era fueled by creativity and connectivity, the number of influencers continues to soar, as individuals embrace the opportunity to share their passions, expertise, and stories with a global audience.

The life of an influencer looks glamorous to many consumers of social media but when you meet Dollie Solanki the owner and brand ambassador of the extremely popular IG page THE BOMBAY BRUNETTE, she makes you realize that being an influencer demands more than just looking cool, well-dressed, and beautiful.

Digital Content Creator at The Bombay Brunette, Head of Marketing at Dragon Hill Lifestyle, Reels Rockstar, Blogger, YouTuber, Creative Soul, Multi-Tasker, and Momfluencer – Dollie wears many hats!

As a first-generation blogger and new-age media entrepreneur, she has painstakingly nurtured her page THE BOMBAY BRUNETTE, which earlier was called IndianShringar, and today notched up an astounding 112K followers who trust her recommendations and advice.

Dollie has been consistently ranked high among the best Beauty Bloggers in India. She won the very prestigious Best Beauty & Skin Blog of India Award at the WIN15 Blogging Awards. She was also featured among the Reels Rockstars in Instagram’s Born On Instagram Program, Class of 2021.

Acknowledging her own responsibility towards her fans and follower Dollie has a strict principle of FIRST TRY THEN RECOMMEND.

Her Instagram feed is filled with candid and sincere brand endorsements on modest fashion, easy-to-recreate makeup looks, genuine skincare content, and family travel destinations. The brand collaboration portfolio for beauty and makeup products ranges from Lakme, Beauty Concepts, MAC, Dabur, Nykaa, The Body Shop, and more. The experiential travel list showcases The Deltin Daman, The Tamara Coorg, Goa Marriot Resort, Nimba Nature Cure Village, Gujarat, and Cordelia Cruises, etc.

Dollie makes another pertinent point when she shared, “My age is my advantage because I can understand the challenges of skincare or makeup that comes along with aging, such as fine lines and puffiness. A majority of my audience are those who face such issues so they relate to me better.”

Creating professional relations that deliver winning collaborations

As a key influencer on social media in her chosen verticals of expertise, Dollie respects and understands the time, money, and effort that a client has invested in nurturing a brand. As a promotion specialist, Dollie works closely with the brand team to understand the intricacies of its offering, the target audience, and what customer touchpoints need to be highlighted.

THE BOMBAY BRUNETTE page is a reflection of all the hard work that goes on behind the scenes, to create a look and feel that is genuinely engaging, truthful, and delivers results that the clients are expecting.

“Managing my business profile as an influencer is all about the trust and the responsive relationship I have nurtured with my followers. I realize that I have a responsibility towards them and the brands I represent. My collaborations are therefore always about creating a win-win relationship for everyone.” Shared a smiling Dollie.

So, the next time you come across an influencer like Dollie Solanki, remember that their journey is built on a foundation of hard work, integrity, and a genuine desire to connect, inspire, and make a positive impact in the lives of their followers.

Instagram Link: https://instagram.com/thebombaybrunette?igshid=MzRlODBiNWFlZA==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

Serving Happiness, One Cake at a Time: The BAKE YOUR OWN BROWNIES Chronicle

By
The Business Press
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Baking today as a full-time commercial venture is truly at a challenging crossroads. The post covid era saw such a proliferation of home bakers that it puzzled netizens and social media consumers. The choices were numerous, but there was no way to distinguish one from the other.

However, in such a competitive and crowded market, launching a self-financed baking venture seemed the right thing to do for Shivya Gupta Fogat, a first-generation womanprenuer and professional cake artist. Her venture BAKE YOUR OWN BROWNIES with its cute acronym BYOB sent out its first order, which incidentally was brownies in 2019, hence the name.

Today BYOB is a delightful gateway for a premium range of designer cakes and bakes, in varied shapes, sizes, and flavors across Delhi NCR. And not just that, it also specializes in crafting First Birthday, Wedding Hampers, Festival Hampers, Corporate Hampers, and Return Favors too.

Every occasion deserves a cake from BYOB!

A cake is that sweet temptation, that memory maker, that center of attraction at every party. So much, so that no occasion is complete without a knife slicing through layers of creamy, chocolatey, fruity delights. And when it’s a cake from BAKE YOUR OWN BROWNIES, you can be guaranteed a room full of compliments when the celebrations begin.

Baked with the utmost love and using the choicest of ingredients every cake at BYOB is a bestseller in its own right. Another noticeable feature is that it is the baking and the presentation that gets everyone drooling.

Check out the menu – Celebration and Special Day Themed Cakes in Fondant and Assorted Flavors, Colourful Cakes for Holi, Miniature Person Cakes, Monogram Cake, Vibrant Rainbow Cake, Teddy & Toy Train Themed Cake, Book Themed Cakes, Rubik Cube Cake, Edible Animals and Carnival Theme Cake, Truffle Balls, Sugar-Free Brownies, Cup Cakes, Baby Shower Hampers, Assorted Favor Baskets….  The list is endless, the designs are flawless and the flavors are matchless!  

“As a cake artist, I certainly know how important and meaningful a cake is to my customers. I make sure that I have a proper discussion about all the tiny details a client needs, understand their perspective about the design, flavor, and budget, and only then go ahead.” Shared Shivya.

Efforts are the ingredients and Success is the icing on the business

Shivya has over a period of time seen up close how her business has grown. The challenges she faced during this phase have only encouraged her to aim higher. Picking up valuable lessons on baking hacks, cake design, trends, customer preferences, pricing, packaging, and most importantly the logistics of delivery, she has managed to take the business to new levels of innovation and taste.

Shivya also conducts regular workshops on cake design and is also invited to top food exhibitions as a guest to share her knowledge and give demos. She also keeps sharing cake design tips and tricks on social media for those interested to know more.

“I want to make a name as the best Cake Artist in town and also make BAKE YOUR OWN BROWNIES a preferred destination for cakes, for any and every event.” Says Shivya.

Staying focused on baking the best of cakes, today the enterprise has created delicious memories for close to 3000 customers. The way forward is to expand the circle of sweetness and take the brand and the desserts all over Delhi.

To know more visit – https://instagram.com/bakeyourownbrownies?igshid=NTc4MTIwNjQ2YQ==

To read more Startup Stories on The Business Press, visit — https://thebusinesspress.in/

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