In order to cater to the wide-ranging fashion preferences of people belonging to different age groups and genders, it is crucial for a brand to provide an extensive selection of choices. This includes incorporating the latest trends, ensuring top-notch quality, and balancing it with an appealing price range. By doing so, the brand can effectively meet the diverse demands of individuals, guaranteeing their satisfaction and style preferences.
Satisfying the diverse fashion preferences of individuals across age groups and genders requires a brand to offer an exceptional range of options, featuring the latest trends, and impeccable quality, all while maintaining an attractive price point.
How does a fashion enterprise crack this code? Well, there are lessons to be learned from – YOUTH ROBE – the hottest fashion portal on the market just now.
Founded in October 2020 by a dynamic fashionpreneur Aryan Agrawal, at 19, YOUTH ROBE is a fashion brand focused on catering to the lively and youthful, fashion-conscious class.
With a vast array of trendy and stylish clothing and accessories for both men and women, YOUTH ROBE ticks off all the essential boxes. From fashionable streetwear, cool comfort wear, and sexy innerwear to elegant evening attire, the portal offers a quick and convenient fashion refresh point, for customers to stay ahead of the latest fashion trends. What’s more YOUTH ROBE makes all this available at price points where fashion becomes a win-win indulgence.
Curated fashion elements that make for great fashions statements
From its inception, YOUTH ROBE has embraced an inclusive approach, inviting customers to freely enter, explore, discover, and proudly showcase their unique sense of fashion to the world. Today the fashion portal, providing a seamless shopping experience is a hot spot attracting both first-time as well as seasoned fashionistas to casually scroll through and pick up whatever appeals to them.
“ In a market where revenue compulsions make businesses lean towards either luxury or budget fashion, YOUTH ROBE stands out by striking a perfect balance, delivering premium quality at affordable prices. This appealing combination makes YOUTH ROBE an attractive choice for value-conscious customers who prioritize both style and affordability.” Says Aryan.
Today YOUTH ROBE offers a selection of Men’s Wear, Ladies’ Wear as well as clothing for Kids. For men stylish Jackets, smart Kurta Pajamas, nifty Waistcoats, cozy Mufflers, Thermals and Sweaters, casual Hoodies, and Innerwear with fun prints are bestsellers. For women elegant Kurta Pajamas, cool High Neck Tee Shirts, trendy Hoodies, and more. You can also fill your basket with high-quality fashion accessories like belts, pre-tied neck bows, scarves, socks, handkerchiefs, arm sleeves, etc. Colorful Aprons and Soft Cotton Towels are available too.
Fashioning new definitions of business growth
Fashion in today’s world is extremely competitive and keeping up with the choosy and finicky youth fashion choices, even more so. At YOUTH ROBE the team of talented fashion experts and the astute business talent behind the brand tracks emerging trends across diverse fashion markets. There is also a vibrant and open communication channel where customer feedback is listened to and acted upon. All this has elevated YOUTH ROBE to the rank of a preferred choice of a cool, youth-centric fashion portal.
A look at the statistics is proof enough – Since its inception, YOUTH ROBE has fulfilled the evolving fashion needs of an extensive customer base, serving a remarkable 20 million individuals.
This reach has translated into a significant impact on sales, with sales revenues touching a staggering Rs. 80 million.
“We are now gearing up for our next big move. We are looking for angel investors to help us ramp up our production facilities, expand our footprint and cater to a larger customer base.” Says Aryan.
Instagram Link: https://instagram.com/youthrobe?igshid=MzRlODBiNWFlZA==
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