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Meet Dr. Niveditha Manokaran, who is all set to smash social stigma with her brave new venture that initiates conversations about sexual health

By
The Business Press
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“If sexuality is one dimension of our ability to live passionately, then by cutting off our sexual feelings we diminish our overall power to feel, know and value deeply.” ~ Judith Plaskow.

Life in the 21st century has undergone a sea change. What hasn’t changed, however, is the narrow-minded outlook towards sex. In many parts of the world, sex remains a hushed-up topic that should never be talked about in front of others. It is often associated with fear, awkwardness and embarrassment. Given our socio-cultural structure, it’s considered hugely inappropriate to discuss sex and sexual health in a free and frank manner, thus failing to recognize that sex is an integral part of life and not something that needs to be looked down upon.

In an attempt to usher in a positive change regarding people’s perception about sexual health and sex education, Niveditha Manokaran launched her dream project two years back called dr_nive_untaboos. The aim is to bring about a gradual shift in the way sex is perceived by society at large. Making sex education a topic for dining table conversation without feeling inhibited, ashamed or judged is all that Niveditha aspires to achieve.

When you desire to make a difference

Ever since she became sure about her career goals, Niveditha wanted to be a doctor and serve the society in the best way possible. After completing her bachelor’s in medical science, she went on to become a dermatologist.

As she got exposed to the western way of life, Niveditha could see the glaring difference in the way sex is viewed and interpreted in both countries. Back home in India, youngsters are judged for their sexual choices and often ridiculed for their sexual orientation. They fear consulting a doctor in the event of a sexual assault, lest they be blamed for being a target. In a country where divorce is a bigger taboo than violence, you know something’s not right. As a socially conscious individual, Niveditha felt the urgent need to guide people the right way. Thus, dr_nive_untaboos was set up with the intent of transforming sexual health care for young and old alike. Niveditha is trained in sexual and reproductive health for 12 years.

So that sex is no longer a taboo

Niveditha’s Instagram page is a treasure trove of information, creating sexual awareness in a fun and engaging manner.  dr_nive_untaboos addresses a wide range of topics including LBGTQ, unprotected sex, contraception, anal sex, STI testing, cervical screening awareness and many more. The diligent doctor strives to introduce her audience to some interesting terms, explaining their medical significance in an attempt to help them know their body better. The concept of vaginal yeast infection, xeronisus, squirting, g-spot, hymen and foreplay are explained in detail with absolute clarity.

Moreover, the topics are presented in a lively fashion sprinkled with catchy music and well-meaning humor. Niveditha points out “There are quite a few influencers who are promoting sex education on Instagram. However, since many of them don’t have a medical background, it’s difficult to speak from a place of authentic knowledge and well-researched information.” dr_nive_untaboos is an informative yet fun page, trying to reach out to people of all age groups and diverse sexual orientation.

Marching ahead with the right intent

As a committed feminist and a renowned TedEx speaker, Niveditha is aware of the impact of her words. She’s working tirelessly towards empowering individuals so that they can make the right decisions about their lives without getting bogged down by social stigma and orthodox mindset. When imparted the right way by the right person, sex education can transform lives in a positive way. And dr_nive_untaboos is here to do just that.

Instagram link – https://www.instagram.com/dr_nive_untaboos/

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/

MnR Decor – An amazing home décor enterprise created out of a long-standing friendship…

By
The Business Press
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Imagine this amazing story of two friends in school who also chose the same stream of studies in college, got their first job together in the same organization and also settled in the same city! And to top of all this they come together to start a successful home décor enterprise!

MnR Décor is a true story showcasing the artistic sensibilities of the founders Reema Saravanan and Mohua Dey. What began as an enterprise by participating in flea markets with hand stitched cushion covers and runners, has today evolved into one of the most sought after home furnishing enterprise.

Having very quickly learnt, that getting exactly what they want through multiple sourcing is costly and time consuming, the duo set up their very own block printing unit, sourced lengths of fabrics and started customizing the items the way they truly imagined them to be. Working very closely with the artisans they soon created a wonderful portfolio of inspirational designs, which caught the fancy of both home makers and interior designers too!  Every single length of print is a labour of love and the enterprise is truly making waves!

Creating delightful home décor designs block by beautiful block!

MnR Decor

From just being an idea in the imagination, to being transferred onto a wooden block by an artisan, then seeing that design being printed by patient and skilled hands onto a fabric – this process is what defines MnR DECOR offerings. Work happens with both Mohua & Reema working alongside the artisans to ensure correct reproduction of the design as well the colour! FAITHFUL REPRODUCTION and CUSTOMISATION is what makes every piece so different and so desirable!

Experimenting with inks, techniques and finishes, MnR DECOR has created an entire range of ethnic door & window curtains, table runners, table mats, table covers, cushion covers & bedsheets. There are a range of blinds too available. Paisley patterns, ancient India motifs, Mogul themes, birds, leaves, human figurines, quirky prints and a whole set of contemporary prints are also available and are equally adorable.

The smart brand in the league of Home Furnishing players that is making great strides…

MnR Decor

MnR DÉCOR has always done the smart thing. It has created a distinct niche for itself by adopting a unique design approach and then customized each element to cater to its customers’ space and aesthetic needs.

What it has strived to achieve and has succeeded reasonably well too, is to create a brand image where, when anyone who thinks of home décor the first thing that comes to their mind is MnR DÉCOR!

MnR Decor

Both Mohua & Reema have seen a huge growth in orders over the last few years. They have created a satisfied client base of over a thousand customers with many of them from abroad also. There are clients who have also given them repeat orders for their homes and work spaces and this is what has truly excited the duo!

Connect with the Design Experts at MnR DÉCOR to experience how they can transform spaces. Check them out here https://www.instagram.com/mnrDecor/ and read more about them on their website here https://www.mnrDecor.com/

MnR Decor

To read more Startup Stories on The Business Press,visit – https://www.thebusinesspress.in/

The Giving Trees- Where Shopping Goes The Moralistic Way

By
The Business Press
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“Businesses need to go beyond the interests of their companies to the communities they serve.”- Ratan Tata

The Social Entrepreneurship Initiatives – Balancing The Diverse Community Needs

The Giving Trees

A social entrepreneur is a person who pursues novel applications that have the potential to solve community-based problems. These individuals are willing to take on the risk and effort to create positive changes in society through their initiatives.

Following the trail of generosity, compassion and social responsibility is a start-up founded in November 2020 called “The Giving Trees”.

The Giving Trees is a platform that emphasizes taking action even at the smallest level. They do this by carefully designing and creating products with messages that advocate for causes aligned directly to creating a better world. While giving is most commonly associated with monetary contributions, they trigger waves of action in communities around to bring inspiration into homes, which sparks and nurtures individual responsibility as a continuous process.

The Giving Trees

Not only does the brand name “The Giving Trees” justify its strong connection with nature, but also in all aspects proves how they are similar to mother nature which is ever nourishing & supporting lives. The brand fosters a very benevolent cause of supporting the unattended marginalized communities. The funds raised through purchases made on their platform are channelled directly for such a noble cause. People who wish to join hands in this generous cause can refer to their websites, FB & Instagram pages to see the rehabilitation and contributions they undertake. Post –pandemic, many beneficiary organizations approached them for support and in 2021 itself, they undertook 4 projects on a social cause like helping in the post-relief Chennai floods case or providing school supplies to needy children.

Anybody Who Shops from “The Giving Trees”, Shops For a Purpose

The Giving Trees

The brand offers gifting options and daily utility products such as diaries, wrapping paper, gift bags, coasters, notebooks, journals, stationeries, T-shirts, coasters, mats etc that are imprinted with meaningful and inspirational messages, reinforcing their consistent support towards social causes and all their profits are directed towards helping the marginalised communities. The social service platform. The platform has three collections, highlighting causes such as ‘Adopt, Don’t Shop’, ‘Spreading Joy’, and ‘Preserve Protect’.

Meet The Ingenious Team Of The Giving Trees

The Giving Trees

The brand is driven by the women squad -Sonal Jain, Ritika Reddy & Antara Pandit carrying diverse skills to meticulously manage the day-to-day business operations. With Sonal’s ability to create the most magical designs, Ritika’s superpower of connecting with vulnerable communities, and Antara’s passion for impacting lives through her writing, the trio’s vision is to create and spread an abundance of contentment and happiness.

Sonal, the artistic mind behind the nature-inspired designs shares her motivation behind her majestic creations. She reveals, “Spreading joy is quite literally the idea behind my design process. I want to create designs that make people smile when they see them and remind them of the greater purpose behind these products. Not only does the purchase of our products bring joy to someone less privileged but it also gives us immense joy to use local vendors and support small businesses.”

Ritika who works closely with the underprivileged communities also shares her experience, “The Giving Trees is a natural extension to the work we do at the Crowdwave Trust. Instead of asking for a donation to a cause that needs help, we are selling products designed by us and routing the proceeds from that to the cause. We think of it as a small thank you gift for their support!”

Antara who handles the content curation role shares how they ideate the theme for designing products. She mentions,

“Products under different collections are imprinted with messages and designs relating to the theme. ‘Adopt, Don’t Shop’ encourages people to adopt dogs, ‘Spreading Joy’ is all about instilling optimism in people during distressing times and ‘Preserve Protect’ is to create a kinder, safer and compassionate world,” & the ‘Tropical Collection’ is all about tropical birds, flora and fauna in designs. It’s an elegant collection to usher in the summer vibes.”

The Growth Trajectory

The Giving Trees

The brand has fulfilled approximately 1500 orders across Pan India. It aims to expand its collection and also foray into the manufacturing part so that it could also offer a platform to other designers who want to support a social cause through positive & meaningful gifting options.

Website link – https://www.thegivingtrees.in/

Instagram link – https://www.instagram.com/thegivingtrees_in/

Facebook link – https://www.facebook.com/thegivingtreesIN

To read more Startup stories on The Business Press, visit – https://www.thebusinesspress.in/

Chandrabali- Here’s an ethnic wear brand that embraces and celebrates the everlasting beauty of Indian fabrics

By
The Business Press
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Indian textiles are as relevant today as they were five decades back. The beauty and timeless appeal of these textiles have inspired fashion lovers across the globe. In fact, it’s heartening to see new-age fashion startups come up with a fresh approach towards traditional fabrics, thus breathing new life into the rich colors and designs of the past.

Let us talk about one such emerging startup that strives to celebrate India’s diverse culture and exceptional craftsmanship with its beautiful lineup of ethnic outfits. Founded by Shramana Gupta, Chandrabali is all about fun, fashion and affordability. It endeavors to bring the treasure of Indian textiles to its customers in a way that makes the whole experience fun and memorable.

Small steps towards a big dream

Chandrabali  

Born and brought up in the City of Joy, Shramana started her business with a modest sum of money at the age of 24. She always wanted to do something in fashion and work independently. However, she wasn’t sure how to get there.

Even while enduring a lot of personal and professional turmoil during the earlier stages of her life, she never lost hope. The gritty girl that she’s, Shramana decided to channelise her angst into creativity and art. That’s how Chandrabali, a brand named after her mother, came into existence. “I wanted my brand to be as authentic and elegant as my mother is, hence the name” adds Shramana.

It started out as just another jewelry brand and gradually shifted towards ethnic clothing. What makes Chandrabali stand out in a brutally competitive market is its approach to customer service. Shramana explains further “I never miss out on helping our customers whenever they have any queries. From taking orders to timely delivery, we assist them without fail. Even after they have received our product, if they have any questions, I make sure to contact them and resolve the issues.”

No wonder, this level of effort and dedication has helped build a relationship of trust and transparency with customers who keep coming back for more. Shramana feels grateful for all their genuine feedback, which motivated her to work better. She feels fortunate to have worked with some of the most skilled and efficient tailors over the years.

Chandrabali : Clothes for all sizes and body types

Chandrabali  

Chandrabali is a Kolkata-based ethnic wear brand that focuses on preserving and promoting India’s rich textile heritage and diverse cultural influences through its delightful collection of pretty cotton dresses, beautiful blouses adorned by Ajrakh and Phulkari art, handloom sarees, gorgeous earrings and so much more.

The vibrant colors, comfortable fabric, amazing weaves, top-notch quality, unconventional designs and last but not the least, digilent customer service make Chandrabali a much-loved and recommended brand among fashion enthusiasts. Customisation is available here. The orders are shipped all over India. All you’ve to do is place your orders online through its Instagram page. With more than 40% repeat customers, Chandrabali has finally found its place in the sun. Shramana beams with contentment as she says “There are times where we go completely sold out within 24 hours of launching any new collection.”

Make a difference with Chandrabali

Chandrabali has achieved a lot within a short span of time. However, a lot remains to be done, not just for the business but also for the artists who are keeping the art alive. Despite its stunning beauty, block printing is slowly receding into oblivion.

In the next few years, Chandrabali intends to hire more skilled tailors and to get creatively involved into block printing. Shramana affirms “We believe in self-employment. We wish to have more talented people to be a part of our team and have a source of income.” On the business front, Shramana wants to expand the brand on a larger scale in terms of customers. Chandrabali is slowly inching in the right direction and is on its way towards becoming a household name.

Instagram link – https://www.instagram.com/chandrabali_/

To read more Startup Stories on The Business Press,visit – https://www.thebusinesspress.in/

Artista: A One stop Shop For All Things Resin

By
The Business Press
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“A thing of beauty is a joy forever.” This famous quote by John Keats is an ode to finding beauty at every point in life as it will create a lasting happiness in our life. Similarly when we give a gift to somebody, we try to find something beautiful that will bring joy to the receiver for years to come. So with an aim of spreading joy, Preeti Anand created her own line of resin art products called Artista that can be customized as per your preference.

Preeti was blessed with a keen sense of aesthetics and a sharp eye for detail which drew her towards various art forms throughout her life. However, she only pursued it as a hobby until the pandemic hit. When the lockdown was announced, Preeti decided that she could spend her time in a more productive manner by giving her creativity a physical manifestation. So in September 2021 during the nationwide lockdown, at the age of 39 with an initial capital of Rs 50k, Preeti began her creative venture Artista.

Taking The Plunge

Artista

“I could not have done this without the help and support of my husband who encouraged me to pursue my art professionally. We offer handmade resin products which include trays, coasters, plates, clocks, tables and much more. We also provide themed products like evil eye, hamsa and Om,” shares the founder.

A glance at her product catalog will tell you about Preeti’s affinity for colour and personalization. She uses every colour of the rainbow and ensures that each product is eye catching in its own way. From various techniques to a superlative finish, these products can be used for a long time. All products can be customized as per preferences of size, colour, name and quantity. Her passion and dedication towards her art has also won her the appreciation of numerous clients who have shared testimonials after using her products.  

Spreading Smiles

“My goal is to bring a smile to clients face through my art. I enjoy creating unique pieces and being a small part of client’s lives through Artista. In a short period of time we have created name plates, wall art, furniture, tables, key chains and many more products with the help of resin. Since themes like evil eye and hamsa are currently trending, we have created a special line using these motifs for our clients. We have got an overwhelming response to these categories and they have been one of our best sellers.” explains Preeti.

Artista currently takes orders through its Instagram page and operates from its own studio space in New Delhi. The brand has successfully fulfilled 500 orders from a number of clients across the country. When asked where she sees her brand in the next 5 years Preeti says,” I would love to expand Artista as a brand in the future. I want to move to a bigger studio space where I can experiment with various materials and showcase my creativity.”

Instagram – https://www.instagram.com/artista_preeti/

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/

Dessert Home By Shveta – Satisfy your sweet cravings with Dessert Home By Shveta drool worthy desserts

By
The Business Press
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“There is no better way to bring people together than with desserts.”- Gail Simmons

The bakery industry is one of the largest segments in the food processing sector in India. There is a greater demand globally for healthier alternatives, and baked products serve as an answer. Consumers are increasingly seeking cholesterol and gluten-free products at affordable prices. Due to the continuous awareness among the people regarding maintaining a healthy lifestyle, more people are looking forward to healthier bakery items which have no refined flour and less fat. Sugar in the bakery industry has been replaced with stevia which is a natural sweetener and has zero calories. Honey, date syrup and jaggery are also used as natural sweeteners.

Dessert Home By Shveta’s

The market opportunity is massive, but so are the challenges. Creating clean label products that contain less sugar but still taste good is no mean feat. And it is a challenge that is compounded by the plethora of functions that sugar performs in baked goods and confectionery.

Meeting the dynamism of the changing consumer preferences for salubrious desserts, a home-grown bakery in South Delhi is sure to make you taste the fresh difference of its goodness.” Dessert Home By Shveta” will make your sweet dreams come true through its delectable range of dry & cream cakes, brownies, cupcakes, brookies and sugar free cakes customizable according to client’s need. Their winter special carrot cake frosted with fresh fruits or the very healthy and yummy almond flour honey tea cake is sure to set the cravings on even to a health-freak.

Creating Delicious & Wholesome Memories: The Sweet Journey So Far

Dessert Home By Shveta’s

Shveta Budhraja, a finance consultant by profession and a budding cake artist, was gravitated to her passion for cooking and baking before the pandemic hit. During this period, she used to bake for her family and friends. The positive feedback and overwhelming response from friends and family encouraged her to take up a professional baking course from a renowned institute. During the lockdown she started baking professionally and kickstarted her baking business called “Dessert Home By Shveta”.

Dessert Home By Shveta’s

The cookies and brookies are much sought-after products from the brand’s banner and the key differentiator for their products are the healthy & fresh ingredients they use especially less sugar and completely eggless cakes that makes them stand apart from other baking brands. They make aesthetic designer cakes, celebration cakes and kids-specific theme-based cakes without using gelatin or any eggs so that people can recognise & trust them for their freshness and goodness. The brand undertook orders for the Noida-based Prometheus School and their celebration cakes are sumptuous enough to make any special event a grand one. The brand endeavors to have its baking studio start soon and expand the list of dessert collections it offers. It wants to build recognition & goodwill of being a baking brand that offers wholesome desserts which are less sugary and fresh.

Dessert Home By Shveta’s

Instagram link – https://www.instagram.com/desserthomebyshveta/

To read more Startup Stories on The Business Press – https://www.thebusinesspress.in/

NAM’S KITCHEN – Namita’s culinary journey is beautifully expressed in her carefully curated menu that brings alive the diverse, regional specialties she has to offer.

By
The Business Press
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For Namita Jaiswal the founder of NAM’S KITCHEN, the journey from a young girl finding her way around the kitchen to a successful restaurateur has in no way been as easy as it may seem.

NAM’S KITCHEN

Having sadly lost her mother at a very young age, she was left with her father and her brother. She watched her father cook and learnt the basics. However once she visited her Grandmother in Lucknow, she discovered a whole new world of cooking Awadhi style non-vegetarian food. Her marriage into a Bihari family then led her to discover cooking Bihari style non vegetarian food. She got exposed to different spices and spice mixes, marinates, preparation methods and more. Namita found herself getting appreciated for her preparations and she soon saw herself working towards her dream of taking her dishes to the public at large.

At the age of 52 Namita founded NAM’S KITCHEN at Gurugram. The journey of a passionate home chef turned women restaurateur had begun! Today it is a restaurant of choice for everyone looking to indulge is sumptuous central Indian food.

Fusion, passion, spices and regional cuisines – the signature of a Master Chef touches everything…

 

NAM’S KITCHEN

Namita’s culinary journey is beautifully expressed in the carefully curated menu that brings alive the diverse, regional specialties from Bihar, Jharkhand, Lucknow, Ranchi and Delhi. The Awadhi touch is predominant. NAM’S KITCHEN has starters, main course meals, rice and bread to go with the orders and to top it off, seasonal and traditional sweets.

Veg and non veg Kebabs and Tikkis with super tangy chutneys, Urad Dal Ka Bharra, Crispy Green Peas Kachori, Spicy Keema Mattar, Flavoursome Dhuska and Bihari Dum Aloo, Rustic and Nutritious Litti Chokha, Bihari Chicken Curry, Bihari Baingan Aloo ki Sabzi, Aromatic and tempting Awadhi Shahi Paneer, Fragrant and finger licking good Mutton and Chicken Biryani, Aloo Tamatar Sabzi, Laccchha Parantha, Naan, Moong dal ka Halwa and a whole lot of temptations are available.

Just sit back and indulge either at Namita’s cozy outlet or order online!

The taste for growth is just a delicious craving to have…

NAM’S KITCHEN

What has driven the business forward from its early stages is the authenticity of the dishes prepared and also the constant attention to the quality of the food.

Namita like every entrepreneur is looking to expand her kitchen and take the venture to different cities via a franchise model or self -owned business model. Having served a whole lot of customers who continue to keep on returning and recommending her to family and friends, she also has plans to serve up authentic recipes from other regions of India too!

So if you want to satiate your appetite with crispy fresh snacks or full meal delicacies, head over quickly to any of the major online food delivery apps and set up your order. Click here for a visual journey on the food at NAMS KITCHEN https://www.instagram.com/namskitchen_nk/                  

To read more Startup Stories on The Business Press, Visit – https://www.thebusinesspress.in/         

Satianu -A Haven For Personal Healing Through The Bounties Of Nature

By
The Business Press
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Essential Oils Market Dynamics: Fragrant Opportunity In The Air

India has always been a country of olfactory indulgence, where incense, attar and aromatherapy were present for centuries, where essential oil perfume was an indispensable part of the royal lore. Be it a prayer, ritual, celebration, spirituality or well-being, fragrances were a crucial aspect in each of them.

The therapeutic properties of essential oils like boosting the immune system, fighting cold, allergies and breathing disorders, providing sound sleep and maintaining a calm and relaxed environment at home are the major reasons for the rise in the usage of the essential oils.

Sharing The Essential Approaches for Wellness With Satianu

Satianu

Satianu is a start-up in the space of aromatherapy and wellness founded in February 2020 by the two Nair sisters Ashwini & Aishwarya Nair. The start-up offers a wide range of 100% natural, quality essential oils, aromatherapy blends, carrier oils, spray mists, diffusers, dilutions and scented candles. The start-up showcases a galore of natural therapeutic grade essential oils such as peppermint, eucalyptus, citronella, lavender, lemon grass, basil etc. Their collection also features aromatherapy blends and spray mists targeted to solve specific areas like rejuvenation & meditation, inducing sound sleep and anxiety elimination to provide a holistic healing to the users.

They also specialize in customized corporate, event and personal gifting purposes. Their hampers are much coveted and are a huge hit as giveaways at wedding functions and corporate parties. They strive to create a variety of favors at various price points so that everyone can get a portion of their favorite fragrances which can soothe and relax their mind and set them in an amazing mood.

The start-up That Worthily Justifies Its Name & Goodness

Satianu

Satianu is a well-thought name- “Sati” meaning awareness and “Anu” meaning Atom, hence Satianu essentially aims to create awareness in every atom within and around us through scent, connecting with nature and practicing self-love.

The uniqueness of the start-up is the level of transparency it offers to its customers by quoting the percentage of natural ingredients used in each of its products using “Naturometer” so that the customers can make well-informed choices.

The Inspirational Forces Behind The start-up Launch

Satianu

Satianu carries the rich legacy, experience and enriched knowledge of their family business which has been in the field of Essential Oils and fragrances for over 35 years, supplying fragrance ingredients, essential oils and aroma chemicals regularly over many years, to various renowned perfumery and flavour houses as well as to major FMCG product companies.

On much research, it was found that it was tough to source good quality, authentic essential oils and natural aromatherapy products in small quantities and retail, in India.

Satianu was launched as a retail start-up to cater to this need and provide authentic, unadulterated natural essential oils and aromatherapy products with transparency to the Indian audience. They aim to make people more aware of aromatherapy and encourage people to discover how aromatherapy and oils can become an extension of our lifestyle to naturally heal from problems that otherwise urges people to mostly pop in medications.

Aishwarya completed her perfumery course at Grasse Institute of Perfumery in France and Ashwini has done Scent designing in the UK. Both the stunningly stellar minds are on the constant expedition to explore the manifold depths of scent and empower people through aromatherapy and fragrances.

The Way Forward

Satianu aims to be one of the pioneers in aromatherapy in India, increasing awareness about aromatherapy and encouraging people to practice and to discover how aromatherapy and essential oils work.

The start-up ships across Pan India and to Dubai as well. It also has plans to launch more products under its banner soon, to make everyday aromatherapy easy to practice. Their amazing range of products can be found not only on their website but on multiple sources too such as Amazon, Goqii, Healthx247, Instagram & Facebook pages, and will soon be on YOUCARE Lifestyle and Flipkart.

Website – https://satianu.com/

instagram link – https://www.instagram.com/satianu_aromatherapy/?igshid=YmMyMTA2M2Y%3D

Facebook – https://m.facebook.com/pg/SatianuFragrances/photos/?tab=albums

pinterest – https://in.pinterest.com/satianu_aromatherapy/_created/

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in

Shruti Vyas Design – A design firm offering extraordinary design solutions that strike a delicate balance between beautiful aesthetics and functional utility

By
The Business Press
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Design is an effective way of conveying your creative idea with the purpose of reaching out to the world and making a subtle yet significant difference. Whether it’s a home or a piece of furniture or a light, the design works only if it captures an idea that’s deceptively simple and relatable yet projected in an authentic and unique fashion.

Shruti Vyas Design

That’s exactly what interior designer Shruti Vyas strives to achieve with her multi-disciplinary design firm that works in diverse areas ranging from interiors, furniture and products to lighting. Launched 5 years back, Shruti Vyas Design is soon evolving into one of the most sought-after design firms, owing to its incredible passion for innovative designs and an unwavering commitment to excellence. Irrespective of the constraints related to the site, client requirements and the budget, the brand is determined to deliver nothing but the best!

How She Found Her Place Under the Sun

Shruti Vyas Design

Shruti’s success story is an amalgamation of patience, courage and hard work. After graduation, Shruti collaborated with another designer to gain better understanding of the nuances of design and to learn her craft. And she learnt pretty well. Soon, people began approaching her for designing their homes and offices. This allowed greater exposure to a wide range of work including interiors for homes, offices, hospitals and conceptual boutiques. Backed by tremendous learning and experience of 8 years, Shruti felt the time was right for her to set-up her own firm.

Thus, at the age of 30, the gutsy designer singlehandedly established her dream venture and worked for two years alone, as a ‘one-man army’. Shruti points out “Now we’re a team of 5 people, working on 15 projects in Mumbai, Ahmedabad and Rajkot.”

“Design is so simple. That’s why it’s so complicated.” ~ Paul Rand

Shruti Vyas Design

Shruti Vyas Design is a design firm and consultancy studio merged into one, offering not just lock and key solutions but also “distinctive spaces that enhance the vision of the client” and meticulously designed products that “fulfill functional requirements while touching the subconscious of the consumer or the occupant”. Moreover, here you can expect creative guidance and detailed project management services. It caters to diverse industries encompassing residential complexes, healthcare and hospitality sector and retail.

Shruti explains “Basically we provide full service in the interior space. Ours is a very transparent system that promises to execute each of the proposed designs with 95% accuracy.”

The firm boasts of an exclusive clientele which includes some renowned industrialists from Rajkot. Moreover, it is also designing home interiors for a cricket personality.

Designing the future of her dreams

Shruti Vyas Design

In the span of five years, Shruti’s design studio has grown by leaps and bounds, all thanks to the painstaking efforts of its founder and her team of dedicated professionals. From a handful of projects, the studio is now handling more than 15 projects and aspires to expand in multiple cities like Bangalore, Kolkata and Hyderabad. Given the demands of the times, the company is eyeing the hotels, resorts and restaurant segment too.

“We modify, we modulate, we learn something new”

Shruti Vyas Design

Before wrapping up the conversation, Shruti adds “It feels wonderful to know that each day, we’re trying to explore, learn and grow as an individual and as an organization. We’re giving our best and that’s what really matters in the end.”

Website link – https://www.shrutivyasdesign.com/

Instagram link – https://www.instagram.com/shrutivyas.design/

To Read more Startup stories on The Business Press, visit – https://www.thebusinesspress.in/

Niharikaart: Niharika’s exceptional artistic skill transforms common objects into exceptional works of art

By
The Business Press
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“The arts are not a way to make a living. They are a very human way of making life more bearable – Kurt Vonnegut

Probably that’s the reason some people refuse to follow the herd blindly. Instead, they listen to their hearts and choose to pursue art despite the uncertainties associated with it. Niharika’s story is a testimony to her eternal love for art and that underlying courage in pursuing it as an artist and entrepreneur. With the launch of her startup venture named Niharikaart gallery in 2019, Niharika aims to create art that becomes a part of all the big small moments of your life.

When your heart guides you down the path

Niharikaart
For most artists, what begins as a fun hobby translates into an intense passion, eventually shaping up their choices in life. Niharika learnt the craft of painting on her own, honed her skills and finally decided the time was apt to dive into her own art business. The talented artist explains “When I was about to start Niharikaart gallery, I promised to forsake all kinds of distractions to make this work. Hence, movies, games and parties took a backseat.” She realized early on the importance of discipline and consistency and toiled hard every single day to create something extraordinary. However, as Niharika herself admits, “none of this would have been possible without the love and support of her husband.” He recognized the god-gifted talent that she had been bestowed with and egged her on to achieve her dreams. So, Niharika bought her art supplies, pencils and books and began painting to her heart’s content.

Niharikaart gallery: Where art comes from heart

Niharikaart

At Niharikaart, ordinary products of day-to-day use go through magical transformation at the hands of Niharika to emerge as stunning pieces of art. Here you get customized chokers, pendants, bracelets and earrings along with cute hair clips, pet identity tags, keychains and many other eclectic bunch of products.

The beauty of resin art shines through in the creation of bookmarks, coasters, trays, ashtrays. Don’t miss the hand washed coffee cup crafted with alcoholic ink, those pretty handmade combs or bed lights made from wedding garlands. If you’re a fan of mandala art, chances are you would love the intricately designed mandalas carved out by the artist with amazing clarity.

You can place orders online. So far, the brand has served around 250 happy customers who keep coming back for more.

What’s next for Niharika

Niharikaart

As business starts to gain momentum, Niharika’s talent reaches out to art lovers across the country. When asked about her future plans, the artist says “I want to expand my art, explore more art forms and become better as an artist.”

Instagram –https://www.instagram.com/niharikaartgallery/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in

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