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Krishna’s Organic Herbal Products: This All Herbal Brand Gives Glowing Skin, Naturally

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Krishna’s Organic Herbal Products

Today, the whole world is turning organic. You can find everything organic: from fruits, veggies, milk, food containers, cookware to organic mattresses and clothing. The increased popularity of the organic trend is a direct consequence of the rising global awareness of the negative health and environmental impacts of conventional, chemical-loaded products. Going organic is not just following the trend, though. It shows that we care about our future and the future of our planet.

If we are paying that much attention to what we eat and what products we use in our homes, it is only natural that we start being picky about what we put on our skin. An average person smothers approximately ten different skincare products on their skin daily. Since the skin is the largest organ in our bodies, it acts as a sponge, absorbing 80% of everything that we apply to it. Tapping into this growing market is Krishna’s Organic Herbal Products.

Founded in 2016 by Bindu, this all natural 100% herbal skincare product brand has more than 45 products in its repertoire. Based on the ancient wisdom of Ayurveda, the brand uses products found in nature for its formulas. No preservatives, chemicals or parabens have been added thus making them completely organic. The founder, Bindu is a meticulous woman who has done her due diligence in studying the properties of each element and the best combinations to create products suitable for Indian skin.

Krishna’s Organic Herbal Products: Clean Beauty

Krishna’s Organic Herbal Products

39 year old Bindu was suffering from pigmentation and dark circles. She tried various over the counter creams and lotions but to no avail. She also consulted various skin specialists and dermatologists, however her dark circles persisted. It was then that her friend told her about a woman who was conducting classes in Mumbai for natural remedies for skin concerns. She would train Bindu on how to use organic products to create lotions for pigmentation, dark circles, fairness creams and so on.

Under her tutelage, Bindu was able to create her own orange flavored face oil that helped with her dark circles in just two weeks! This inspired her to further understand the world of Ayurveda and how elements found in nature could be used as an effective skincare solution. With a capital of Rs 20,000 Bindu began Krishna’s Organic Herbal Products.

As she went deeper into her research, Bindu tried her hand at haircare as well. She addressed concerns such as hair fall and dandruff which showed some amazing results.

“I learnt the art of hair oil making from my husband Rajesh Krishnan. It was he who taught me the basics of Traditional Ayurvedic hair oil making. Later, I went on to learn more about oil making and completed certification courses by many Ayurvedic Doctors.” Says Bindu.

All their products are strictly following Ayurveda. The hair oil is made according to Ksheerapaka Vidhi of ancient Ayurveda. With both her products being well received, Bindu decided that it was time for her to expand her range and delve into complete skincare. All the products are MSME, ISO and GMP Certified.

She is a strong believer in research and continues to learn more and more about various natural elements and their effect on the skin. Using the power of social media she promotes her products on various platforms and also sells her product through their channels. She has received several orders from all over India and foreign countries as well.

Krishna’s Organic Herbal Products: One Woman Wonder

Krishna’s Organic Herbal Products

As her brand continues to grow so does the scale of operations. Krishna’s Organic Herbal Products began from a small space in her home, but now it is a large space of almost 700 sq ft. the space is both a manufacturing centre as well as a home office. She currently employs two women who help her with cleaning purposes only. Managing the manufacturing, assembly, packaging and delivery aspect of the business, Bindu is a one man, rather woman show.

“I am still conducting research and doing more in-depth study of the Cosmetic Industry. I hope with the blessings of Krishna I can create more natural skin safe products for my customers.” adds Bindu.

Instagram link :- https://www.instagram.com/krishnasorganicherbalproducts/

To read more Startup Stories on The Business Press, visit :- https://www.thebusinesspress.in/category/startup-stories/

ecomaalee (PSI Excel Exports) – A year-old startup that encourages the use of biodegradable and recyclable jute pots as an eco-friendly alternative to the widely popular plastic pots that are harmful for the environment.

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ecomaalee (PSI Excel Exports)

“When the world wears out and society fails to satisfy, there is always the garden.” ~ Minnie Aumonier

Gardening is the closest we can come to experiencing the beauty of nature without stepping outside the comfort of our homes. While planting a seed into the soil, it’s not the seed you nurture but your own soul. In fact, your outlook towards life changes as you learn to tend to your own garden with love, care, patience and excitement.

Launched on 15th January 2021 by 25 year old Prashish, ecomaalee (PSI Excel Exports) is a brand new enterprise that aims to enhance your gardening experience by replacing plastic pots with jute pots. Besides being environment-friendly, jute pots prevent the possibility of leaching chemicals into the soil over a period of time. So, the soil remains safe from toxic chemicals thus ensuring timely blooming of your beloved plants.

Planting the seed of a startup

ecomaalee (PSI Excel Exports)

The pandemic altered our lives in ways we could hardly imagine. Many of us discovered our inner strength while dealing with this unusual crisis. Long before he knew what he wanted to become, Kolkata-based Prashish fell in love with the quiet beauty and tranquility of the outdoors.

However, it was during the lockdown period of unrest and isolation that he began to think of ways to revamp the age-old practice of gardening. He “wanted the best alternative to go up with his passion for gardening.” When he couldn’t find the best option, the then-24-year-old Prashish came up with his own idea of jute pots and decided to launch his own startup with a sum of approx 5 lacs.

Jute all the way

ecomaalee (PSI Excel Exports)

ecomaalee (PSI EXCEL EXPORTS) is a company that began its journey by making pots out of jute since as a material, jute is biodegradable & recyclable.

Jute pots are lightweight, unbreakable, friendly and hazard-free. They’re available in a variety of colors, design & patterns, all of which seem fetching as garden decor as well as home decor. They’re also quite reasonably priced as compared to plastic (hazardous) & clay (heavy, expensive & breakable) pots.

The brand is slowly expanding its reach by spreading its services all over India. Prashish gladly declares how ecomaalee (PSI Excel Exports) has already started amassing somewhere between 200 to 300 orders a month.

Before signing off

After all, who can resist the temptation of these alluring and affordable jute pots that aren’t just easy on the eye but also on the pocket. Prashish feels encouraged witnessing the overwhelming response from his customers and is determined to work harder to take his startup to greater heights. As they say “A building is only as strong as its foundation.” With superior product quality, professional conduct and impeccable service, there’s no looking back for the brand and its charismatic founder.

For details and catalog please WhatsApp us on 9007927004.

Instagram link :- https://www.instagram.com/psiexcelexports/

Website link :-  https://sites.google.com/view/psi-excel-exports/home

To read more startup stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

The Gusto: Cruelty-free, made-in-India, female-founded. Three very attractive reasons to go for The Gusto’s range of vegan bags and accessories that fuse fashion with practicality.

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The Gusto

As we step outside the confines of our homes, necessities shrink to the size of our bags. It’s hard to imagine going out without the safety, comfort and endless utility of these bags. Besides being high on utility, they elevate our style quotient several notches high.

Launched about a year and a half ago by first-time entrepreneur Mansi, brand The Gusto creates handmade, multi-purpose bags that focus on style and strength in equal measure. The Gusto strives to popularize the use of eco-friendly vegan leather as opposed to animal leather.

The Gusto

After working in the corporate sector for more than 10 years, Mansi decided to quit her job when she had her first child. She thought it best to don the hat of an entrepreneur and find ways to fulfill her dream of designing. Though she came from an engineering background, designing was her first love.

It was only when a friend offered her to take up his bag business that was on the verge of shutting down did she give it a serious thought. She decided to step in and thus got inducted into the fascinating world of bags. To create a sustainable source of income, she started making bags for multiple brands and continued doing this for four long years.

Then, came along the pandemic that changed everything around us and within us. During this time of chaos and crisis, Mansi realized that “I cannot be doing this forever. I cannot be making it for others, especially since I had that experience designing and manufacturing for them.” The next obvious step was to establish her own brand. And a startup was born.

The Gusto: Where style meets substance

The Gusto

The Gusto is a hand-crafted vegan leather brand that encourages the use of completely vegan products, thus ensuring no animal suffers while creating any of its products. Having set up a manufacturing unit in Gurgaon, The Gusto specializes in churning out bags for working professionals where organization and effective space utilization play a key role. Moreover, it offers other utilities such as pouch organizers to fit in the bare essentials.

Mere good looks are not enough. The brand is focused on creating bags that are as durable as they’re appealing. Since the products are meant to be used on a daily basis, the designs are minimalistic so that they remain fashionable even amidst changing trends. A bag that complements our style and accommodates all our essentials – that’s what team The Gusto strives to create.

The Gusto products are available on Amazon, Flipkart, Nykaa, Ajio. Soon, it will begin shipping abroad, beginning from UAE and slowly spreading its services all over the world. The website was launched last year and has so far served more than 10000 customers. Collaboration with other companies is definitely on the cards and will remain an important part of its overall vision.

Vision for the future

The Gusto

The immediate aim is to build a robust online presence not only in India but also abroad given the deluge of global inquiries about the brand. Since the bags are for working professionals, The Gusto is looking forward to establish corporate tie-ups which would give them opportunities to work for corporates. Mansi further adds “We would definitely like to build our offline presence as well from different channels whatever comes our way.”

Intsagram link:- https://www.instagram.com/thegusto.in/

Official website:- https://www.thegusto.in/collection/cosmos

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Indecrafts – A traditional handicraft business fused with new generation contemporary styles and tastes… the result is outstanding artifacts and home décor pieces…

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Indecrafts

Indecrafts is a wonderful tale of a flagship handicrafts brand of over 35 years – R R International – being confidently carried forward into a challenging, vibrant new age of opportunity. It is the wise experience of the older generation entrusting the future to the young, bold, next generation to carry forward a rich tradition of artistic and creative excellence.

Says Rishabh Singh, Owner Indecrafts, “I was 26 when we started. To our successful brick and mortar handicraft export business house of over 35 years, we added the new age e-commerce business model to reach out to newer markets and showcase the rich diversity of our products to the world.”

Located in the world famous brass handicraft city of Moradabad, the hub of extremely skilled craftsmen, Indecrafts today is a dazzling fusion of traditional handicrafts blended with modern aesthetics, design form and finishes.

A gleaming product list to add charm, style and class to your personal space – now available at your fingertips…

Indecrafts

“Growing the product portfolio has been a learning curve for everyone involved. We acted on customer feedback and also studied design trends happening in markets. Then we tailor made products that would match design and price expectations.” Says Rishabh.

With a skilled team of talented craftsmen on its roster,  Indecrafts working almost extensively with metals, offers wire baskets, metal trunks, hanging lamps, lanterns, bar accessories, bowls, mugs, trays, wine goblets, planters and vases, coffee tables, chairs, stools, marble handicrafts, wall décor, chowkis and a lot more to choose from. Each piece is testimony to its superior craftsmanship in terms of design and finish.

Rishabh shares, “We have made a conscious design decision to keep our creations lightweight. Most importantly we have emphasized the beauty of simplicity in every single product. “ 

Being light has ensured ease of handling. Simplicity has meant classiness. Both have translated into attracting high net worth customers who want understated luxury. This has also caught the attention of a lot of interior designers who collaborate regularly with the brand. With the portal www.indecrafts.com up and running all it needs is scroll, check and click to get a product.

Casting a wider net to beautifully fill up spaces across the world…

Indecrafts

The power of the internet has meant that the whole world is a market today. On the strength of a global reach, Indecrafts wants to be a preferred brand in the home décor market. Having successfully fulfilled more than 2000 orders, it is looking to expand its customer base by marketing the brand smartly, enhancing logistics response and constantly bringing out innovation in material and design.

The long term plan is to stay connected to homemakers, design professionals, bulk buyers and reach the level of a major league player in the home décor and furniture market. The next generation is truly geared up to take Indecrafts into a brand new age of business growth and design excellence.

Instagram link:- https://www.instagram.com/indecrafts/

Website link :- https://indecrafts.com/

To read more startup stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

How you can Know If the Girl Enjoys You

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Some females will show their very own feelings to suit your needs by turning their shoulders. If they do this, they may be trying to make where can i buy a wife a complete. Some could simply try to get closer to you, nevertheless others could possibly be more simple. Whatever her intentions, you need to catch these evidence before you’re here too late. These pointers will help you have a better idea of whether a girl likes you. Do not forget that not all evidence are contradictory, so can not assume that she’s not interested in you until you know what you are thinking about.

If a girl seems completely engrossed in something while discussing with you, she could possibly be feeling shy. Whenever she’s worried, she’ll action clumsy. Finally, you might notice that she is staring at you or is definitely tongue-tied. These are generally signs and symptoms that she has thinking about both you and isn’t totally sure any time she loves you or not.

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Another way to tell if the girl likes you is always to look at her friends and see that they act who are around you. If she spends additional time talking to close friends than to you personally, this is a bad sign. More over, if this girl spends additional time with you, she will be showing that she’s more considerate of you. This places you within a good location. If you can catch these tiny signs early enough, you may contain a much better probability of getting a very good impression of her.

Another indication which a girl favors you is the fact the woman initiates ideas with https://antoniopatta.com/destination-wedding-guide-wedding-abroad-guide/ you. Talk to her about her interests and hobbies, and you’ll quickly get a good concept of how she gets about you. If perhaps she interests you, your girl will make ideas with you – and she’ll be more required to cancel her plans you’re. In this case, she’s displaying interest in you if she has secretly attracted to you.

SkinWorks: This skincare brand gently nourishes your skin with the goodness of age-old natural remedies

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“Beautiful skin requires commitment, not a miracle.” ~ Erno Lazlo

What matters is how well you take care of what you already have. Irrespective of the skin type, skincare ought to be an essential element of your daily life. After all, caring for the largest organ of the human body isn’t a frivolous indulgence; it’s a necessity if you want to look good and feel great.

Launched in April 2020 by Ms. Nehaa Juneja, SkinWorks offers a range of skincare products that intend to pamper your skin with the power of centuries-old natural cures.

Growing up believing in the power of nature

skinworks

It was during the peak of the pandemic that Nehaa’s dream project took off with a modest sum of Rs. 5000 and an unflinching determination to achieve what she set out for. Collecting all ingredients from the market was quite a challenge during those trying Covid times. But somehow everything fell into place and hurdles gave way to hope and positivity.

Since Nehaa grew up witnessing the magical benefits of naturally made skincare products, she appreciated their worth and was eager to share these ancient beauty secrets with the world. She vividly remembers how the orange & almond scrub which her mother made in the kitchen did the trick for her skin. The gritty girl decided to share this handmade scrub with some of her friends and they fell in love with it.

This inspired her to launch her own brand with the aim of “educating the consumer about our products and allowing them the privilege of knowing the ingredients that go in our products.”  

SkinWorks: Works wonders on your skin, naturally

SkinWorks offers a range of skincare, face masks, scrubs, makeup removers, toners. The brand carries out extensive research to create potent formulations that deliver exceptional results. The products are not only non-toxic & preservative-free but also environmentally friendly. Most of the client interactions are on a one-on-one basis, which helps in getting direct customer feedback and gives customers an assurance of being heard. That’s what makes this homegrown brand unique.

As a mother of a toddler, Nehaa faced a dilemma when it came to safeguarding her daughter against harmful cosmetic products that the child insisted on using. “Why can’t I use your makeup?” was the persistent question from the kid. Finally, the young mother came up with the idea of a natural makeup kit specially made for kids. This special segment called “SkinWorks x Cyra” was rightly named after her daughter.

The brand witnessed a huge surge in demand with mothers thanking her for this unprecedented initiative. The objective was not to introduce a child to makeup but to let them have fun with colors and explore their creativity. The overwhelming response really took her by surprise.

A planned approach is all that’s needed

skinworks

Like any self-driven individual, Nehaa has devised strategies to scale greater heights. Her primary goal for the next 6 months is to “launch more products for the existing categories and add new categories to the catalog”. The aim is to keep the momentum going and increase its customer database through social media, online ads, etc.

While fulfilling her entrepreneurial dream, the founder realized “The skincare business isn’t simply about putting a product out there in the market and raking in the profits.” Thus, she remains firmly focused on what makes the customer happy and that’s what serves as the guiding light for team SkinWoriks.

Instagram – https://www.instagram.com/skinworksindia/

Website – https://www.skinworksofficial.com/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

Nerige Story – Showcasing the gorgeous possibilities of traditional heritage that represents culture, art and the exquisite craftsmanship of unsung artists.

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Nerige story

Nerige Story is an enterprise created from three intricately woven strands – Vision, Fashion and Passion.  It is a story that began in the pandemic and transformed the humble saree into a much sought after global fashion apparel.

Says Pooja Nadig the Co-Founder, “My mom’s and grandma’s sarees always fascinated me. They were traditional South Indian weaves, but the way they styled it made them look contemporary and wow! This truly opened my mind to the possibility, that a saree could be such an incredible fashion statement.”

In March 2020 believing in this idea, Pooja and her husband and Co-Founder Shashank Sivapurapu, quit their well-paying corporate jobs.  Plunging headlong into entrepreneurship they founded Nerige pronounced ‘nay-ree-gay’, meaning ‘pleats of a saree in Kannada.

“Our 2 bedroom house became our HQ and the balcony our photography studio! Pooja became the model and I the photographer. ‘Business from a Balcony’ was what we called it,” reminisces Shashank with a laugh! Their passion soon found expression in the exquisite workmanship, colours and style that the traditional craftsmen conjured up for Nerige!

Giving heritage craft a beautiful contemporary twist to weave sheer magic…

Nerige story

At Nerige Story the creative focus is on crafting heritage sarees and blouses, to give traditional South Indian weaves a gorgeous, contemporary makeover.

Every saree, Madurai, Chettinad, Narayanpet, Gadwal, Ilkal Khun, Handblock Printed Mul Cotton or Mangalgiri Silk Cotton – is an elegant statement of flowing design. Coupled with modern patterns, delicate motifs, bold colour splashes, serene pastels, rich zari borders, intricate prints and embroidery, makes them utterly desirable!

“As a genuinely fashionable complement to our sarees and to fulfill the request of our valued customers, we also design our own collection of readymade blouses. We have an inclusive range of blouses available in sizes ranging from XS to 3XL. The contemporary yet traditional blouses, adds a whole lot of oomph and chic when paired with the sarees,” mentions Pooja

Nerige Story

Another extraordinary thread in the fabric of Nerige Story is that, a saree is named in the language of the place it comes from. If it’s from Gadwal it is named in Telugu, if from Ilkal it is named in Kannada. This adds a distinct character to each saree!

Co-founder Shashank says, “The vision is to make Nerige a delightful one stop experience for traditional wear. Two “A’s” – Authenticity and Affordability is something we continue to offer our customers. Also, we are really excited about our soon to be launched men’s apparel wear line.”

Harnessing both offline and online potential for sales growth…

Nerige Story

Nerige sarees have charmed the fashion conscious women not just in India, but from Singapore, Malaysia and the USA too. No wonder the business clocked an astonishing 1 Crore turnover this year!

“A constantly refreshed inventory, stitched to a robust Ecommerce model, is how we will expand to the international market. Within India, the plan is to augment sales with strategic brick and mortar retail stores in key metros,” says Pooja.

New age marketing technology complemented with good old over the counter sales – a smart weave – for a story poised for ambitious growth.   

Website:  https://nerigestory.com/
Facebook Page: https://www.facebook.com/Nerigestory1/
Instagram Page: https://www.instagram.com/nerige.story/?hl=en

To read more startup stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

“Tia Candles” – WHEN CURIOSITY LIT UP AN IDEA AND TURNED IT INTO A BEAUTIFUL VENTURE.

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Tia candles

The Lockdown became a space for some that was difficult to understand and adjust to. But for some, it became a space that created an opportunity to try something new and transform their dreams into reality. For Pallavi Preetham a first time entrepreneur the lockdown gave her the chance to satiate her curiosity about the art of making candles and marketing them.

Pallavi Preetam the entrepreneur founder says “I was always curious about the art of making candles. I also read about making candles and many said they were difficult to make, expensive and just a select category of people bought and used them. This got me more curious and I asked myself why can’t anyone make affordable candles for everyone? So I decided that I would be the one and that is how the journey started.”

TIA CANDLES is perhaps one of the few candle makers today, that makes beautiful, affordable candles that are completely customized as per a client’s requirements.TIA CANDLES is perhaps one of the few candle makers today, that makes beautiful, affordable candles that are completely customized as per a client’s requirements.

HANDCRAFTED PURITY FOR SOULFUL LIGHT AND MEDITATIVE HEALING

Tia candles

TIA CANDLES is guided by the spirit of uniqueness and innovation. Every single candle is made with a conscious decision of using organically procured materials like soy wax, natural bees wax and highly refined paraffin wax. Every candle handcrafted with genuine care and beautiful, caring sentiment. Since no machinery is used and the occurrence of wastage is very minimal, the wax is reused to create some more beautiful candles.

Pallavi says “Candles are a beautiful way to express a certain emotion on a particular occasion for someone. What is also nice about candles is that they can used anywhere and anytime and they add not just light, but build up a wonderful feel to the space that they are lit in “

What is so unique about TIA CANDLES that keeps on attracting clients from all over the world is that, you can print personalized pictures and messages on the candles. Clients also get to choose from over 45 soothing and enchanting fragrances and customize the candle colors too. That is the incredible extent of customization possible! 

TIA CANDLES enjoys a warm relationship with more than 500 clients that it has nurtured with great personal attention, detailed customization and timely fulfillment of every order. The list continues to grow as it serves individuals, healers, therapists. Vastu consultants, Feng Shui experts and also prestigious corporates like Shangrila, The Taj Group, Council of Estonia, Ekaa Foundation and many more business groups.

Another interesting revenue stream that it is exploring is the customized GIFT HAMPERS that it can offer which can be made to mark a particular occasion or a festive season.

THE FUTURE IS PROMISING AND BRIGHT

Tia candles

With a strong commitment to the mission of being one of the finest and most trusted candle makers in Bangalore and in India, TIA CANDLES now aims to create a truly global and innovative business model that functions successfully and entirely on client customization. A benchmark that it looks at achieving over the next few years on the strength of its growing relationships with clients from all over the world.

Website – www.TIAcandles.com

Instagram – https://instagram.com/tia_candles?utm_medium=copy_link

Email Id- pallavi.preetham@gmail.com 

To read more startup stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Konvophilia – Meet Dr. Khushbu Pandya, India’s 1st Social Media Ph.D holder who is running a 360-degree digital marketing agency for end-to-end solutions under one roof.

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From an MBA, to a PhD, to being the Founder of a pioneering and highly successful social media marketing company Konvophilia – the journey of Dr. Khushbu Pandya is indeed worthy of multiple accolades in the marketing domain.

Completing her MBA, Khushbu joined Vodafone, then quit because she didn’t connect with it. Then she entered teaching but it soon lost its appeal. That’s when the buzz happening around the word “social media marketing” caught her eye. To learn more, she enrolled in the PHD program, and earned India’s 1st Social Media Doctorate. Learning complete, Khushbu looked for intern opportunities, but finding none she started her own company in 2012.

“Konvo stands for meaningful conversations, while Philia is about love and friendship. So Konvophilia is about starting meaningful brand conversations and getting customers to fall in love with them.” Says Khushbu.

Started with a bare minimum investment, it was a challenging phase as traditional advertising was still holding sway and no one really trusted or believed in social media marketing. With time and the emergence of highly active social media platforms however, the business clicked. Soon Konvophilia transformed into a full service, social media marketing solutions and strategy company.

Giving businesses an identity… with new age media solutions and insightful strategy…

Konvophilia

What makes Konvophilia tick is that, social media marketing is highly targeted, measurable and almost three times less expensive than traditional advertising channels. It creates and executes communication strategies for entrepreneurs, start-ups, professionals and established brands too.

“Our niche is lifestyle and luxury brands in the hospitality, healthcare, education, fashion, entertainment and more. Our mandate is not just restricted to social media, but holistic creative marketing solutions, like Branding and PR too. When we onboard a brand we do thorough research and tailor our solutions to the brand’s needs,” elaborates Khushbu

The service portfolio offers Social Media Consulting, Strategy Formulation, Marketing & Brand Communication, Website Design, Blog Management, Social Media Workshops, and lot more. Other than these services, clients can get free updates and latest information in the world of social media through the Konvophilia blog.

From communication makeover for small businesses to a takeover of Asian markets-milestones are in the making!  

Konvophilia till now, has wielded its expertise in the digital marketing sphere, to influence and transform business and brand communication for over 1000+ customers. These are customers who own small businesses and are building their brands using the reach and power of social media.

“It is my personal mission to help small businesses market themselves on social media. I make it a point to educate my clients on the advantages of smart branding and advertising. Today, in spite of not being such a well known brands, they have racked up excellent metrics,” says Khushbu with confidence!

She envisions a lot of growth – transitioning to be the number one company in Asia for luxury and lifestyle brands and to be a market leader in India.

To know more visit : www.konvophilia.com

Facebook : https://www.facebook.com/DrKhushbuPandya/
 Instagram : https://www.instagram.com/drkhushbupandya/
 Twitter : https://twitter.com/drkhushbupandya

 Pinterest : https://in.pinterest.com/khushbupandya/boards/
 LinkedIn : https://www.linkedin.com/in/khushbupandya/
 Youtube : https://youtube.com/KhushbuPandyaSocialStrategist
 Website: http://drkhushbupandya.com


To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

Witness the rise of Indian art through the relentless pursuit of an entrepreneur and her ambitious creation named Kanha Curates

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kanha curates

Indian art has stood tall for centuries surviving the vagaries of time and the harshness of circumstances. Despite the challenges, it lives on in the heart of every art lover, thanks to the efforts of people who recognise its extraordinary appeal and take initiatives to preserve and protect its unique charm for generations to see. If Indian art has made inroads into the mainstream, it is thanks to the socially-conscious and artistically-inclined  startups that realize the need to save the diverse art forms of India from becoming outdated, thus coming up with unique ways to reinvent and revise the dying art of this glorious country.

Launched in August 2020 by art lover cum entrepreneur Gauri, Kanha Curates is a promising new startup that aims to make art accessible to everyone so that those who genuinely love Indian art fall in love with it even more and those who’ve not yet discovered its magic soon get enamoured by its eternal beauty.

The brand is focused on curating authentic stuff that gives a glimpse of the significance of that artwork and the story behind its creation. Its mission is “ to bring Indian art to the mainstream commercial market” thus ensuring an enduring popularity of Indian art and greater love and acceptance for Indian artistes. After all, for a civilisation to not just survive but thrive, it’s important for its artistic legacy to be understood, appreciated and celebrated.

The power of an idea

kanha curates
kanha curates

As a resident of Delhi, Gauri witnessed the struggles of people who come to the city in search of work. Some of them pointed out how the things which are sold in the mainstream market in the name of authenticity are nothing but distorted versions of the original art form. Be it the rasgullas or the Kahava- none of these celebrated dishes come close to their original flavors of Bengal and Kashmir respectively. This made Gauri think to herself “In the age of social media and e-commerce platforms, why can’t we bring original products to the mainstream markets of prominent cities like Delhi and Mumbai? Why not get authentic stuff online?”

That’s how this idea came up. Soon, Gauri and her team began collaborating with the artists and farmers to source the genuine products.

Kanha Curates: Resurgence of art and artisans

kanha curates

Kanha Curates is basically trying to remarket and reposition Indian Art in the way that suits the modern urbanly aesthetic. The brand is involved in the designing process and marketing of its art, relying on talented, local artisans to create designs especially catering to the young audience. The first line of products that has been launched is blue pottery, a traditional craft of Jaipur that’s almost on the verge of obscurity.

The aesthetically pleasing blue pottery is a much better alternative to the easily available plastic plates. Gauri asks “Why not buy something which is aesthetic, beautiful and doesn’t hamper your health or damage you in any way?” Team Kanha Curates is involved in the revival of this artform by introducing cool and trendy designs that would entice the young, urbane customers of India and abroad. Gauri further adds “Moving forward we’ll work with more artisans to curate designs and create products of their niche and launch them to the audience through Instagram or other social media and digital platforms.”

Its services are available across India with around 20 orders placed till date. The startup “went on the floor last month” and business has just begun to gather pace. It intends to target the young crowd and ease them into understanding Indian culture through the brand’s dedicated content and eye-catching products.

Roadmap for the future

kanha curatess

Gauri wishes to see Indian art scaling new heights in the near future. When asked about future goals, she remarks “I want more communities on my page and I want something which is authentically Indian and rooted in Indian culture.” Indian art can flourish only when the popular culture embraces its essence and this platform certainly intends to play a big role in shaping up the artistic sensibilities of its customers.

Kanha Curates ships their products PAN India. They are currently accepting orders for blue pottery via message. Every purchase from customers, in turn, help them empower their talented but struggling artisans.

To know more visit – https://www.instagram.com/kanhacurates/

To read more Startup Stories on The Business Press, visit — https://www.thebusinesspress.in/category/startup-stories/

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