RAIMAN – Building sustainable fashion to create a better future for our planet.

October 4, 2022

Sometimes even fashion needs just that little more extra bit of passion, to stand out from the options crowding both the online and offline shelves.

Raiman Sethi – founder of the homegrown, Indie fashion label RAIMAN – invested not just substantial capital when she proudly launched her enterprise on 17th April 2016, but also made sure she added heaps of meaningful passion to her creations. An award-winning graduate from NIFT New Delhi, Raiman was always inclined towards textiles and her label is all about bringing a revolution in the fast-paced fashion industry today.

Today the brand creates a whole line of exciting fusion wear using organic fabrics as well as following a policy of zero chemicals. The result is a beautiful collection of contemporary fashion with the spice of local, traditional crafts added on to make it so feminine, vibrant and desirable.

For the woman who believes that fashion is all about making a refined statement of class with meters of sustainability…

Fashion wear at RAIMAN is completely centered around the woman of today. It’s all about showcasing graceful femineity, power of conscious choice and also a sense of independence. The entire range of ready to wear styles, carry that distinct aura of chic, and season after season of luxurious elegance, that can only happen with a brand that creates trends.

Blessed with a team of talented artisans, RAIMAN works with local artisans and craftsmen who are experts in traditional art for apparels. This harmony then translates into fabulously designed and vibrant prints that are truly irresistible.

Says Raiman, “Our focus is the woman who is aware of the choices she makes in life. Even when she chooses her expression of fashion, she stays away from fast fashion trends and chooses to pick fashion created from Indian and locally sourced textiles.” RAIMAN also has a range crafted out of waste milk and linen to create clean silhouettes.

Elegant Hand Embroidered, Hand-woven cotton Tunics and Pant-Tunic Sets in a range of gorgeous colors, Cute Hand Crafted Cotton Wrap Dresses, Kaftans from Chanderi Fabric for that hour glass silhouette, Classy Kurta-Salwar Sets and Kurta –Pant sets in a range of prints and colours, Co-ord Sets for that anytime any occasion dressing and a whole lot more is available.

Slow fashion is a big step towards a sustainable future!

RAIMAN has been making its presence felt in some of the most prestigious exhibitions across India. “We have noticed that there is a growing awareness about fashion and the collections that are emerging out of sustainable business practices. As a label with slow fashion as its soul we want to take this essence forward.” Raiman mentioned to The Business Press

With a host of celebrities as their clients, there are plans afoot to set up stores in key cities across India and also to strengthen sales through the website, so that the brand evolves into a much sought-after sustainable fashion label.

Click here https://www.instagram.com/raimanofficial/ https://raiman.in/ to get connected with fashion that promises to upgrade your wardrobe, as well as your love for everything handcrafted!

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

THE WISHING CHAIR – Thoughtfully designed homeware brand, for women by women.

The Business Press

October 3, 2022

Long long ago, when Enid Blyton wrote a beautiful story for children, little did she imagine it would inspire two highly creative women from India to start an enterprise named after it. THE WISHING CHAIR – a home grown décor and furnishing enterprise, is a space that seeks to make the home decor wishes of the woman of today come true!

Founded by Avneet Mann and Vivita Relan – who had both reached a point of waning growth opportunities in their respective professions, the enterprise started with a seed capital of 40 lakhs in 2012, is the culmination of their strong wish to start something of their own.

Today the brand offers beautiful, feminine centric, dining, gifting and decor solutions – handcrafted and designed in India for women by women.

The body speaks of modern forms… the soul speaks of cool whimsical colors, delightful patterns and exquisite art…

Says Vivita, “THE WISHING CHAIR has a clear vision -To design and create accessible, thoughtful and playful products that inspire women to bring charm, colour and happiness to their homes.”

Today keeping with the essence of the brand the products are feminine, intricately designed, handmade and in colours that are trademark Wishing Chair: soft, powdery, pastel and soothing.

THE WISHING CHAIR offers elegant handcrafted ceramic dinnerware, bakeware, hand painted tea cups and mugs. Delicate wine glasses, whisky tumblers and water glasses. Stylish décor elements like wall shelves, wood and metal frames, lamps, planters. Soft furnishings like cushion covers, table linen rugs, throws and bedspreads. Subtle and soothing fragrances such as candles, room sprays and diffuser oils.

The distinguishing stamp being that every single creation is to attract woman buyers, looking for something classy, modern and notches above cottage industry product standards.

When the world is your canvas let your dreams be big and your colours bold….

Like every other enterprise the pandemic impacted business and 2 stores had to be shut down. But at the same time, this was when the online business model got impetus. With the edge of a seamless enhanced reach, online sales more than doubled over the last 2 years.

Today the brand on the strength of its robust Ecommerce platform delivers all over India. They deliver products all across India from their e-commerce platform, and have physical stores in Delhi, Gurgaon and Bangalore too.

Says Vivita, “We know we have a great product portfolio and we now want to carry the ethos of our brand across international markets to women across the world. The ambition is to be a much admired and much sought-after design brand in the home and lifestyle space.”

Click here https://www.instagram.com/thewishingchair/ and https://wishingchair.in/ to show your love and support, and also to create beautiful spaces of your own.

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

ANVITA JAIN LABEL – A childhood dream tailored into an upcoming fashion label.

The Business Press

October 1, 2022

Dreams if pursued with a passion, have that power to manifest into reality. The story behind one of the trendiest fashion label for women doing the rounds today is quite similar to this. Anvita Jain from a very young age was fascinated with fabric, textures, cuts, patterns and stitches. She had her mind set on nurturing a fashion house.

Born and brought up in Indore, after graduation Anvita came to Mumbai where she pursued her management studies and did a fashion diploma course too. Then she travelled to the fashion capital of the world Milan, where she further did an intensive fashion design course. Her skills now honed with knowledge, exposure and practice she came back to India and worked for brand Masaba.

In 2017 she came back to Indore and at the age of 24, the dream from tentative sketches, mood boards, fabric experiments, clothing patterns etc. took form – the label ANVITA JAIN was finally ready to be showcased to the world.

Having a conversation, anticipating trends and creating tantalizing fashion fusion, these are what makes the brand so sought after…

ANVITA JAIN LABEL is purely into creating a whole line of exciting fusion wear and western wear for women who want to make their own fashion statement. “We are also extensively into creating bespoke fashion, where we sit with a client and understand the occasion, the theme, personal choices, fabric preferences and more. This delivers something truly individual for every one,” says Anvita.

Leheria Sets with a traditional touch in contemporary silhouettes, embellished with delicate embroidery and also made that much more eye catching with dramatic swirls and twirls, are the raison d’etre of the label. You just cannot take your hands and eyes of them!

Walk into the flagship store and your senses will delight in the array of exclusive women’s designer wear. All crafted by the minds and hands of those, who have a constant dialogue with fashion and trends from within the country, as well as international fashion happenings.

Bridal Wear. Evening Wear. Full Length Gowns. Shararas. Drape Skirts. Cowled Dhoti Pants. Tunics. Zardosi Blouses. Tussar Silk Skirt. Kaftans. These are all available too, at a price that is equally a delight as wearing fashion from the label is!

“Walk in.” Anvita says, “We speak the language of your fashion.”

Growing with Design and delivering Customer Satisfaction with Fashion Innovation …

Fashion as a business demands creativity and customization to suit a customers’ taste. Anvita and her compact, yet high performance team of designers and masters, have been doing this consistently much to the delight of the customers.

“With one physical store in Indore as the first milestone, I am now focused on increasing the production capacity, create exclusive fashion lines and expanding the brand footprint in the online retail space,” shares Anvita.

With an order book that sees a healthy count of confirmations every month, Anvita also is aiming to be seen on the shelves of multi designer, large format retail stores in the near future.

Click here https://www.instagram.com/anvitajainlabel/ to discover some really cool and trendy wear for nearly every occasion.

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

HENAA HAINAA BEAUTY – This beauty brand spells class with its products curated with international standards.

The Business Press

October 1, 2022

The multi-billion dollar beauty regime industry can be very localized. What is available in one part of the world, may not be so easily available in another. This can very often lead to really extraordinary consequences.

Like what Henaa Khan and Nawaz Khan the husband wife duo did – They founded the beauty business HENAA HAINAA – an Indian home grown brand offering a treasure trove of international quality beauty products through its own robust portal. Clients in India can order products without the hassle of ordering and waiting for it to arrive from overseas.

“I am fascinated with beauty and make up products and love to indulge in them myself. In 2016 at the age of 23, with just 5000 INR I started my first business – www.internationalmakeup.in I saved up the profits and in 2 years I started Henaa Hainaa Beauty, www.henaahainaa.com.” Says Henaa reminiscing about the start.

HHB has today nurtured a truly unique product line for the Indian skin and Indian beauty concepts and as a brand it has gained exceptional traction in a short span of time.

Setting benchmarks, creating trends, delivering beauty tips, make up and skin care… all in a day’s work!

The Indian customer today has been exposed to international beauty products. Every single buyer is extremely conscious and critical too, of what he or she is buying for personal or professional use. There are many things that go into making a beauty and skin care brand and at HBB there is concerted effort to use the best of materials to create these products. Free of parabens and mineral oil, products are also vegan and cruelty-free.

“Our products spell class and offer that truly luxurious look. At the same time we have been smart enough to keep the pricing at a point, where it totally justifies what we offer in terms of quality and results.” Says Henaa when asked what is so different about the brand.

The range offers water and gel-based liquid Rouge for that sleek sculpted cheeks look. It also offers False Eye Lashes with superb volume to create that stunning come hither look. Multi property organically sourced oils; Facial Oils for smoother skin, Skin Hydration Lotion, Ornamental Nose Pins, Dab on sponges and a lot more.

Making HHB an inseparable part of any beauty regime… this is the long-term goal…

The business of beauty is an ever evolving one. Also it is a very sensitive and emotional market out there, where trust is of the paramount importance.

Talking to Business Press Henaa says, “We create products that are of truly international standards and it is our intent to create beauty care products so good, that there should be at least that ONE HHB product, without which you will never leave home.”

Having fulfilled more than 100K orders till date, HHB has some enviable endorsements from users that include Celebrities, TV actors and also world-renowned makeup artists.

The plan is to continue to expand the clientele base and also aim to set up a physical store some years down the line. Click here https://www.instagram.com/henaahainaabeauty/ AND visit this link too https://henaahainaa.com/. Get ready to look good and indulge in some much-needed self pampering love.

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

Jaipur Morni – This homegrown brand is combining the traditional art of block printing with quirky, contemporary designs.

The Business Press

September 30, 2022

“Elegance is Not About Being Noticed, It’s About Being Remembered” – Giorgio Armani

Exploring The Exotic Hand block printing of Jaipur

Jaipur is a town that deals with an exotic printing technique that has crossed the boundaries to be appreciated by the global audience. The excellence of Jaipur fabric printing lies in its intricacy and vitality oozed from every design crafted with much finesse on a fabric. The Sanganer Hand block designs are very detailed. They have intricate floral patterns pressed upon a white or off-white background. Flowers like rose, marigold, lotus, lotus buds, sunflower and lilies are some noted motifs. Printing techniques called ‘Calico Printing’ and ‘Do rookhi’ are the two most preferred and practised art forms applied in Sanganer block printing. Bagru hand block prints are majorly geometrical patterns etched on an indigo background or on other darker shades.

In essence, beauty, elegance and magnificence are the right words to describe the style of Jaipur. Bringing the intricate, handcrafted designs in mesmerising silhouettes is a startup clothing brand started in 2019 by Tushti Bhatia called “ Jaipur Morni”.

The Ideation & Launch Expedition Behind The Brand

Tushti Bhatia, a B.Tech from Manipal University hails from the pink city Jaipur well-known for its ethnic block prints. Post her graduation, she joined an MNC Capgemini through her campus and later gained experience in a Bangalore-based startup firm. However, in the long run, she aimed to start her own clothing business. She was always drawn to the colorful Jaipuri prints, and her love for the beautiful art of fabric printing did not take her long to surrender to her calling. It all began in 2019 on her trip to Paris where she saw styles that weren’t available in India, which inspired her to design garments by international trends, using the beautiful Jaipuri prints to keep the ethnic look alive. She learned everything about clothing manufacturing from the ground up to be able to bring her vision to life.

Being her ambitious self and a keen learner, Tushti gained hands-on experience in the process of garment manufacturing that soon led to the launch of her brand “Jaipur Morni” in 2019. Her designs quickly gained popularity in India for their bold prints, flattering styles, and comfortable cotton material. The brand has not only gained market and mind share within India but also abroad with the launch of “Jaipur Morni USA”, a collaboration between Florence, an LA-area native, and Tushti. The two met when Florence studied in India in college and have stayed in touch ever since. Florence and Tushti are inspired by the incredible traditional Jaipuri craft of hand block printing and are dedicated to helping keep the art alive.

The Key Differentiators That Make Jaipur Morni A Coveted Apparel Brand

The USP of the brand is the unique prints they launch after a lot of research and deliberations. Their Bagru and Sanganeri prints with dainty floral prints in a joyful burst of colours are sure to perk up your spirits. Their entire clothing range- Kurtis, sets, dresses, bottoms, tops & tunics, indo-western range and co-ords are manufactured in-house and they do not indulge in outsourcing in order to maintain the quality and finishing of the garments. They launched the kaftans in 2019 with a unique & adored design that no other brand had brought out in the market. The brand has gained a footprint on diverse portals that can be easily accessible for purchase through multiple sources such as social media pages- FB & Instagram. The brand’s website and e-commerce sellers such as Myntra, Flipkart and Amazon give a great impetus to the brand’s reach amongst the masses.

The Way Forward

The brand is engaged in both B2B and B2C selling and its target is to expand further and have a presence in both tier 1 and tier 2 cities in the years ahead. They envision becoming a leading women’s clothing brand in India while leaving a mark globally. They also strive to be a ‘zero-waste’ company making use of all the leftover fabrics by making various articles out of them such as travel pouches, laptop sleeves, reusable shopping bags etc. By promoting handcrafted techniques and hand block printing, they are supporting the families of several local artisans and endeavour to continue providing more employment.

Instagram Link- https://instagram.com/jaipur_morni?igshid=YmMyMTA2M2Y=

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

Catch Task: Here’s a no-commission freelancing platform that’ll help you find your dream projects.

The Business Press

September 30, 2022

“Opportunities don’t happen, you create them.” ~ Chris Grosser

That’s precisely the mantra of success for freelancers who are tirelessly striving to create a lasting impact in their chosen field. Freelancing requires hard work and discipline. When starting out as a freelancer, it helps to seek guidance from experts who would provide you the right opportunities and get you started on an exciting new journey. Catch Task is here to help you do just that!

Founded by four highly motivated and committed individuals named Abin Mathew Varghese, Krunal Patel, Sumanyu Gupta and Aditya Chaubal, Catch Task is an emerging new enterprise that aims to act as a bridge between freelancers and service seekers, allowing them to find each other on the Catch Task app for the right kind of services. It makes the entire process simpler, transparent and hassle-free.

How the journey began

The story of Catch Task’s inception is as interesting as it is inspiring. Its four dynamic founders were once staying together as housemates in Melbourne, Australia. As students brimming with innovative ideas, they came up with fascinating concepts, pondered over fresh possibilities and finally decided to begin their entrepreneurial journey with a venture that would enable freelancers to find their feet amidst all the uncertainty and turbulence. That’s how Catch Task came into existence. Having navigated through the tricky terrain of freelancing in the past, they understand the challenges of being one’s own boss and have established this startup after much deliberation and research.

Catch Task: Best place to find professional talent

Catch Task provides a platform for service seekers and freelancers to meet and collaborate at zero commission and no hidden costs. As a service seeker, all you have to do is verify and post your task in the Catch Task app by providing task name, description and allocated budget. For freelancers, the process is equally simple. Just verify and subscribe and choose from a platter of tasks to bid on.

Whether you’re a content writer, web developer, designer, tutor or makeup artist, if you’re talented and are willing to invest in upskilling yourself, Catch Task is the place to be. It enables freelancers to find the right gig that would cater to their field of expertise. Service seekers are spoilt for choice when it comes to assigning their tasks to people who match their professional criteria.

The app is equipped with an inbuild escrow system that safeguards the service seeker’s money which is eventually transferred to the freelancer once the task is completed. You don’t have to worry about hidden costs or commissions.

Get the right person for the job!

While the venture is in its funding stages and search is still on for investors, it’s heartening to see Catch Task picking up pace in cities like Mumbai, Pune and Bengaluru, thanks to its impeccable service and positive response from clients. India is a fast-evolving freelancing hub with around 15 million freelancers. Catch Task not only recognizes the immense potential of freelancing market but also aspires to create the right ecosystem to help freelancers grow and become the best at what they do.

Instagram link – https://www.instagram.com/catchtask/

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

Misaa The Crafter’s Delight: Creativity That Is Sure To Delight The Art Lover In You

The Business Press

September 29, 2022

The lockdown has surely proved to be a push for startups as it has given birth to numerous businesses. From professionals to students, housewives to graduates, so many people have been inspired to dip their toes in the uncertain waters of entrepreneurship. It is said that necessity is the mother of all inventions, all you need is a great idea and the perseverance to get you going. One such determined individual is Meera Savla.

Meera had always been inclined towards art and craft since birth. At the age of just 13 she began teaching art to students in her neighborhood and continues her passion for teaching till date. “I teach students a variety of art forms such as painting, crafting, creating resin products, ceramic art and so on. Through my Instagram page, Handcrafted by Meera Savla I showcase my own creations as well as conduct workshops for my students and have taught more than 3000 students in my career. During my classes, I recommend to my students a lot of local brands for art supplies. But I realized that why not I manufacture these supplies and start my own business of selling these products?” shares the founder.

Locked Down

The need to start her own venture during the lockdown pushed Meera to give her creativity a physical manifestation. Thus began the story of Misaa The Crafter’s Delight. Misaa is a one stop shop for all things art and crafts. Be it supplies, kitchen décor elements, customized pieces, resin art or stationery, Misaa has it all. So how did the lockdown help in propelling her business forward?

“When the lockdown was imposed in 2020 all my teaching classes went digital. At that point I was teaching more than 100 students per class. Due to the lockdown restrictions the flow of art supplies was very slow as most shops were shut. With a lot of encouragement from my family, I took the decision of sourcing and selling these elements myself,” reveals Meera.

Breaking Barriers

Currently Meera operates through her studio space in Thane and stores her stock in the studio itself. With an aim to promote creativity and arts and craft, the brand undertakes custom orders and seeks to give clients exactly what they envision. This has helped the brand create a loyal fanbase and ensured repeat orders. With a wide range of products including resin trays, clocks, name plates, key holders, coasters and many more, Meera has surely been bitten by the creative bug.

Since teaching is her ultimate passion, Meera continues to share her knowledge with art students and simultaneously runs Misaa alongside. The brand ships their products all over the country and also provides international shipping. It has successfully fulfilled more than 5000 orders since its inception. Her products have crossed oceans and gone to countries like USA, Australia, UK and so on. Meera’s dream for Misaa is to become an international grade art supply business and also expand her existing studio with state of the art facilities where students can experiment with their creativity and create beautiful art works.

Instagram Link- https://instagram.com/handcraftedbymeeraasavla?igshid=YmMyMTA2M2Y=

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

Write Motifs: This startup aims to aid the process of self-improvement and personality development through journaling.

The Business Press

September 28, 2022

Whether you’re trying to overcome writer’s block or just want to pour your thoughts and feelings on a piece of paper, journaling can be one of the most transformative experiences of your life. Contrary to popular belief, you don’t always need to have a purpose for kickstarting your journey into journaling. All you need to do is just dive right in and reap in its benefits.

Writing your way through life

Purva’s foray into entrepreneurship began after she had gained considerable experience in IT consultancy. The MBA graduate had always found reading and writing to be enjoyable and life-changing activities. Last year she began to delve into the fascinating world of journaling. There were times, when like most of us, Purva too felt the need to express her feelings and talk her heart out. But she realized it was better to confide in a journal than depend on other people. The emotional journals in fact, act as healers, calming the mind by reducing anxiety, depression and stress.

She learnt the subtle nuances in design and quality that makes journaling an immersive experience. What followed was extensive research to understand how journaling as a habit or lifestyle can make life more productive, with your plans, goals and achievements clearly written on it. Thus, it was only a matter of time before her own journaling venture came into existence. She adds “I completely designed the name and logo, conceptualized everything from scratch”. The brand name Write Motifs means – to bring the habit of writing into life.

What Write Motifs has got to offer

Write Motifs offers a wide range of journals that cater to different purposes. So whether you’re dealing with unsettling thoughts, lack of routine, less productivity, unhealthy habits, emotional turmoil, mental stress or obscure life goals, there’s a journal for every problem and every phase of life.

Here you get a “Mind Impression” journal which addresses your emotional needs, eases out disturbing thoughts and helps you feel sorted and secure in your own mindset. This journal is a must-have for those who need an emotional outlet or just want to vent out their emotions, thus eventually calming down and achieving mental clarity.

Next in line is the “Book Outline” journal that ensures you note down those meaningful readings. If you like summarizing your thoughts and opinions about recently-read books, this journal is for you.

You’ll never lose sight of your goals with “My Goal Keeper” journal that helps visualize, track and achieve your yearly, monthly and weekly goals and measures how you grow with each goal.

Lastly, if you feel overwhelmed by your choc-a-bloc daily routine, maybe you need a “My Day Planner” journal. It’s a quintessential planning notebook that helps sort out and prioritize your daily tasks using the given colored spaces. Witness your productivity level shoot up as you keep striking off each task after its completion.

Write Motifs offers services all across the country. Customers often buy the journals in bulk, keeping some for themselves while gifting the rest to their friends, family and colleagues.

What’s next on the anvil?

Purva intends to set up a studio with a team of 4-5 people. Presently, her mind is brimming with exciting new ideas, that include conducting live workshops to raise awareness about the importance of writing in improving the quality of life.

Before wrapping up, Purva says “I want people to know how interesting journaling can be and how it helps us to be independent, organized and optimistic about life. I really want people to explore the safe haven that journals offer where you can be your true self without any fear of being judged or ridiculed for what you feel.”

Instagram link – https://www.instagram.com/writemotifs/?igshid=NDRkN2NkYzU%3D

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

The Premia Academy – Here’s a school that raises children to love the process of learning while living purposeful lives with integrity and empathy

The Business Press

September 27, 2022

Education is a lifelong endeavor, one that continues to guide us long after we’ve passed out of school. However, what we learn in school lays the foundation for what we become in the future. The role of school during those tender, impressionable years of a child’s life is so significant and impactful that you cannot just enrol your kid without doing extensive research.

Launched in January 2020, The Premia Academy is one of those reliable institutions that recognize the uniqueness of each child in terms of interests, behavior, attitude, and learning capacity and creates an atmosphere of learning that engages the curious mind of every child.

Glimpse into the institute’s vision and mission

As one of the few institutes in Hyderabad that offers a CBSE, Cambridge and IB integrated curriculum, Premia Academy brings to you the best of international and national curricula while ensuring a holistic approach to learning is followed. The school believes the best possible life comes from a sense of balance and holistic living. That’s its core motivation, thought, intent and vision.

The world needs a progressive mindset, compassionate heart and an attitude that exudes peace. The school aims to make young learners embark on a journey filled with creativity and innovation, a sense of belonging, gratitude & feeling of responsibility for self & society. Building the nation and healing the world one child at a time is its primary mission.

Team behind the vision

Premia Academy has been set up by a group of dedicated individuals who embody values such as integrity and ingenuity, energy and efficiency, compassion and competence, tolerance and tenacity. Moreover, they carry a deep love for children, learning and life.

The founding team includes Ms Sinduri Reddy (Founder, Managing Director), Mr Nallary Pradeep Reddy (Founder) who’s recognized as one of the pioneers of the IT revolution in India, Mr Varun Reddy (Co-founder, CEO), Mr Subramanayam Kantheti (Co-founder, COO) and Ms Arti Mandhania (Co-founder, Business Head).

These zealous, diverse groups of individuals with varied experiences and a common vision are determined to provide the best schooling experience with a strong foundation in this ever-changing world.

Highlights of an incredible journey

The journey so far has been quite a rollercoaster ride, considering its inception was in the year of the pandemic. Six months before school opened, the teachers had to undergo rigorous training to learn and adapt to the online mode of teaching. What started with 25 children in the year 2020 soon grew to 300+ in 2021 and is inching towards 600 in 2022! The academy has collaborated with various experts, each consistently adding value to the curriculum be it design thinking, financial literacy, entrepreneurship or sustainable living.

As one of the founders pointed out “We had our first investiture ceremony of a full student cabinet in August 2022, therefore enabling student democracy. We also had our inter-school cultural fest, Xperia. This year, we have begun a parent empowerment segment called Voice of Wisdom, wherein various topics ranging from social behaviours in teens to nutrition in children are being addressed. Apart from this, we are slated to have our first career summit in October 2022.

School that’s truly one-of-a-kind

Backed by a distinguished advisory board and a prolific academic team, The Primea Academy is focused on equipping children with the attitude, aptitude and agility to live and adapt to the VUCA world. The intent is to nurture their skills to deal with life and its challenges along with academics.

Some of the essential skills that every child learns here include self-management and virtuous living, sustainable living, financial literacy, entrepreneurship, authentic communication and a design thinking process that’ll inspire the young global citizens to explore, thereby igniting the desire to learn.

It isn’t enough to simply prepare children for entrance exams and academics; they ought to be trained to live holistic and balanced lives where intelligence, emotional, adversity and creative quotients – all are given equal priority. What sets this institute apart is its emphasis on wisdom over knowledge, purpose over success and enriching lives over instant gratification.

What’s more to achieve?

Currently running in its 3rd academic year, The Premia Academy is receiving immense love and appreciation from parents who are impressed with the teaching philosophy and pedagogy of the school.

As far as future goals are concerned, the institute is committed to raising its own ‘Premia Pride’, a generation of ethical, open-minded and authentic global citizens who are going to be resilient and confident lifelong learners, innovative change-makers and more importantly, socially responsible, humble and humane souls who value empathy and integrity above everything else.

Website link – https://thepremiaacademy.com/

Instagram link – https://www.instagram.com/thepremiaacademy/?igshid=1qcxjqxa75x37

To Read more startup stories on the business press, visit – https://TheBusinesspress.In/

Fluffy Munchkin- Because Your Lil’ Munchkin Deserves The Best

The Business Press

September 27, 2022

“Clothes could have more meaning and longevity if we think less about owning the latest or cheapest thing and develop more of a relationship with the things we wear” -Elizabeth L. Cline.

Organic Baby Clothing – Choose The Judicious Way Of Shopping For Babies

For new and expecting parents, a few things look as adorable as a cute baby outfit. But one thing that still gets little attention is the quality of the clothes we put on our babies’ sensitive skin. The clothes we find in retail stores or online have often been treated with industrial chemicals that may be harmful, even if they boast to be 100% cotton. As children are most vulnerable to toxins present in clothes, there is a growing urge and need to be conscious and mindful shoppers for them.

Mainstream clothing is full of harmful chemicals, and the chance for newborns to absorb harmful chemicals from their clothes is much higher. So it’s advisable to use organic clothing as it keeps the baby’s skin free from these harsh chemicals. Unlike conventional cotton clothes, organic cotton is not only safe and toxic–free but also more durable and comfortable. The authenticity of an organic cotton garment can be ascertained by locating the certificate from GOTS (Global Organic Textile Standard).

Offering such sustainable organic clothes for your loved ones, curating the best of both worlds- adorably cute and eco-friendly clothing is a Tamil Nadu based startup firm called “Fluffy Munchkin”. Launched in 2021 by Mary Lydia, the brand offers premium clothing that deals with organic cotton and muslin products for newborns offering all baby essentials.

Fluffy Munchkin- Merging Comfort With Style

From jablas, burp cloths, aprons & bibs, swaddles, towels, rompers, nappies, blankets, sets and many more, the brand offers a wide range of premium quality products at an affordable price. The key differentiator for the brand is the fabric they procure using the highest quality GOTS (Global Organic Textile Standard) certified organic cotton that is further processed, dyed and printed with azo-free dyes. Their genuine organic products are breathable lightweight cotton fabrics that are comfortable, hypoallergenic and require minimal maintenance.

Not only are their fabrics skin-friendly, but get passed through a detailed thought process where all the tiny additions from fit, aesthetics, and palette to print are taken care of with utmost priority considering the safety of the loved ones.

Necessity Is The Mother Of Invention

As Mary stepped into the journey of motherhood, she scoured many websites and articles to know about chemical-free natural clothes for her child. Having completed her B.E and MBA in HR and Marketing, she gathered all the business acumen and skills that helped her with launching her brand. After working for 4 years in corporate, she finally quit her job and started her brand “Fluffy Munchkin” offering that cosy, comfortable and fluffy experience that every baby needs.

Website link – https://thefluffymunchkin.com/

Instagram link – https://www.instagram.com/fluffymunchkin_clothing/

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For the woman who believes that fashion is all about making a refined statement of class with meters of sustainability…

Slow fashion is a big step towards a sustainable future!

The body speaks of modern forms… the soul speaks of cool whimsical colors, delightful patterns and exquisite art…

When the world is your canvas let your dreams be big and your colours bold….

Having a conversation, anticipating trends and creating tantalizing fashion fusion, these are what makes the brand so sought after…

Setting benchmarks, creating trends, delivering beauty tips, make up and skin care… all in a day’s work!

Making HHB an inseparable part of any beauty regime… this is the long-term goal…

“Elegance is Not About Being Noticed, It’s About Being Remembered” – Giorgio Armani

Exploring The Exotic Hand block printing of Jaipur

The Ideation & Launch Expedition Behind The Brand

The Key Differentiators That Make Jaipur Morni A Coveted Apparel Brand

The Way Forward

“Opportunities don’t happen, you create them.” ~ Chris Grosser

How the journey began

Catch Task: Best place to find professional talent

Get the right person for the job!

Locked Down

Breaking Barriers

Writing your way through life

What Write Motifs has got to offer

Glimpse into the institute’s vision and mission

Team behind the vision

Highlights of an incredible journey

School that’s truly one-of-a-kind

Organic Baby Clothing – Choose The Judicious Way Of Shopping For Babies

Fluffy Munchkin- Merging Comfort With Style

Necessity Is The Mother Of Invention

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