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Discovering the Art of Footwear and Handbags with HZM

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The Business Press
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The fashion industry is a fast-paced and ever-evolving industry, and the footwear and handbag sector are no exception. With a plethora of options available, it can be challenging to find a brand that stands out in terms of design, quality, and uniqueness. That’s where HZM comes in! Founded by Haya Mahomed in 2006, HZM is a startup that offers handcrafted and design-oriented footwear, handbags, accessories and gifting options that set it apart from the rest.

The beginning of a Journey of Creativity

The journey of HZM started in 2006 with a passion for designing footwear that Haya couldn’t find in the market. She wanted to create something that would stand out in terms of design and would also be comfortable. She started with an investment of 30k, and over the years, the brand has evolved to offer a wide range of products. Haya is not just the founder but also the creative mind behind HZM, who has a deep understanding of the art of designing and incorporating different materials, to create unique and stylish products.

What sets HZM apart

HZM is a brand that values quality over quantity, and the founder’s vision is to keep the brand personal and focus on designing, instead of expanding rapidly. The products boast a clean and simple form, with a focus on material design elements. Handbags, in particular, showcase this aesthetic, incorporating a variety of textures ranging from denim to Lucknowi to printed upholstery. To add personality and interest, additions like tassels, rope, stones, pearls and handwork are incorporated into the design.

Haya works with a team of artisans to make her designs a reality. Along with local artisans for footwear and handbags, she works with artisans for customized tassels, handles, and other elements, ensuring that every piece is unique, and of the highest quality. HZM also handles production for other brands and takes on party orders, which allows the brand to have a solid production capacity while still retaining its focus on designing.

The promise of prints, a new platform and good habits

HZM’s mission is to continue offering unique and stylish designs while growing steadily. The brand is set to launch its website this year and also plans to incorporate personal prints, which will add more value to the brand. HZM consistently strives to add value to the business through yearly plans that focus on product additions, expanding reach, and enhancing the platform. The company’s primary goal is to ensure customer satisfaction and establish their brand as a good habit in the minds of consumers.

Walking in Style with HZM

In conclusion, HZM is a brand that stands out in the fashion footwear and handbag sector with its unique and stylish designs, focus on quality, and personal touch. With a journey that started with a passion for designing footwear, HZM has evolved into a brand that offers a wide range of products, including handbags, pouches, jewelry boxes, trays, and more. Whether you’re looking for a gift or want to step out in style, HZM has something for everyone. So, what are you waiting for? Take a step into the world of HZM and experience the art of handcrafted fashion footwear and accessories!

Instagram Link:  https://www.instagram.com/hzmdesigns/

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Comfortable, Chic, and Affordable: ‘Tie The Bun’ Unravels Fashionable Comfort

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The Business Press
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Style is Being Comfortable In Whatever Clothes You Don

Fashion is not the same as it was two years ago. People adopted masks, eschewed workwear in favour of loungewear, and abandoned suits & ties. COVID-19 has transformed many women’s wardrobes, often for the better – meaning more comfortable and also experimental.

Just like most things, the pandemic majorly affected the shopping behaviour of customers. When it comes to clothes, the focus has moved to relaxed, edgy and comfortable clothing. The shoppers scout for outfits that are stylish, comfortable and fluid.

Women are more particular about the quality of what they buy rather than its cost, opting to spend more money for things that will last longer – out of a desire to be both economical and sustainable.

Meet The Apparel Brand That Puts Comfort First

“Tie The Bun” is a fashion outfit brand that cumulates together the essential aspects of style, comfort, and affordability & above all celebrates individuality through curating classy designs that can be worn throughout the daily routine. Sharing grounds with several young businesses, “Tie The Bun”, too, saw its origin during the Covid lockdown. The brand that got floated in the online space in January 2020 is run & managed by Cindrella Renji & her husband. It is an online store based out of Thrissur district, Kerala and offers stunning comfy outfits in pure breathable fabrics that are either pure cotton or pure rayon.

Their collection is enormous and most suited for women’s daily regimen. From lounge dresses to Kaftans, Night-suits and co-ord sets, wrap dresses that can be used in multiple ways, crop top sets and A-line dresses, their entire clothing range is made of light wear textured sustainable fabrics that are adorned in beautiful ikkat or ajrak prints. The addition of frills to the traditional, western wrap dress showcases Cindrella’s personal touch, appealing to Indian buyers.

Talking about her business and the idea behind the brand name, Cindrella mentions, “When I come back home after a long day of work, the first thing I do is put my hair up in a bun. Untying my hair and putting it in a bun makes me feel relaxed and at ease. It gives a kind of a heavenly experience. I intend to provide such an experience through my line of clothing. And that was what prompted me to weave the name of my small business “Tie The Bun.”

The Inspirational Journey

Cindrella not only co-manages her silver jewellery business along with her mother and sister but also single-handedly manages her apparel business right from sourcing fabrics to coordinating and pattern designing. She started her business with 20k and a few co-ord sets that didn’t go quite well as per customers’ preferences initially. The small business did have its share of hiatuses upon setting shop. However, it was Cindrella’s sheer interest and curiosity in the field of the clothing industry that breathed life into her small business. After opening her store in May, she resorted to a 4-month break to study and analyze more about the industry. “Had I let myself down at that point, then Tie The Bun would not have survived. Instead, I pushed myself and studied more about the industry. I spoke with as many people as I could to understand their interests, the kind of styles they liked to comprehend exactly what they needed,” shares Cindrella.

Leaving Remarkable Footprints In Customers’ Minds

With the launch of Kaftan, “Tie The Bun” saw its rise to fame. The small business slowly began to open the door for Cindrella to represent the brand at several exhibitions. A recent feat also includes a feature of their Kaftan collection in the summer edition of Vanitha magazine. Now the brand has become a known name across many celebrities’ houses in Kerala. Their influencer marketing video on Instagram showcasing wrap dresses that can be interchangeably used to amp up one’s look, garnered many appreciators. The brand envisions to provide the utmost comfort wear to their customers with high quality fabrics at pocket friendly prices  that can be used both indoor and outdoor. Shop online : https://tiethebun.com/ call or WhatsApp : +919995722273.

Instagram Link: https://www.instagram.com/tiethebun_comfortwear/

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Fashionable Kids Say Hooray: The Unique and Creative Designs of Hooray Clothing

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The Business Press
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As parents, we all want our children to look good, but it’s equally important for them to feel comfortable. Dressing our little ones in stylish clothes that are also comfortable can be a challenge, but Hooray Clothing makes it easy. This startup, founded by Krithika in December 2017, offers a range of clothing for baby girls and boys that are not only fashionable but also designed for comfort. With Hooray Clothing, you can dress your child in unique and trendy outfits that they’ll love to wear all day long.

The brand offers a wide range of clothing for baby girls and boys, ranging from ages 0-15 years. What sets Hooray apart is its fusion design that combines western and ethnic styles, creating a unique and trendy look.

Designs Made with Love and Creativity

Hooray’s uniqueness comes from its founder’s creativity and passion for fashion. Krithika, who is an architect by profession, found her calling in fashion and started Hooray as a part-time gig. Her designs are original and not copied, with vibrant color combinations and patterns that are hard to find in other brands.

Hooray’s mission is to make its customers feel excited and happy when they receive their orders. The brand’s name itself, Hooray, reflects this positive attitude.

Shipping Worldwide and Reaching Celebrities

Hooray has come a long way since its inception, with customers not just in India but also in the UK, USA, Australia, and other countries. The brand has served over 15,000 customers to date, with a monthly average of 300-500 orders.

Hooray’s designs have also caught the eye of many celebrities in South India. In a pop-up show in Chennai, many celebrities praised Krithika’s dresses, adding to her pride in her brand’s success.

The Future Looks Bright for Hooray

In the next five years, Krithika hopes to see Hooray as a brand in every corner of the world, just like Max and Pantaloons. She wants her designs to reach a wider audience, and with her passion and creativity, it’s not impossible to achieve.

Conclusion

Hooray is a brand that understands the importance of dressing up our children in fashionable clothes. With unique designs and fusion styles, Krithika has created a brand that is sure to make any child stand out. With her passion and love for fashion, Hooray is sure to reach greater heights in the future. So, hooray for Hooray, and may the brand continue to grow and inspire parents to dress their children in style.

Instagram: https://instagram.com/the_hooray_handmade_apparels?igshid=MjkzY2Y1YTY=

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Contemporary wear for women, fashioned by the passion and the sophisticated design vision of a womanpreneur.

By
The Business Press
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“The business of fashion runs solely on the fuel of passion.” This could be a quote that can well be attributed to Aarti Pareek, the dynamic and bold founder of SAVI, one of the fast-rising stars on the Indian fashion horizon. Saavi today with its distinctive Indian imprint, transformed into a much-coveted fashion label for woman.

Like every enterprise that comes into existence to smartly fill a need gap, SAVI too is a beautiful venture that is a result of Aarti’s sharp mind that spotted a gap in the market.

Shares Aarti, “I was struggling with the poor quality of fabric, monotonous design and high pricing. So I started designing for myself. Then it struck me that like me, there were other women too who were having the same issues. SAVI became my smart, cost effective and fashionable answer to the problem.”

What makes SAVI so unique is the fact that, Aarti consciously nurtured talented woman artisans and other women professionals, who are today the drive behind the brand.

Celebrating the sheer beauty of the confluence of quintessential Indian embellishments with uber cool sartorial styles…

SAVI has a portfolio that is defined by its simplicity, painstaking detailing and refined elegance. It is a treasure trove of traditional silhouettes interpreted in contemporary forms, colours, cuts and fall. The brand strives to present the richness of Indian heritage at its very pristine best and every garment is crafted to tell a fabulous story reflecting a rich culture.

“Our women artisans invest their emotions in every single piece that is created. Each piece carries the imprint of their love and intricately fascinating craft,” shares Aarti.

The A line or straight kurtas, kurta sets with dupattas or kurta pant set graced with bagru prints, block prints and embroidery, are a statement in elegance. Anarkali suits and Angrakha kurtas are a must have. Ikat print and block print one-piece dresses with tie-ups, straps or just regular are the things for a cool day out. The tunic top collection is in a class of its own and they can be paired with a whole range of bottom wear like straight shantoon or cotton pants, trendy palazzos and palazzo pants, funky ghararas or swirly skirts.

The thing that stands out in every piece is the superior quality, the finish and the styling- the mark of SAVI excellence is omnipresent.

This dream is fashioned to keep ambitiously evolving….  

SAVI as a woman led brand has managed to get the marketing equation just right. With a professional team of women ideating, sourcing and designing fashion wear meant exclusively for women, it has managed to crack the code and brought fabric sourcing, manufacturing costs and style to sync almost perfectly.  The result?

The brand has notched up impressive numbers having served more than 50000 customers through a mix of sales at the factory outlet as well as the online portal.

Says Aarti Pareek, “Our team is literally on a roll now. I am confident that from here on SAVI is just going to grow. My ambition matched with my determination and self-belief, foresees more than 50 brand stores across India and of course the SAVI IPO is very much a part of this growth agenda.”

Click here https://www.instagram.com/saviindia/?igshid=NTdlMDg3MTY%3D to indulge in some contemporary fashion wear that is timeless.

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Varuni Couture: Crafting the Perfect Blend of Tradition and Modernity in Indian Fashion

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The Business Press
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Sarees are more than just a piece of cloth, they are an identity of Indian women. Sarees have always been a symbol of elegance, tradition, and culture. They have been worn by women for centuries, and their charm still remains as evergreen as it was in the past. In the present times, sarees have undergone a significant transformation, blending modernity with tradition. Varuni Couture is a Hyderabad-based online boutique that has managed to weave elegance into every saree it creates.

Saree Designers Extraordinaire

Varuni Couture is a team of service-minded boutique felicitators with more than five years of experience in the luxury retail environment. They are eager to design new patterns on various fabric materials with top-class native techniques. They love to work with varied colors and fabrics to bring out some of the finest creations with an eye for perfection. Every piece they make is elegantly designed to get the modern look and perfect blend of colors that suits every woman.

Overseeing Weaving from Start to Finish

The team at Varuni Couture oversees the completion of weaving a saree right from choosing the threads used to packing it before they send it to you. They do not promote or sell any other brand except those that are weaved in-house. Their team knows to design the best of sarees at a very affordable price for all sections of society. Carrying tradition in their heart and soul, they bring to you the best of products handwoven right from the house of Varuni Couture. Along with sarees, the brand also offers Anarkalis, Kurtis, Lehengas.

Vocal for Local: Promoting Indian Handloom

Varuni Couture always encourages its designers to choose fabric and material that is natural and never allows any foreign raw materials or copied patterns on their sarees. Their mission is to promote Indian handloom and give a platform to the weavers who have been struggling for years to keep their traditional art alive. They firmly believe that the best way to empower Indian weavers is to promote their unique handloom sarees and help them earn their livelihood with dignity.

The Brainchild of a Passionate Entrepreneur

Bhanushri, the founder of Varuni Couture, was just 28 years old when she started her venture. She started with one tailor and one machine, and now she has 28 people working with her in Banjara Hills. She believes that the quality is the key to sustaining the market for so long. Bhanushri believes that the only way to stand out is to create unique designs while maintaining the quality.

The Future of Varuni Couture

Varuni Couture has come a long way since its launch on 9th February 2013. They cater to upper-middle-class customers, and their range of sarees starts from 6000. They have clients in the UK, the US, Germany, and almost all countries. They started online, and they recently started their flagship store. They are planning to expand to Vijayawada and Bangalore soon. Varuni Couture has served around 1000-1500 orders in a month. Bhanushri sees Varuni Couture as a brand that stands for quality, uniqueness, and Indian handloom. She is determined to take the brand to new heights in the next five years.

Instagram Link: https://instagram.com/varuni_couture?igshid=YmMyMTA2M2Y=

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INDIA’S 1st BIO-DEGRADABLE FOOTWEAR BY PAADUKS

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The Business Press
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Paaduks is the idea brought to life by Mr. Amit Jain, Founder Paaduks and this living idea was further expanded by Aparajit Sangotra, Head – Product Design and now Co-founder. 

The first one sought to address the alarming and distressing fact that 1.8 billion used tires are disposed of worldwide each year. The second one was to combat this land pollution with an innovative approach.

Says Amit, ” Our initiative to a very larger extent is to delay the process of toxic landfill. This is why we upcycle the old discarded tyres to control the immediate dump of toxic landfill, some studies suggest that one trailer tyre is capable of releasing 110 Kgs of CO2 emission. We at Paaduks are putting a new life in these old discarded tyres by turning them into stylish, upbeat and comfortable shoes.”

“We are also responsible for providing a regular livelihood and upskilling the cobbler community associated with us, who have been impacted by the fast fashion industry.” Adds Aparajit.

The initiative was the first step to creating and promoting a vegan and sustainable lifestyle and team Paaduks as of now has upcycled more than 10,00,000 kgs of tyres.

Transforming waste into fashionable, guilt free footwear – this is the key to the growing acceptance of Paaduks…

Paaduks is a genuine source of fashionable footwear that has eco-friendly stamped all over it. With a stringent zero chemical policy every pair of the vegan footwear range is handcrafted from ethically sourced base materials. Using cotton, jute, denim, tyres, cork, vegan leather, elastic, foam etc. the skilled team of cobblers at Paaduks create footwear that is being noticed, admired and worn proudly by Gen Z as well as influential individuals. And why not?  With a price range of just INR 1230/- to INR 1930/- it is a small price to pay for a better environment.

Men can choose from Flats, Sandals, Flip-Flop, Sliders. Women can pick from Flats, Sandals, Flip-Flops, Mules, Tie-ups. Ethnic print mules are quite popular too. The range of casual and workplace footwear for women are also something that are different. Contemporary styling, impeccable finishing and elegant colors all make for a fashion statement that is cool in every sense!.

A movement that is the answer to the call of a sustainable lifestyle…

Paaduks is an enterprise which goes further than just the commercial side or the lifestyle statement it seeks to evangelize. With a dedicated team that is deeply conscious and highly aware about environmental hazards the world is facing, it is working towards creating a movement that will draw people in.

With its innovative footwear designs the brand has caught the eyes of many celebrities and even the common people who appreciate what it is doing. The Paaduks movement is growing and with it comes hope of more sustainable lifestyle, which will lighten the burden of land pollution on Mother Earth.

Come join Paaduks in a movement to tread lightly on this earth. Click here https://Paaduks.com/ and here https://www.instagram.com/Paaduks/ to choose your footwear and make a fitting contribution to a better tomorrow.

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Unleashing the Taurian Treasures: A Journey Through Minimalistic Classics

By
The Business Press
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Jewellery has always been an integral part of human culture and fashion, serving as a symbol of love, wealth, and status. In a world filled with over-the-top designs and gaudy pieces, finding the perfect combination of elegance and affordability can be a challenge. But that’s where Taurian comes in, a startup founded by Akshay Bafna and Shikha Bafna, providing high-quality premium jewellery at competitive prices. With a brass base and 22kt gold/rhodium plating, Taurian’s handcrafted pieces are filled with sophistication and class, making them the perfect addition to any jewelry collection.

Plating the Perfect Pieces: A Tour of Taurian’s Product Line

Taurian offers a wide range of products, including bracelets, earrings, neck sets, pendants, rings, and watches. Each piece is designed to bring out the femininity in its wearer and celebrate love, with a focus on simplicity and minimalism. Taurian’s mission is to provide top-notch jewellery that lasts, and they do so by using Nickel -free materials to ensure their pieces don’t rust or deteriorate over time. This sets them apart from other brands.

Founding a Fortune: The Story Behind Taurian’s Success

Akshay and Shikha started Taurian with the goal of providing affordable, yet luxurious jewellery. The idea for Taurian was born out of a desire to create classic, timeless pieces that would never go out of style. The brand’s name is inspired by the zodiac sign of Akshay’s daughter, Taurus, and represents the brand’s focus on classic jewellery. With backgrounds in finance, Akshay and Shikha have a keen understanding of the market and know how to provide their customers with the best products.

A Global Vision: Taurian’s Mission for the Future

Taurian has already made a name for itself, serving customers worldwide and receiving positive feedback from its clients. The brand’s ultimate goal is to reach new markets, both in India and abroad, and expand their product line to include unisex pieces. With exclusive watches and a collection of multiple pieces, Taurian is just getting started, and the founders see a bright future ahead. In the next five years, they hope to bring their brand to a global audience and reach more customers in India and beyond.

Glittering to Greatness: A Concluding Look at Taurian

In a world filled with over-the-top designs, Taurian stands out as a brand focused on elegance and simplicity. Whether you’re searching for a statement piece or just a simple accessory, Taurian has something for everyone, making it a brand to watch in the coming years.

Website link – https://www.taurian.co.in/collections/all

Instagram link – https://instagram.com/taurianofficial?igshid=YmMyMTA2M2Y=

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NEPRA by Neha Goel – Transforming jewelry into a trendy and highly sought-after fashion accessory, by infusing it with a modern and cutting-edge aesthetic.

By
The Business Press
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It is always that inner calling and a restless creative urge that transforms an entrepreneur’s idea from just a concept into a tangible and successful enterprise. The founder of NEPRA, Neha Goel, experienced this when her line of artificial jewelry set prestigious ramp walks alight with a dazzling array of artistry and glamour.

From being a very inquisitive creative child to an entrepreneur helming an exciting and fast-growing brand, Neha has made a fascinating transition. Having schooled herself in Jewelry Design in India and Gemology in the USA, this knowledge foundation served Neha well when she launched NEPRA by Neha Goel. With the intuitive sense of a woman and a brilliant eye for design, she crafted a brand that appealed to the woman who wanted to express her individual self through the jewelry she wore.

Her first show which was in Taj Kolkata was a sellout, but it was the Lakme Fashion Week 2013 event that brought NEPRA by Neha Goel into the glamorous circle of celebrities and film stars, with celebrities like Janhvi Kapoor, Kiara Advani, Kriti Sanon, Anushka Sharma, Taapsee Pannu wearing NEPRA by Neha Goel jewelry. There has been no looking back since then.

What started off as an enterprise with a modest 15k seed capital has today evolved into a high net, high fashion enterprise.

Artificial jewelry gifted with the gleam of a classy finish and embellished with a charming fusion of modern and antique design

NEPRA by Neha Goel is a much sought after destination that has redefined the concept and the perception of artificial jewelry. Says Neha, “It is not as if our clients cannot afford to buy pure gold or real jewelry, but it’s their way of expressing their taste for something that is truly individual and unique in every sense.”

NEPRA by Neha Goel uses brass, copper and other alloys plus high quality, genuine kundan and polki stones to create a variety of jewelry ranging from stud earrings, danglers, chokers, necklaces, openable cuff, maangtikaa, mathapatti, haathphool and more. All their jewels are 22 carat gold plated.

The Solitaire Swarovski lookalike Pear shaped Zirconia necklace is a recent bestseller. The Crystal collection wedding jewelry range too is an all-time favorite!

So if you are looking to dazzle with something really different you now know where to bring your fine taste in fashion jewelry to!

The jewelry that adorns stars and celebrities could be yours too…

Reaching out to customers is an extremely vital part of any business and the business of jewelry by nature is very seasonal. This means that being there when the customer is shopping becomes so important. Neha shares her insight,” We set up our own ecommerce website and Instagram page to make our range available to our customers 24X7. With this we eliminated the location barrier and multiplied our reach too!” The brand is also listed on high traffic multi designer web portal and is also showcased for sale in at multi designer stores in INDIA and UK.

With a product portfolio that is full of exquisitely crafted jewelry that is unique and a class apart, NEPRA by Neha Goel today has adorned the who’s who of the Indian film industry and created a niche following of its own. You too can surely find something that will catch your fancy and make heads turn!

Click here https://www.instagram.com/thenehagoel/?igshid=YmMyMTA2M2Y%3D and here https://nepra.in/  to make your selection and get set to dazzle at any occasion!  

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Sowing the Seeds of Sustainability: A Look at Go Native, the Farm-to-Table Restaurant & Retail Store

By
The Business Press
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With the growing awareness about the impact of our consumer choices on the environment, there has been a rise in the demand for locally sourced and sustainably produced products. Many restaurants and retailers have taken up the challenge to provide consumers with alternatives that are kinder to the planet and fairer to the makers. Go Native, a farm-to-table restaurant and retail store based in Bangalore, is one such company that is making waves in the sustainability scene.

From Root to Table and Beyond: An Overview of Go Native’s Offerings

Go Native was founded in March 2017 by Anvitha Prashanth and started as a farm-to-table cafe along with a small shop for conscious consumer goods. The company is dedicated to promoting local sourcing and reducing waste and their environmental impact. Their dishes are made with ingredients sourced from within a 500 km radius of each outlet and their retail store offers handloom fabrics, jewelry and bags, personal care, food, home decor and other products that are sourced from local artisans and are free from chemicals and pesticides. The company is committed to fair compensation for their weavers and artisans and reducing their carbon footprint.

Weeding Out the Unsustainable: How Go Native Solves Pain Points

Sustainability can be a murky concept, with many brands making false claims about their products. At Go Native, they take sustainability seriously and believe in transparency in every aspect of their products, from the materials used, the production process and the compensation of their weavers and artisans. They aim to empower conscious consumerism and provide customers with the information they need to make informed decisions about the products they buy.

Planting the Flag for Conscious Consumerism: Go Native’s Mission

Go Native’s mission is to make conscious consumerism easier and more accessible. They believe that every choice we make as consumers has an impact and they strive to provide customers with the full picture of the products they buy, so they can choose products that align with their values. By promoting transparency in the supply chain, they hope to make a better future for all.

Branching Out Across Bangalore: Go Native’s Outlets

Go Native currently has 5 outlets spread across Bangalore, in HSR, Lavelle, Jayanagar, Sadashivanagar, and Whitefield.

“Reaping the Rewards of Conscious Consumerism: Go Native’s Growth”

Go Native’s commitment to delivering the best possible customer experience has paid off, with over 1 lakh customers visiting their retail and dining establishments in the past year. They are thrilled to report a 62% increase in growth compared to the previous year, a clear indication of their customers’ satisfaction with their products and experiences.

In conclusion, Go Native is a shining example of how businesses can make a positive impact on the world. By promoting local sourcing, reducing waste and their environmental impact, and providing customers with transparent information about the products they buy, Go Native is sowing the seeds of sustainability and planting the flag for conscious consumerism. Whether you’re looking for a farm-to-table dining experience or eco-friendly products, Go Native is a destination worth visiting.

Instagram link – https://www.instagram.com/gonative.in/?igshid=NzAzN2Q1NTE%3D

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RG14: An organic and a conscious fashion brand that cares about the future and the Earth!

By
The Business Press
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Conscious clothing is a movement that seeks to minimize the negative impact that the fashion industry has on the environment and society. With a focus on sustainability, ethical production, and fair labor practices, conscious clothing aims to create clothing that is not only beautiful and functional but also responsible. The fashion industry is a significant contributor to pollution, and its production practices often exploit workers and harm local communities. Conscious clothing offers an alternative that puts people and the planet first, ensuring that the clothes we wear are not only stylish but also sustainable and ethical.

RG14, an organic and conscious fashion brand, is on a mission to care for the future and the Earth. Founded by Rutvika Gala on December 1st, 2022, RG14 is committed to responsible fashion and is EPFC certified. As you know, the fashion industry is a significant pollutant globally, with the cloth-making process being one of the main culprits. In fact, 12 big-foot states could be completely pressed with cloth waste. To combat this, RG14 uses 100% organic clothing, natural dye, and sustainable packaging in all of their products. The brand also incorporates sustainable practices by importing natural materials such as sugar cane pulp, rose petal, and orange peel to create fabrics. The sugar cane pulp which is also known as sugarcane bagasse, is typically discarded and burned, causing environmental pollution. RG14 takes this discarded material, mixes it with natural solutions to create yarn, and then makes the fabric to create its garments.

Affordable Organic Clothing and Azo-Free Dyes: RG14’s Unique Offering

One of the unique aspects of RG14 is that the brand offers organic clothing at very affordable prices. Many people in India are not aware of the risks of the dye in the clothes they wear. However, RG14 reduces the risk by using azo-free dyes. Additionally, the brand’s garments are hypoallergenic, making them suitable for all seasons.

RG14 solves a significant pain point by reducing the pollution and the carbon footprint caused by the fashion industry. Rutvika founded the company when she was 22 years old. While studying fashion designing, she completed several internship programs, including one at New York Fashion Week. However, the pollution caused by the fashion industry was depressing for her. Then, COVID-19 happened, and she learned about the functioning of small businesses as starting her own brand was her ultimate motto.

Now, after only two months, RG14 is going strong as a sustainable brand.

Turning Waste into Fabrics: RG14’s Innovative Approach to Sustainable Fashion

The company’s mission is to encourage people to think beyond themselves and consider the environment. RG14’s services are currently spread throughout India, and the brand has already served many orders, including offline orders. They also ship worldwide. In the next five years, Rutvika envisions RG14 becoming a well-known sustainable brand that is making a positive impact on the planet, not just in terms of design but also by being environmentally responsible, where people will view the brand as a role model and seek its guidance for potential solutions in the fashion industry. This is because the brand is dedicated to creating positive change through innovative approaches.

In conclusion, RG14 is a sustainable fashion brand that offers affordable organic clothing, azo-free dyeing, and sustainable packaging to combat the fashion industry’s pollution. The company’s use of natural materials such as sugar cane pulp, rose petal, and orange peel, aloe vera, corn starch and many more to create fabrics, as well as its commitment to using azo-free dyes and hypoallergenic garments, makes it stand out. Founded by Rutvika Gala at the young age of 22, RG14’s mission is to inspire people to care about the environment and create a better future.

To know more, visit –
Instagram – https://instagram.com/rg14.in?igshid=YmMyMTA2M2Y=

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