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TlkOut: This unique platform is breaking the sigma around mental health by offering non-judgmental peer support and wellness solutions

TlkOut

“Anything that’s human is mentionable, and anything that is mentionable can be more manageable. When we can talk about our feelings, they become less overwhelming, less upsetting, and less scary.” ~ Fred Rogers

Mental health issues still ignite a sense of stigma amidst Indians despite a great public discourse that has started within the past few years. It makes it extremely difficult for people dealing with problems like anxiety, depression, and other such problems to seek support and start on a recovery path. Realising this, 23-year-old Muskaan Karanwal started a unique platform, called TlkOut in 2020, to develop a virtual community that offers peer support and wellness solutions in a non-judgemental and empathetic environment.

Turning Experience Into Motivation

Muskaan admits that TlkOut budded from her own experience of dealing with poor mental health. She says, “Growing up and even until late teens, I was practically unaware of the importance of mental health and didn’t really know anything beyond depression. But when I started struggling myself, in an attempt to better understand my emotions, I started reading up and eventually became a mental health advocate.”

She launched TlkOut with an aim to ensure that no one ever has to suffer alone. Available as an app, on iOS and Android systems, the platform aims to start a healthy conversation about mental health by bridging the gap of those who have struggled with those who are currently struggling.

Some of the trending communities on the app are anxiety, finding happiness, developing body positivity, heartbreak, loneliness and many more. The platform provides both options of interacting in a group set up as well as in a private chat set up.

“To ensure a wholesome experience, we provide daily wellness tips and tricks as well as have a feature of a guided journal to allow the users to better manage their various moods like happiness, sadness, nervousness, anger etc.,” Muskaan elaborates.

Building A Strong Community

The app works on a freemium model, allowing users to access premium features for guided mental health support at affordable prices. The app is available for Android as well as iOS users. The monthly subscription starts as low as Rs 249 a month.

This has led to the strong popularity of the platform among the people. The app has also launched a new service called “Supportive Expressions” through which it will provide participants a week of therapist guided support via factual and accurate reading material, daily exercises and access to a group of people with similar experiences.

“In the near future, we plan on making Supportive Expressions a weekly affair. We also plan on going for funding and then expand our mobile application to include CBT based tools, regular mentoring and wellness sessions and on-boarding more mental health professionals to provide in-house therapy at an affordable cost. Moreover, we also intend on starting our retail line in the future to offer wellness products,” Muskaan highlights.

To know more, visit-

Website link: https://www.tlkout.com/
Android app: https://play.google.com/store/apps/details?id=com.tlkout 
Ios app: https://apps.apple.com/us/app/tlkout/id1535582128
Instagram: https://www.instagram.com/tlkout/
Form for the support groups:https://forms.gle/mVNUxMhKKC8Vcz2B8

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

The Finance Box: This startup is committed to simplify financial education for all with its practical and super simple finance workshops

Finance Box

Money is not everything but it is almost everything. In order to maneuver smoothly through life, understanding why money matters and how to manage it is a basic human necessity.

Launched on 29th August 2020 by former investment banker Minakshi Agrawal  Todi, The Finance Box is a financial education startup that has emerged as a boon for those struggling with their personal finances or those keen to learn relevant financial topics. It helps participants learn the tools they need to achieve their financial goals and thrive in today’s competitive world. As the Finance Box team explains “We want to change this perception of finance that it is difficult, complex and only for the mathematically inclined.”

The Finance Box

When a solo trip marked the inception of a startup

As an investment banking analyst at JP Morgan London, Minakshi worked on multi-million dollar deals on a daily basis. However, after working for almost 3 years, she decided to quit her job “to find something more meaningful to do with my life.” She set out on a solo trip around the world. This allowed her to meet people from diverse backgrounds. She observed that irrespective of their nationality and culture, people didn’t put much thought into managing money.

Post her sabbatical, Minakshi decided to do something which would raise awareness about real-life applications of finance. Having done her IPCC with ICAI and MSc Finance with Cass Business School, she took up a teaching position as Faculty of Finance at ISME School of Management & Entrepreneurship. Her stint as a teacher turned out to be an enriching experience as it made her realize that not only teens but even adults needed to learn basic money management.

Thus came up a startup that would soon get people interested and involved in what was perceived to be a mundane and scary topic – FINANCE.

Finance is fun when there’s Finance Box

The Finance Box provides practical finance workshops for non-finance people across all age groups. It teaches complex topics like stock market, mutual funds, financial statements, banking, budgeting and personal finance in a super simple and fun way, while also making it applicable to real life.

By simplifying financial concepts and introducing fun games and relatable examples, Finance Box ensures that you can immediately start applying what you learn to your daily life. About current programs, Minakshi elaborates “We have now had 100+ students and we are only 7.5 months into our journey of financial literacy. We have started a winter and summer program for school kids aged 11+ to introduce the concept of Money & Finance to a younger audience. This will strengthen their base from a young age and rid them of this fear of finance as they grow older.”

Investing in a better future

For a startup as dedicated and people-friendly as Finance Box, the future seems to be brimming with possibility.  The aim now is to grow as a community so that discussions on money/saving/investment are no longer considered a taboo. From a product perspective, the plan is to introduce offline workshops as well as offer one to one financial advice so that financial wellness is achievable and accessible to all.

To know more, visit-

Instagram: https://www.instagram.com/thefinancebox/
Facebook: https://www.facebook.com/thefinanceboxbyminakshi/
Facebook: https://www.facebook.com/groups/thefinancebox/
LinkedIn: https://www.linkedin.com/company/thefinancebox
Medium Page: https://thefinancebox.medium.com
YouTube: https://www.youtube.com/c/TheFinanceBox

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Pangaea X: A one-of-a-kind platform that brings together companies and freelancers for easy and effective data analytics and data procurement

Pangaea x

In today’s age, the world runs on data. Be it analyzing people’s socio-economic behavior or predicting their future purchases, data plays a significant role in informing, shaping and achieving certain development outcomes. Since we’re in the age of ‘data-empowerment’, the use of analytics has increased worldwide with most companies now opting to have some type of data collection to allow them to better grow their business.

Launched on 1st March 2021, Pangaea X is the brainchild of Founder and CEO Jadd Elliot Dib who saw a gap in the market for a one-stop marketplace for all the data procurement needs, which would bring companies and freelancers together in a streamlined way.

How Pangaea X came into being

COVID-19 saw a sharp increase in people going freelance. There are some extremely talented freelance Data Analysts in the GCC. People who were previously working for firms are now freelancing. This is how Pangaea X was born.

The whole premise of the Pangaea X platform is to make things easier and simpler for both the company looking for a data analyst, along with the data analysts themselves. It is meant to be a one-stop-shop with no need to go anywhere else for these types of services. It brings together talented people worldwide along with ensuring that companies are looked after and given the best for their needs, without having to search and research many different sites.

Elaborating further, the Pangaea X founder says “We have the best of the best analysts selected by local and internationally recognized companies. With the simple format and easy-to-use platform there will be no need to look elsewhere.”

All you need to know about Pangaea X

Pangaea X brings the Data Analytics world together in its own unique way. It is the first-of-its-kind in the industry, connecting the Data Analytics seeker with the world’s best Data Analysts and Scientist freelancers across the world—a one-stop marketplace for all your Data procurement needs. This new demand has given birth to a new breed of freelancers, and our operational vision is to seamlessly connect the world, with the world’s best talent when it comes to data analytics.

From collaborating to hiring, to briefing, all the way to paying the freelancers, Pangaea X promises to be with its clients every step of the way, as an extension of their team. The platform will empower freelancers to reach their maximum potential, build their own remote business with strategic guidance and even elevate their skillset with provided training programs. It was initially launched in the GCC but as with all digital platforms it can be used from all over the world.

Stepping into an exciting future

There is an excitement of launching a promising, new venture and witnessing it grow across the globe and being recognized as a leader in its field. CEO Jadd Elliot explains “We feel very proud to be a homegrown company with our initial launch in the GCC, there are some fantastic Data Scientists here who look forward to highlighting in the near future.”

To know more visit – https://pangaeax.com/

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Namrata HempCo: On a mission to create a 100% non-toxic, pollution free lifestyle through its wide range of hemp based products.

Namrata HempCo

“Why use up the forests which were centuries in the making and the mines which required ages to lay down, if we can get the equivalent of forest and mineral products in the annual growth of the hemp fields?”~ Henry Ford

A magic crop, industrial hemp has multifold benefits and usage in the nutritional, health, and environmental space. A rich source of polyunsaturated fats, polyunsaturated fatty acids, amino acids, Omega-3, Omega-6, plant-based protein, and dietary fibre, it can be used in creating food, paper, cloth, essential oils, and several other products. This eco-friendly material can drastically reduce greenhouse gas generation and is a sustainable solution to several human needs. Recognising its powers and good impact on nature, Harshaavardhan Redi Sirupa & Namrata Reddy Sirupa launched Namrata Hempco Limited in 2016.

Crafting A Long-Lasting Solution

What initially was a result to figure out solutions to treat the extremely dry skin of their three-month-old baby in 2011, Harshavarshan and Namrata’s brainchild Namrata Hempco Ltd is now a full-fledged industrial unit exploring the commercial as well as the industrial potential of industrial hemp. The brand is trying to initiate meaningful changes in consumer behaviour through large-scale cultivation, industrial production, and commercial trading of hemp and hemp products.

The company has initiated a long-term process involving the scientific development of hemp seeds based on rigorous research and development to create healthy alternatives for food, fabric, fuel, and many other daily essentials and raw materials.

The Touch Of Nature

Namrata Hempco Ltd is contributing immensely in the creation of an organic, natural, non-polluting and safe, hemp ecosystem with  100% natural products. Satliva is the skincare and haircare brand under the parent company Namrata Hempco Ltd.

Their offerings are safe and natural to be used on the skin and hair and do not have any chemical that hurt the body or the environment. The hemp seed oil is also freshly extracted everyday with machines designed by Namrata Hempco limited. Each order of Namrata Hempco products is custom-made only on order.

The key offering of the brand right now are products made with cold-pressed oils.

Apart from that, Satliva has also launched India’s first hemp dosa batter – Hemposa, which is currently only available in Bengaluru.

The hemp dosa batter is also preservative-free and gluten-free, rich in protein, amino acids, omega 3 and omega 6. It is also high in fibre. vitamins B2 – B7 and minerals like phosphorous, potassium, sodium, iron and zinc. Satliva is promoting the importance of hemp in skincare and haircare. Their haircare products provide the complete nutrition your hair needs. It promotes hair growth, reduces dandruff and improves hair thickness 100% naturally. Their skincare products help fight acne, reduce dark spots and add a natural glow to your skin without any chemicals entering your body.

Spreading Awareness

As environmental concerns keep growing, it has become very pertinent for businesses and consumers to look for sustainable solutions to meet their requirements. And hemp is a product that can serve numerous unique benefits, preserving crucial natural resources. With Namrata Hempco, its founders are willing to educate the people about its versatility, its importance, and also the need for sustainable alternatives. They want to create an educated, informed, and concerned community of ecologically conscious consumers and habitants of the society.

To know more, visit – https://nhempco.com/our-mission/
Instagram- https://instagram.com/satliva?igshid=z12qt76q0mvk

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

boy.eatsworld: Tracing the journey of a blogging platform that’s striving to become one of the biggest food & travel blogs of the country

boy.eatsworld

They say that the perfect traveler is one who holds love for both, understanding a culture as well as eating the culture. To travel is to explore and no exploration is complete without delving deep into the cuisines of that particular region. Since food has now become a vital component of overall travel experience, bloggers have begun to highlight this inextricably overlapping relationship between food and travel.

Launched on 30th November 2020 by Sohail Nath, boy.eatsworld is a food and travel blog that is creating quite a buzz with its impressive content and striking photographs. Sohail calls this his “passion project” that enables him to harness his inner creativity and explore his love for cooking, travelling & photography.

boy.eatsworld

How it all came together

boy.eatsworld

Sohail’s tryst with cooking began in childhood itself with his repeated attempts at making shapeless roti’s.

However, it was his insatiable craving for Bao’s during the initial lockdown period that proved to be the starting point of this extraordinary venture. A short stint at Bao Making Class channeled his desire to make, to eat and to feed his family different cuisines including but not limited to, Italian, Chinese and lots of Breads, including Gourmet, Breakfast & Pull Apart! 

With unflinching support from his family, Sohail began experimenting with new dishes in the kitchen. Soon, the ball started rolling as he started curating bread recipes. From posting pictures on Instagram to working closely with a graphic designer and coming up with a brand identity, aesthetic and logo, it was a long but utterly rewarding journey.

boy.eatsworld: happy place for food lovers and travel enthusiasts

The brand aims to inspire people to cook food with fresher ingredients and encourage them to try out different cuisines whilst sharing niche travel and food recommendations from similar countries & cities. 

The blog is inclined towards food recipes, food styling & photography but also covers a diverse range of topics such as travel reels, mixology, detailed recipe videos & restaurant recommendations, among others.

boy.eatsworld intends to collect different recipes from cuisines around the world and showcase them in a one-stop single platform, with easy-to-follow instructions – in written, pictorial or video demonstrated route! It also offers unorthodox travel ideas & inspirations for users to plan holidays properly. Moreover, the mixology recipes facilitate cocktail preparation during the weekend.

Focused on the future

The brand is gaining prominence in social media platforms such as Instagram & Facebook with followership of 1.9k and 1k, respectively. The first three months of 2021 have been great with a staggering growth of more than 70% already. The blog has also launched it is you-tube page and a mobile-friendly website as well, which allows you to print and pin (Pinterest) recipes as well. The Website makes sure that recipes displayed under various categories likes, breads, savory, sweets and snacks are presented well.

About his future plans, the Sohail elaborates “Five years down the line, I see myself running the blog succumbing to a much bigger audience with more interesting added content buckets including experienced content like tips, tricks & hacks. I see my blog being more systematic and more automated with better pictures & collaborations.”

To know more, visit-
Instagram: https://instagram.com/boy.eatsworld?igshid=19ghsu2xj0z9a

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Inzane Design Studio: A multidisciplinary Design Studio, that is becoming a fast growing Design Factory catering to all your design needs & enhancing your brand presence with their unconventional creative strategies!

inzane design studio

“Design can be art. Design can be aesthetics. Design is so simple, that’s why it’s so complicated. ” ~ Paul Rand, graphic designer

Design plays a significant role in the overall success or failure of a brand. Good design means good business. In today’s times, companies are going out of their ways to hire talented graphic designers to help bridge the gap between creativity and commerce and to elevate the brand value of an organization. In the past decade, several designer studios have emerged. Launched on 14th May 2020 by the supremely talented multidisciplinary artist/designer Meen Vora, Inzane Design Studio has become a name to reckon with. The studio strives to “connect the dots between our creativity, your likes and market trends.” The passion for creating unconventional designs empowers the Inzane team to grow your brand to its full potential.

How the Inzane journey began

Born to parents who themselves are accomplished designers and creative entrepreneurs, Meen has art and creativity instilled in her blood. Having completed the Foundation Directorate course of art from Model Art Institute, Mumbai and painting course from J.J.School of Art, Meen worked for one of the largest diamond manufacturers of the world, ROSY BLUE with over 6 years of jewelry design experience and then the creative explorer in her made her shift gears to graphic designing and began assisting her parents in the family business, along with working with a design agency called Basil Leaf creative for 3 years as a visualizer & graphic designer.  This enabled her to gain practical experience & achieve expertise in various aspects of graphic design.

Logo Designs

Then came 2020 and everything came to a standstill, thanks to Corona. It became a blessing in disguise for Meen, allowing her to pause and reflect on the journey so far. The ever-learning designer explains “A break from the usual hustle & finally giving a face to my 15 years of multidisciplinary design fields experience gave birth to Inzane Design studio!”

U THINK DESIGN, U THINK INZANE

Innovative Infographic for Landscape Design Company

INZANE is not a typical, run-of-the-mill graphic design studio. Rather, it’s a multidisciplinary design studio that aims to focus on the virtues of simplicity and clarity as far as designs are concerned. The brand has a penchant for simple, effective but unconventional design solutions that reflect its artistic finesse and creative expression. Hence, Inzane caters especially to clients who love taking the unconventional route rather than following the rat race.

CUSTOMISED STATIONERY HAMPERS

Inzane Design Studio is associated with a mixed bag of clients, be it a production house called Colage Communication, a well-known mattress & nightwear brand called Gaadlawala Garage, a 35-year-old Heritage Carpet brand called Carpets of Kashmir, a popular fashion brand for little girls called Pinkcow designs, a young award winning Intellectual property firm Intellexsys, a health & fitness brand called FAD2FIT, a hygiene & tissue brand Paparaz, a landscape design company Nature Bliss, a men’s printed trunks, socks brand called Oneleph and many more! All these clients have been a rock solid support to Inzane and they have contributed immensely in Inzane’s growth. The startup is spread across pan India & certain parts of USA & Australia.

Future in post-Covid era

Inspite of the challenges posed by Covid-19, the startup has been off to a promising start. There has been a good surge in 11 months since its inception, with Team Inzane bagging multiple retainers already & working on various exciting branding projects!

Founder Meen is quite optimistic about the future prospects of her brainchild Inzane. In her words “I am aiming Inzane Design Studio to be a DESIGN FACTORY! Churning out designs for all possible fields! A one stop shop for any & every design needs! Be it Branding, Illustrations, Pattern creations, Social media creatives, Outdoor media creatives, Sketches, Customized Paintings, Customized Designer Stationery and much more.”

To know more, visit:
Website: https://www.inzanedesignstudio.com/
Instagram: https://www.instagram.com/inzaneindia/
Facebook: https://www.facebook.com/inzanedesignstudio
Behance: https://www.behance.net/meeart

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Ramnath Omkarmal: A reliable home interior brand that’s winning hearts owing to its track record of 99% accurate customization

“The essence of interior design will always be about people and how they live. It is about the realities of what makes for an attractive, civilized, meaningful environment, not about fashion or what’s in or what’s out. This is not an easy job” ~ Albert Hadley

Our homes are a projection of our souls. They reflect every intimate detail of our personality be it our thoughts, our ideas or our habits. Hence, it’s important to infuse the sacred space with authenticity and positive vibes. Many of us seek professional help for creating our dream homes. Owing to the growing demand, several startups have begun exploring new avenues in interior designing.

Launched in 2010 by the prolific entrepreneur Arjun Kedia, Ramnath Omkarmal Doors and Panels is a trusted brand that strives to revolutionize the home interior market with its products and services. In the next 10 years, its aim is to cover 75% of the interior and architecture market by tying up with and undertaking turn-key projects.

Journey from then till now

Ramnath Omkarmal
A recently completed, moderately budgeted 3 bhk flat at a Narayanguda fully loaded plug and move-in. All the interior works have been executed by Ramnath Omkarmal. All interior work done by Ramnath Omkarmal. The entire project was delivered in just 45 days by their team.

The journey has been a challenging but rewarding one. Arjun had to start from scratch and build the brand brick by brick through lots of ups and downs. Recollecting this exceptional journey, Arjun says “Coming from a business joint family, I always wanted to create something other than adding value in the family business. I came across the idea of manufacturing something which adds value to a home/office at first look. Thus, the brand came into being. With the support of my family, especially my wife, gradually I have been able to bag big projects and contracts.”

A peek into the brand

Ramnath Omkarmal
THE PARTY HOUSE”, which kept us on toes all through the lockdown, Relentlessly working day and night to complete this project in a short span of 5months including Architecture and Interiors.
We appreciate the efforts of the entire Execution team, all contractors and labours, vendors, consultants etc who helped us throughout the project. And Most-importantly MD of Kings group of companies for believing in us to deliver his dream project, a surprise gift to his brothers.

The startup believes in providing impeccable service and superior quality to its clients so that they’d come home satisfied with their purchase. The company takes care of decking up the complete interior with wooden work undertaking, starting from doors, furniture, cupboards, partitions, etc. It provides a delicate balance between utility and style. However, the main USP lies in its customization.

As someone rightly said, ” The essence of interior design will always be about people and how they live”. That’s why creating spaces as per the client’s vision is of utmost importance. The accuracy of customization lies in seamlessly converting a photo to the product at 99% accuracy. Some of its major clients include King’s Group, Park Hyatt Hotel, HiVision Developers, Karni Developers, KGR Infra.

Bright and Beautiful Future

Ramnath Omkarmal
Store Jevar
Execution is done completely by Ramnath Omkarmal Doors and Panels.
A 1600sft Jewellery showroom at Banjara Hills of Hyderabad reminds us of the magnificent historic palaces of Rajasthan and testament to the glory of the bygone era.
This Showroom has the essence of Rajasthani culture that brings eclecticism and opulence into space. Most of the elements like Jarokhas, Jaali’s, Pillars and Arches, Paintings, Chandeliers, and Lights were recycled, restored, and reused in different ways to make partitions, display units, storages, decorative panels, consoles, etc to create quintessential Rajasthani culture to space.

With the startup becoming increasingly popular among a sizable number of clients, the sky is the limit for Arjun and his dedicated team. Currently, Ramnath Omkarmal covers 25% of the market and in the next 10 years, it aims to cover 75% of the interior and architecture market by tying up with and undertaking turn-key projects.

Instagram: https://instagram.com/ramnathomkarmal?igshid=a7nkvc2nkq7p

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

Allo Innoware: With 1 lakh customers served in a span of just one year, Allo Innoware has become a bestselling health safe kitchenware brand on Amazon

“To keep the body in good health is a duty. Otherwise we shall not be able to keep the mind strong and clear.” ~ Buddha

In today’s modern world when consumerism is at its peak, it’s important to choose products that prioritize our health and well being over everything else. Especially when it comes to choosing kitchen products that directly have an impact on the food we eat. When most brands produce fancy kitchen essentials that look good but harm your body, there’s one brand that comes in as a breath of fresh air. Launched in September 2019 by Jinay Gala, Allo Innoware has become a bestselling brand in kitchenware category on Amazon. The brand aspires to touch lives globally using the lightning speed digital channels.

How Allo Innoware came into existence

Majority of kitchens are dominated by plastic products. Storing food in plastic containers is a routine affair. Not only that, people use these harmful containers to heat their food in the microwave. When these containers are heated, they release harmful chemicals into the food. These harmful chemicals  lead to many health issues as well as cause destruction of nutrients in the food. All this concerned Jinay. In his own words “This got me searching if there is any brand in India that is focused on providing health safe containers. Unfortunately, no brand was focused on it and in fact nobody was even creating awareness about it.”

He decided to focus on creating awareness of such practices and providing alternative solutions to that. Thus Allo was born. The brand name is the eponym of “Aloe Vera” , the most health beneficial plant. Their current range of products is called Allo FoodSafe. Interestingly, the first product, launched in September 2019, India’s First Break Lock Glass Lunch Box is a bestseller on Amazon.

Allo Innoware : Everything you need to know

Allo Innoware

Allo FoodSafe has quickly earned the trust and respect of its consumers on account of its noble intentions, superior-quality products, impeccable service and customer-friendly approach. It’s not just a money-making venture but also an attempt to create awareness about sustainability and health. Design and problem solving have always been the prime focus of the Allo team. They figured out that lock breakage was a major problem in existing glass containers. Hence they launched Registered Design of India’s First break free lock glass containers and lunch box.

Allo FoodSafe ensures its packaging and communication design stands out when compared with traditional brands. The products are available on Allo website, Amazon, Flipkart, Paytm. They are also creating a community on Instagram by sharing recipes, cooking videos, kitchen hacks, etc.

Allo Innoware

Surging ahead with confidence

The brand was started with the objective of providing people a better alternative to unhealthy kitchen products. It sure has come a long way within a short span of time.  They have been working on their upcoming range of Allo CookSafe triply stainless steel which will be a healthier alternative to Non Stick Cookware. Allo team is striving to be synonymous with Healthy Kitchenware across the globe by 2025. With its brand value on the rise, that day doesn’t seem to be too far.

To know more visit- https://alloinnoware.com/

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

Attagirl: A brand that strives to deliver fresh, high-quality healthy batters for breakfast to discerning customers

attagirl

Starting on a healthy note

For Dr.Sangeeta, food has always been the first love of her life. After a successful 10-year stint as a medical practitioner and then as a healthcare business consultant, she took a sabbatical to raise her family. When it was time to resume work, she decided to explore other avenues that would satiate the passionate foodie inside her.

Soon she realised there were limited healthy food options, especially as far as breakfast was concerned. Owing to her pure, wholesome, unadulterated love for idlis and dosas, Sangeeta decided to introduce healthy variations of regular idli dosa batters. Her medical knowledge came in handy as she experimented with grains, millets and veggies, transitioning from polished rice and refined grains to gluten free whole grains using different types of millets like Ragi, Jowar, Bajra, horse gram.

Describing her remarkable journey, she says “It almost took me 6-9 months to work on the batters and try it out with friends and family before I could launch them in the market. I started as a little home delivery business from my 100 square feet house kitchen. Due to positive customer reviews, I had premium stores in Mumbai reach out to me for listing my products on their shelves.

I soon had to move my production unit to a 1500 square feet commercial kitchen and from a 2 people team, it grew to 25 people.”

Attagirl: Making our breakfast tastier and healthier

In a market flooded with breakfast options that are anything but healthy, Attagirl, with its sharp focus on healthier ingredients, has come as a breath of fresh air. It focuses on those customers who are looking for quick healthy off-the-shelf options offering convenience and taste without compromising on quality.

In spite of well-funded competition, Atta girl is positioned as a premium brand and is getting good traction. The brand has grown so far via customer word‐of‐mouth through unsolicited brand loyalists and evangelists who have promoted the brand for its high quality and taste.

Since Attagirl products are 25-100% more expensive than others, the target customer base mainly includes upper-middle-class, affluent households. Attagirl has a strong online presence with Big Basket, Swiggy amongst others. It is associated with most of the prominent retail stores like Food hall, Natures Basket, Reliance stores, Neelam foodland.

Chasing future goals

A brand cannot succeed without reinventing itself from time to time. Attagirl intends to come up with more effective and tasty batter variants and also include batters for waffles and pancakes. The next logical step would be taking Attagirl to satellite cities like Pune, Ahmedabad through a central kitchen in Mumbai in the next one year and to spread out in metros like Delhi, Kolkata, Hyderabad in another five years.

To know more visit – attagirl.in

Instagram- https://instagram.com/attagirlindia?igshid=1w52srgcqwer0

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

NimbusPost: With 2 Million+ daily transactions and 10,000+ happy sellers, this tech- enabled logistics company is providing the most benefiting shipping services to online sellers

nimbuspost

“Behind every great leader, there was an even greater logistician.” – M. Cox

The growing expectations of consumers, the expected agility of e-commerce and shipping businesses, and the momentum with which these industries are growing demand a stronghold on their logistics prowess. A lot depends on the storage, delivery, and management of orders to keep these industries running. By optimising one’s  supply chain and improving organisational efficiency when it comes to logistics, businesses can increase their chance of success exceptionally. That is why the logistics aggregator industry has crossed the mark of being a $300 billion industry last year.

Accelerating business growth

Established in 2019, NimbusPost is a SaaS-based logistics automation & e-commerce CRM that works on simplifying the daily hassles related to the logistics of a business. In little more than two years of its existence, the company is already working with 17+ courier partners servicing 27000+ pin codes for top-level clients like Meena Bazaar, SleepyOwl, ShopClues, Khadi Global, Boodmo.

The tech based Platfom enables online sellers to reduce their shipping hassles by giving them complete transparency, real-time monitoring, quick clearance on RTOs and reducing RTOs by up to 25%*. NimbusPost offers a free account set up and subscription to its services to allow the sellers to find their best shipping partner for each shipment.

From where it all began

The founders, Yash Jain and Rajeev Pratap, developed the business model of NimbusPost after brainstorming hard on the core problems that the modern industries face in maintaining their sales channels. They realised that shipping dependency on third-party courier partners can cost them their business. One bad review can shatter the company image completely!

Therefore, they introduced a tech-enabled shipping channel that bridges the gap between online sellers and major courier companies in the country. Today, they are registering 2 Million+ transactions every day and have 10,000+ happy sellers.

Braving up for the future

For Yash Jain and Rajeev Pratap, this is just the beginning of their success journey. In their endeavour to support the digital businesses in India, they are constantly innovating and building on their services.

“We aim to double this number (transactions and sellers) soon by increasing our operation areas. As we are about to launch our fulfilment services, franchise network, and many more in the coming months, we aim to reach a notch higher in terms of operations, quality of services, number of sellers, and business revenue,” they said.

To know more, visit – https://nimbuspost.com/

Facebook- https://www.facebook.com/nimbuspost/

Instagram- https://www.instagram.com/nimbus_post/

Twitter-https://twitter.com/PostNimbus

YouTube- https://www.youtube.com/channel/UClCO42pXbGZTFJo0kXLfXRQ

Linkedin- https://www.linkedin.com/company/nimbus-post/?originalSubdomain=in

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

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