They say that the perfect traveler is one who holds love for both, understanding a culture as well as eating the culture. To travel is to explore and no exploration is complete without delving deep into the cuisines of that particular region. Since food has now become a vital component of overall travel experience, bloggers have begun to highlight this inextricably overlapping relationship between food and travel.

Launched on 30th November 2020 by Sohail Nath, boy.eatsworld is a food and travel blog that is creating quite a buzz with its impressive content and striking photographs. Sohail calls this his “passion project” that enables him to harness his inner creativity and explore his love for cooking, travelling & photography.

How it all came together

Sohail’s tryst with cooking began in childhood itself with his repeated attempts at making shapeless roti’s.

However, it was his insatiable craving for Bao’s during the initial lockdown period that proved to be the starting point of this extraordinary venture. A short stint at Bao Making Class channeled his desire to make, to eat and to feed his family different cuisines including but not limited to, Italian, Chinese and lots of Breads, including Gourmet, Breakfast & Pull Apart! 

With unflinching support from his family, Sohail began experimenting with new dishes in the kitchen. Soon, the ball started rolling as he started curating bread recipes. From posting pictures on Instagram to working closely with a graphic designer and coming up with a brand identity, aesthetic and logo, it was a long but utterly rewarding journey.

boy.eatsworld: happy place for food lovers and travel enthusiasts

The brand aims to inspire people to cook food with fresher ingredients and encourage them to try out different cuisines whilst sharing niche travel and food recommendations from similar countries & cities. 

The blog is inclined towards food recipes, food styling & photography but also covers a diverse range of topics such as travel reels, mixology, detailed recipe videos & restaurant recommendations, among others.

boy.eatsworld intends to collect different recipes from cuisines around the world and showcase them in a one-stop single platform, with easy-to-follow instructions – in written, pictorial or video demonstrated route! It also offers unorthodox travel ideas & inspirations for users to plan holidays properly. Moreover, the mixology recipes facilitate cocktail preparation during the weekend.

Focused on the future

The brand is gaining prominence in social media platforms such as Instagram & Facebook with followership of 1.9k and 1k, respectively. The first three months of 2021 have been great with a staggering growth of more than 70% already. The blog has also launched it is you-tube page and a mobile-friendly website as well, which allows you to print and pin (Pinterest) recipes as well. The Website makes sure that recipes displayed under various categories likes, breads, savory, sweets and snacks are presented well.

About his future plans, the Sohail elaborates “Five years down the line, I see myself running the blog succumbing to a much bigger audience with more interesting added content buckets including experienced content like tips, tricks & hacks. I see my blog being more systematic and more automated with better pictures & collaborations.”

To know more, visit-
Instagram: https://instagram.com/boy.eatsworld?igshid=19ghsu2xj0z9a

To read more Startup Stories on The Business Press, visit – https://www.thebusinesspress.in/category/startup-stories/

“To keep the body in good health is a duty. Otherwise we shall not be able to keep the mind strong and clear.” ~ Buddha

In today’s modern world when consumerism is at its peak, it’s important to choose products that prioritize our health and well being over everything else. Especially when it comes to choosing kitchen products that directly have an impact on the food we eat. When most brands produce fancy kitchen essentials that look good but harm your body, there’s one brand that comes in as a breath of fresh air. Launched in September 2019 by Jinay Gala, Allo Innoware has become a bestselling brand in kitchenware category on Amazon. The brand aspires to touch lives globally using the lightning speed digital channels.

How Allo Innoware came into existence

Majority of kitchens are dominated by plastic products. Storing food in plastic containers is a routine affair. Not only that, people use these harmful containers to heat their food in the microwave. When these containers are heated, they release harmful chemicals into the food. These harmful chemicals  lead to many health issues as well as cause destruction of nutrients in the food. All this concerned Jinay. In his own words “This got me searching if there is any brand in India that is focused on providing health safe containers. Unfortunately, no brand was focused on it and in fact nobody was even creating awareness about it.”

He decided to focus on creating awareness of such practices and providing alternative solutions to that. Thus Allo was born. The brand name is the eponym of “Aloe Vera” , the most health beneficial plant. Their current range of products is called Allo FoodSafe. Interestingly, the first product, launched in September 2019, India’s First Break Lock Glass Lunch Box is a bestseller on Amazon.

Allo Innoware : Everything you need to know

Allo FoodSafe has quickly earned the trust and respect of its consumers on account of its noble intentions, superior-quality products, impeccable service and customer-friendly approach. It’s not just a money-making venture but also an attempt to create awareness about sustainability and health. Design and problem solving have always been the prime focus of the Allo team. They figured out that lock breakage was a major problem in existing glass containers. Hence they launched Registered Design of India’s First break free lock glass containers and lunch box.

Allo FoodSafe ensures its packaging and communication design stands out when compared with traditional brands. The products are available on Allo website, Amazon, Flipkart, Paytm. They are also creating a community on Instagram by sharing recipes, cooking videos, kitchen hacks, etc.

Surging ahead with confidence

The brand was started with the objective of providing people a better alternative to unhealthy kitchen products. It sure has come a long way within a short span of time.  They have been working on their upcoming range of Allo CookSafe triply stainless steel which will be a healthier alternative to Non Stick Cookware. Allo team is striving to be synonymous with Healthy Kitchenware across the globe by 2025. With its brand value on the rise, that day doesn’t seem to be too far.

To know more visit- https://alloinnoware.com/

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

Starting on a healthy note

For Dr.Sangeeta, food has always been the first love of her life. After a successful 10-year stint as a medical practitioner and then as a healthcare business consultant, she took a sabbatical to raise her family. When it was time to resume work, she decided to explore other avenues that would satiate the passionate foodie inside her.

Soon she realised there were limited healthy food options, especially as far as breakfast was concerned. Owing to her pure, wholesome, unadulterated love for idlis and dosas, Sangeeta decided to introduce healthy variations of regular idli dosa batters. Her medical knowledge came in handy as she experimented with grains, millets and veggies, transitioning from polished rice and refined grains to gluten free whole grains using different types of millets like Ragi, Jowar, Bajra, horse gram.

Describing her remarkable journey, she says “It almost took me 6-9 months to work on the batters and try it out with friends and family before I could launch them in the market. I started as a little home delivery business from my 100 square feet house kitchen. Due to positive customer reviews, I had premium stores in Mumbai reach out to me for listing my products on their shelves.

I soon had to move my production unit to a 1500 square feet commercial kitchen and from a 2 people team, it grew to 25 people.”

Attagirl: Making our breakfast tastier and healthier

In a market flooded with breakfast options that are anything but healthy, Attagirl, with its sharp focus on healthier ingredients, has come as a breath of fresh air. It focuses on those customers who are looking for quick healthy off-the-shelf options offering convenience and taste without compromising on quality.

In spite of well-funded competition, Atta girl is positioned as a premium brand and is getting good traction. The brand has grown so far via customer word‐of‐mouth through unsolicited brand loyalists and evangelists who have promoted the brand for its high quality and taste.

Since Attagirl products are 25-100% more expensive than others, the target customer base mainly includes upper-middle-class, affluent households. Attagirl has a strong online presence with Big Basket, Swiggy amongst others. It is associated with most of the prominent retail stores like Food hall, Natures Basket, Reliance stores, Neelam foodland.

Chasing future goals

A brand cannot succeed without reinventing itself from time to time. Attagirl intends to come up with more effective and tasty batter variants and also include batters for waffles and pancakes. The next logical step would be taking Attagirl to satellite cities like Pune, Ahmedabad through a central kitchen in Mumbai in the next one year and to spread out in metros like Delhi, Kolkata, Hyderabad in another five years.

To know more visit – attagirl.in

Instagram- https://instagram.com/attagirlindia?igshid=1w52srgcqwer0

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

“A good rule to remember for life is that when it comes to plastic surgery and sushi, never be attracted by a bargain.” ~ Graham Norton

One of the most delicious and interesting Japanese meals, Sushi is not just a dish but an art. The biggest of the chefs across the globe have agreed that it takes special skills to nail that perfect rice roll infused with a magical blend of flavours. In India, there are far from a few restaurants that can proudly boast of making the perfect sushi. And recognising this market gap, Chef Abhijeeth Urs started SushiMen — a unique cloud kitchen that delivers exquisite handcrafted Sushi all across Bangalore — in 2018.

The Recipe to Growth

When Chef Abhijeeth Urs laid the foundations of SushiMen, under the Matsya Enterprises Banner, in 2018, he intended it to be a curated service for friends and family. However, in the past few years, it has grown into a fully operational virtual restaurant.

In an effort to bring Sushi to everyone, Chef Abhijeeth Urs has introduced his own creations, including a variety of vegetarian and vegan sushi, an unconventional concept in this cuisine. While SushiMen aims to bring an authentic tasting experience to seasoned sushi lovers, the brand also caters to first-timers who are keen to try new cuisine.

“With a constantly evolving menu, it is our constant endeavour to create a novel experience in every meal. Every dish is freshly prepared once we receive the order, to ensure the most delectable sushi experience Bangalore has to offer,” Chef Abhijeeth Urs says.

SushiMen is an environmentally conscious brand and is currently using recyclable and biodegradable materials in its packing. The brand further aims to make its packing 100% biodegradable/recyclable.

Prepping for a Wholesome Future

While the current focus of the founder is to expand the brand in Bangalore by creating more awareness, he envisions SushiMen leading the market across the country in the next few years. The company plans to diversify the brand into fresh markets across India as they strongly believe there is a huge potential for Sushi in India.

“The long term plan is to become a Brand that people associate with an experience of authentic sushi delivered to one’s doorstep, we have achieved this success in Bangalore and hope to replicate the same in other cities,” he says.

“We are in the final stages of forming a sister concern by name UmaamiIn Hospitality that will be focusing on bringing sushi to the mass market at pocket-friendly price points under a different brand across India. The company is looking to introduce more curated cuisines from around the world to create luxury food experiences, all the while experimenting further and testing & harnessing the potential of doorstep delivery through a Cloud Kitchen model,” he adds.

To know more visit – www.sushimen.in

https://www.instagram.com/sushimen.in/

https://www.facebook.com/sushimen.in

To read more Start up Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/

“When diet is wrong, medicine is of no use. When diet is correct, medicine is of no need.”

If you want to improve the quality of your life, the first thing you need to do is change your food habits. With growing awareness, people have begun embracing a healthy lifestyle. New ventures have come up to cater to the ever-increasing demand for tasty, nutritious food products. Launched on 25th October, 2020 by Abhishek Tripathi, Tummy Yums is a promising new startup that strives to change the eating pattern that results from unhealthy snacking.

Contrary to popular belief, healthy snacking doesn’t have to be bland and boring. The brand is offering a range of snacks that are a powerful fusion of health and taste.

The beginning is always the best part

The remarkable journey in 2005 when a young boy from a small town of Uttar Pradesh landed in Mumbai armed with nothing but big dreams and extraordinary willpower. As Abhishek began working in the sales department of a networking company named Global Direct, he realised sales is a revenue-generating skill that only motivated people can endure. After dabbling in several uninspiring jobs, Abhishek decided to focus on upgrading his skills and securing a proper corporate job. His dream came true in 2008 when he got his first job in an IT internet marketing based company where there he got plenty of opportunities to explore the digital marketing and sales sector.

Having gathered notable experience and knowledge as a consultant and strategist, Abhishek felt the time was right to give wings to his entrepreneurial dream. Achieving something significant in HORECA(Hotel, Restaurant, Catering & Cafe)

industry was always at the back of his mind. During lock down the industry got badly hit by a pandemic rendering many people jobless. It was then that Abhishek set his mind on starting a food manufacturing venture.

Tummy Yums: Creating a wholesome snacking option for consumers

Tummy Yums is a healthy snacking brand offering a wide assortment of products like quinoa chips, Raagi chips, jalapeno chips, jackfruit, beetroot, okra and chia chips. Since India is a treasure house of rich resources, the brand’s aim is to source authentic materials from various parts of the country and make the best product out of it.

As future belongs to healthy packaged food, the Tummy Yums team ensures a completely unique way of packaging, keeping in mind the safety and hygiene of consumers.

The products pander to the needs of people suffering from diabetes, obesity & hypertension thus ensuring that healthy snacking options are accessible to all without spending a lot of money.

The start up services are spread across major cities like Jaipur, Punjab, Chennai, Gujarat and include various gift hamper companies, retails and supermarkets.

Marching with confidence towards future goals

The future looks bright and beautiful for the brand with many of its products quickly flying off the shelves across shops and supermarkets.

The Tummy Yums team is focused on working hard to attract more D2C customers and give better discount offers through online platforms. With consistent effort and smart business strategy, the team is confident of making its presence felt in APAC countries in another five years.

To know more visit – http://www.tummyyums.in

Instagram – https://instagram.com/tummyyumssnacks?igshid=tcr5vg1lmt3u

To read more Startup Stories on The Business Press visit – https://www.thebusinesspress.in/category/startup-stories/