In the recent years, there has been a significant rise in the number of entrepreneurs, among which the number of businesswomen has increased predominantly. More than believing in external opportunities, it is the will to establish something on their own that has led female entrepreneurs to build their empire and grow it exponentially.
It is this very instinct that made Beena Kshatriya start her saree enterprise – ABIRA by BEENA.
Another aspect was that Beena being a woman, had personally experienced the many hurdles that existed when buying sarees online. She decided that she could become a womanpreneur, who could address the many issues of quality, variety, pricing and delivery, and transform the whole process of buying exclusive sarees into a very simple and enjoyable process.
A civil engineer by profession Beena is born and brought up in Surat- a place known for its textiles production. So she thought of venturing into marketing sarees. Investing a modest amount as capital, she initially took the offline exhibitions route, marketing sarees from the Surat power looms. However, she soon shifted her focus too to exclusive Banarsi sarees. This shift gave the brand a tremendous response and she soon quit her job and invested all her energy into ABIRA.
A saree defines a woman’s personality
Beena believes that a saree is what makes every woman’s individuality truly shine. “I have always made it a point to keep upgrading and spotting new trends in saree designs, while at the same time keeping the beauty of traditional handicrafts of India alive.” Shared Beena in her conversation with The Business Press.
Today the ABIRA by BEENA brand portal is a destination of choice for the modern woman, looking to add some beautiful draping style to her wardrobe. Pure Banaras Handloom and Designer Sarees, Kota Silk Sarees, Chiffon Silk Sarees, Bandhani Sarees with Vibrant Handwork, Embroidered Patola Gaji Silk Sarees, Designer Net Sarees, specially curated Wedding Collection and of course an entire section devoted to a Festive Collection.
The collection is all delicately gorgeous, available in a palette of colors that will delight the senses and also at a price that will make you click ADD TO CART instantly.
Genuine customer service and a whole lot of choices… this is what makes ABIRA so special…
ABIRA by BEENA is today an established brand in the online market space for sarees. Fulfilling multiple orders across the world, it is a brand that is trusted for the quality of the sarees it stocks and also for the wide range of choice it offers.
Says Beena, “We value and respect the trust that ur customers place in us. We are aware that while buying a garment online, it means that the customer is investing not just hard earned money, but also trust. We want to make sure that this faith is reciprocated, by way of carefully checked and exclusively handpicked designs.” Click here https://www.instagram.com/abirabybeena/to discover her amazing collection. Also visit https://www.abirabybeena.com/ to catch up on the latest offers and fresh arrivals.
To read more Startup Stories on The Businesses Press, Visit – https://thebusinesspress.in/