“The aim of art is not to represent the outward appearance of things, but their inward significance. ” ~ Aristotle
Life without art would be as lifeless as a body without its soul. Art gives flight to our imagination and meaning to our existence. Art has undergone tremendous changes to keep up with changing times. To ensure people’s interest in traditional art doesn’t shrink, many talented young artists are infusing new lease of life into traditional artforms so that they remain as relevant and popular as ever.
Launched in 2018 by the prolific first-time entrepreneur Suvidha Bolar, June Studio is a startup that strives to promote paintings, pottery and wood carvings in their most traditional form and ensure they’re kept alive with the help of creativity, imagination and sheer artistic skills of its talented founder.
All she was ever meant to be was an artist
The journey began with a big dream and a modest sum of thousand rupees. Suvidha initially worked in the corporate sector. However, she soon realized her heart beats for art and art only.
Having studied at the distinguished Chitrakala Parishad, Suvidha learnt a great deal about art under the guidance of some of the best teachers. This experience shaped her up as an artist and as an individual. In no time, she began dabbling in different types of painting.
She adds “When I knew I had the talent and the will to make things happen, I decided to pursue it as a profession and try to make money out of it.”That’s how June Studio came into existence.
When asked the purpose behind creating her own startup, Suvidha explains ” I want people to value traditional art, right now people are more into plastic and I want people to be more into traditional art and ceramic and they should understand the value of that.”
June Studio: where the magic of traditional art lives on
As a creative enterprise and the brainchild of a gifted artist, June Studio is a fusion of various types of artwork that are as unique as they’re enchanting. The startup offers something for every artlover – the charming paintings, beautiful pottery – ceramic and terracotta, exquisite wood carvings and many more. Moreover, the brand has begun experimenting with Jesmonite products, planters and tea-holders too.
As far as sales are concerned, Suvidha says “We’ve sold more than 1000 orders till now. We did see increased orders during Covid and people started seeing our page more and we got more traction.”
Though there aren’t any major clients associated with this brand, it’s the individual customers who are creating a wave of positive word-of-mouth publicity for June Studio.
Blueprint for the future
In the next five years, the startup intends to extend its reach across multiple states in India. The plan is “to open a studio in Uttarakhand and then there’s this place in Assam where we are planning to open a residential pottery studio.” Like any other business that has begun spreading its wings, June Studio too is planning on expansion of business so that the brand becomes synonymous with class and authenticity not just in India but also all over the world.
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