The quality of our lives depends, to a great extent, on our physical well-being, which in turn depends on what we eat. As the world is waking up to the importance of eating right, startups that focus on quality food products are mushrooming all over the country. Launched in 2019 by two promising entrepreneurs Saakshi Gupta and Harshita Gupta, Vedic Nuts has established itself as a renowned and reliable brand that provides the finest gourmet products along with unique and customized packaging.
How the ball started rolling
The two pillars of Vedic Nuts, Saakshi and Harshita used all their skills, expertise and experience to establish Vedic Nuts. Thankfully, they received unflinching support and guidance from family and friends during the initial period.
Being fascinated by the Food & Beverage Industry, Saakshi and Harshita noticed a dearth of premium gourmet products in most parts of India. During this time, the wedding industry in India, despite being one of the biggest markets for gourmet products, was lacking in quality of production. On this realization, the talented duo commenced their search for something unique & exquisite and thus, formulated the idea of their enterprise, Vedic Nuts.
Both the founders had gained solid professional experience before plunging into the turbulent waters of entrepreneurship. Saakshi had worked at Aditya Birla Finance & Housing Finance Limited as a part of their Talent Management team. With experience in Business Planning and Development, she became the driving force behind the conceptualization & sustenance of this enterprise. As the Creative & Operations Director of Vedic Nuts, she’s focused on pushing the brand forward while constantly innovating & planning their way ahead.
Since Harshita has a strong background in finance, she’s focused on the finance & investment section of Vedic Nuts, utilizing her knowledge and expertise to strengthen the brand’s foothold via Relationship Management & Business Development.
Vedic Nuts: Packing in an abundance of goodness
Vedic Nuts presents an exclusive range of premium flavored dry fruits & luxurious gifting range complimenting its products. They have a team of expert chefs spread across India, who specialize in their particular gourmet flavor thus contributing to a client’s exceptional gourmet experience.
The brand’s USP lies in its quality and varied range of Silver & Gold coated nuts. What sets it apart is its completely natural, preservatives-free flavors. Additionally, it’s superior packaging adds a refined touch to the entire range.
In 2019, the startup opened in Mumbai. Soon it started delivering to other parts of India ensuring that the clients received their products in mint condition. Its client base includes corporates (VIVO Royal Club, The Future Group, Wellknow Polyester Private Limited), event managers, wedding clients & baby announcements. Vedic Nuts now plans to strengthen its brands footprint across India via online retail.
Blueprint for the future
With increasing sales and encouraging customer feedback coming its way, the future looks all bright and beautiful for Team Vedic Nuts. They’re aiming to increase their hold in India by expanding the brand in both major cities and smaller regions. Also, they’re striving hard to make their presence felt in India as well as abroad. Here’s hoping that the brand keeps reaching new milestones and keeps making India proud.
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