“The mass media industry has a great potential to shape personalities, change the way we perceive and understand the world and our immediate reality.”
The term Mass Communication, which was coined in 1920, is referred to the process of delivering and transferring messages and news to a large group of people using different forms of media like newspapers, radio, the internet, and television
A sneak- peek into GD Goenka University
GD Goenka University, set up in 2013 by the GD Goenka Group is an internationally acclaimed and premier private institution of higher education in India. The University is also recognized as QS IGUAGE “Diamond” rated University. The University offers Graduate, Post Graduate & Ph.D. Program by offering various courses under its banner of School – School of Agricultural Sciences, School of Fashion & Design, School of Hospitality & Tourism, School Of Engineering Sciences, School of Digital Media, Journalism and Mass Communication, etc.
The School of Digital Media, Journalism & Mass Communication- Empowering Minds with Innovative Programs
GD Goenka’s School of Digital Media, Journalism & Mass Communication is headed by Dr. Amaresh Jha, a veteran in TV journalism who leads the entire program of mass communication. The programs have a unique combination of specialized practical training, learn as you do approach in digital landscapes like -content writing, photography, journalism, advertising & media marketing, web series production, 2D & 3D animations, public relations & theoretical engagements.
All the programs have been designed on CBCS (Choice Based Credit Systems). The students enrolled with the school get an added advantage of international collaboration with the GD Goenka University.
Duration of the Courses –
-B.A Digital & Mass Media- 4 yrs
-B.A (Hons.) Journalism & Mass Communication – 3 yrs
-B.Sc Animation & VFX – 3 yrs
-M.A Journalism & Mass Communication -2 yrs
-M.A Digital & Mass Media- 2 yrs
Annual Batch Strength & Selection Criteria
The School of Digital Media, Journalism & Mass Communication shortlists around 120 students every year through a screening process. The screening comprises a test of domain knowledge, communication skills, & current affairs.
Making Aspirants Future Ready For Their Placement Drives
Every year more than 250 recruiters organize placement drives on the campus. The Corporate Recruitment Cell of the University provides placement assistance to all the enrolled students.
The students of the School of Digital Media, Journalism & Mass Communication get placed with national and international media houses as correspondents, news producers, content writers, anchors, radio jockeys, digital journalists, public relation professionals, social media strategists, event managers, web series producers, 2D and 3D artists, graphic designers and professional photographers.
Some of the leading companies that recruited in past years from the School of Digital Media, Journalism & Mass Communication are India News, Zee News, NDTV, ANI, The Times Group, Amazon, ABP, CNBC, Facebook, Google, ICMR, Big FM, Red Chillies, etc.
The Institute’s Visionary Roadmap
The School of Digital Media, Journalism & Mass Communication aspires to be an internationally recognized institute offering quality & novel academic programs in the field of media and communications. Their mission is to provide an educational ecosystem that accords primacy to fostering beliefs, behaviours, and practices. It aims to partner with top educational institutions, corporations, SMEs, community groups & non-profit organizations that share its value systems.
website link :- https://www.gdgoenkauniversity.com/school-of-communication
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linkedin link :- https://www.linkedin.com/in/sodjmc
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