PANDIMADEVI – This body positive clothing brand delivers what it promises in style, price and size!

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PANDIMADEVI is a fashion label for Women and Men that is run by a dream entrepreneur MP Sadhanaa with the support of her mother and father.  

Basically, what prompted this enterprise was the passion had for designing cloths from a very young age. Also, the lack of choice and the availability of good clothing for children & women on the healthier side. During Sadhanaa’s childhood, her mother used to constantly have to experiment with different fabrics and sizes to find clothes that would fit Sadhanaa. But she always used to hit a road block due to the lack of sizes, as well as different patterns for girls. This very point, going forward became the main mission for the label.

Having finished her under graduation in fashion design in FDDI and then post-graduation from Pearl Academy, Sadhanaa started her career with a respectable costume designer and worked as Assistant Fashion Co-Ordinator in Kollywood movie industry and moved on to work with a leading boutique in Chennai.  During this time she decided that it is time for her to start her dream project of her own brand.  With the seed capital and the support provided by her parents she started her journey as an entrepreneur. Both her parents have worked for MNCs and have long years of experience in the field of Finance, Administration and sales.   

What makes PANDIMADEVI so special is the fact that its fashion repertoire covers garments that start from extra small and goes right up to 4XL size. Soon they will be accepting orders with individual customization.

A fashion stopover that has something for everyone!

Started with a modest initial investment of 20 lakhs PANDIMADEVI The Label takes the business of fashion very seriously. It realizes that fashion is a matter of individual choice and how an individual chooses to express herself or himself is based on fashion trends and more. Today the product basket of brand PANDIMADEVI offers a fabulous mix of fashion clothing and also fashion accessories.

Organza, Chanderi, Georgette and Cotton Zari Sarees in a variety of prints and colours, motifs, zari borders. Smart Suit sets matched off with Palazzo Pants. Graceful flowing Anarkalis. Embroidered or Traditional print Kurthi sets in various cuts. Classy Midi Dresses. Even Tunics, Kaftans and Trousers are available. All in sizes from Small to 4XL!

Need accessories to pair off with whatever one chooses to wear? PANDIMADEVI offers a collection ranging from a handpicked range of exquisitely fashioned rings, earrings, chokers and necklaces.

The brand also offers smartly tailored shirts and kurtas for men too! Go check it out.

Getting the smart mix of online and offline business model right…

At PANDIMADEVI there is a constant effort to create customer satisfaction in every aspect. The brand services and fulfills more than 50 orders a month of a variety of trendy fashionable wear. With a retail brick and mortar fashion studio in Chennai and an extremely strong and highly active presence on key social media handles, the brand has created a perfect confluence to deliver the best shopping experience to its customers. With a good mix of fashion and service PANDIMADEVI aims to build a trusted brand that becomes the choice of everyone!

Click here https://www.instagram.com/pandimadevi.thelabel/?igshid=YmMyMTA2M2Y%3D to explore and discover fashion that will suit your taste and your budget too!

To read more Startup Stories on The Business Press, Visit – https://thebusinesspress.in/

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