Nostalgia Enterprises: Here’s An Exciting Startup That Promises To Make Your Interiors Look Like A Dream

Nostalgia Enterprises Founder
Nostalgia Enterprises Founder

The concept of decorating interiors is not a new one. No, we haven’t suddenly woken up to the importance of beautifying our homes and ensuring sanctity of the spaces that we live in. However, thanks to scores of interior decoration enterprises that have cropped up in the last couple of years, we are now spoilt for choice. Today we can doll up our homes as per our aesthetic sensibilities without denting a big hole in the pocket.

Launched on 11th January, 2010 by Sanjana Bahl, Nostalgia Enterprises is one of the most promising names that is gradually creating waves in the market. The main aim of the venture is to help transform interiors of both Indoor and Outdoor Spaces with elegant Home Decor Pieces, Bespoke Furniture and Home Accessories.

Laying the foundation stone of a dream

For founder, Sanjana, the journey has been as exciting as it’s been challenging. Starting a new venture right from scratch is no mean feat. She began by sourcing decor pieces from various places across India and abroad. In fact, her search for unique, eye-catching decorative pieces took her to various South East Asian countries and soon she started supplying to well-established home decor stores. Rest of the story, the spunky lady would narrate in her own words.

“I realized that the orders increased and the pieces were really being appreciated and at that point I realized I should start my own venture and Nostalgia Enterprises was born. Initially I only started with Home Decor Pieces for Indoor Spaces, soon we started with small furniture pieces like coffee tables, two seaters, center tables and consoles.”

Building a dream brick by brick

After overcoming several hurdles, Sanjana finally opened her first store in Worli,Mumbai. Like any entrepreneur with a sharp business acumen, Sanjana’s next obvious step was expansion of the products range to include furniture and large sculptures.  However, there were constraints for space. Around this time, friends and family had second homes in Alibag and she got a lot of orders for large Sculpture pieces and Outdoor Furniture for their homes.

She further says “I realized Alibag had no home decor store so I decided to move my venture to Alibag and into a larger space. We are now located in Zirad, Alibag and we do Decor Pieces and Bespoke Furniture in a variety of materials and sizes for both Indoor and Outdoor spaces as well as some beautiful Home Accessories and Giftables too. We have also opened a small store on Mandwa Jetty 3 years ago besides our Flagship store in Zirad, Alibag which was opened 10 years ago.”

Nostalgia Enterprises: Helping you create a home sweet home

Nostalgia Enterprises is ten-year old interior decoration startup that serves as a One Stop Shop for people with Second Homes where clients are looking for a lot of Outdoor Furniture as well as Fibre and Stone Statues and Fountains to enhance their Outdoor Spaces as well their indoor spaces. Instead of hopping from one shop to the next, they find it convenient when everything is under one roof. Due to a surge in demand, deliveries are done all over India and the clients are mostly people with second homes and also resorts.

Planning for a better tomorrow

Beating the blues of slow economy and the ongoing Covid pandemic, Sanjana is optimistic about the future.

About her future plans, she says “I’ve been thinking of taking my venture online for a long time but during this pandemic I realized this is the only way forward and we are working very hard on getting it up as soon as possible and shortly we’ll be online. In 5 years we definitely plan to increase our reach across India with our products going online and keep increasing our product range and hope to be a household name.”

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