Kids Parents and Us – Maximizing abilities to unleash every child’s greatest potential.

    “Challenging behavior occurs when the demands and expectations being placed upon a child outstrip the skills they have to respond”. – Ross Greene Kids Parents and Us

    Getting Into The Shoes Of A Child Is No Cakewalk & Necessitates The Role Of Counsellors & Therapists

    As it is rightly said –“Beneath every behavior there is a feeling and beneath each feeling, there is a need. When we meet that need rather than focusing on the behavior, we begin to deal with the cause and not the symptom”. To address the underlying reasons for mental and physical health conflict, the imperative role of an Occupational Therapists intercedes.

    Occupational therapy (OT) is a science degree-based, health and social care profession that takes care of all of the – physical, psychological, social, and environmental needs of the child. An occupational therapy expert evaluates the child’s condition to know what kind of difficulties are there with the child, like sensory, gross, or fine motor skills.

    Based on the analysis, a goal is created for the child which can only be achieved via consistent intervention sessions. Pediatric occupational therapists work in various settings like homes, schools, or other health care facilities to improve the function and independence of children and teens with disabilities, injuries, or illnesses. They provide therapeutic interventions that help develop their fine motor skills, cognition, language skills, and more.

    Kids Parents and Us – A Trustworthy Partner In Your Parenting Journey

    Kids Parents and Us

    As the name suggests, Kids Parents and Us is a platform to bridge and connect parents emotionally closer to their child by empowering them with an empathetic sight to overcome the challenges and hurdles in their parenting journey. It offers occupational therapy and behavior modification for kids. The brand has been in existence since 2015; however, its digital presence was forayed with the launch of its Instagram & FB page in November 2021.

    It is an online counseling program tailor-made to the underlying needs of each child wherein the team partners & trains parents to understand the behavioral issues in children. Founded by Runjhun Joshi, Kids Parents and Us is led by a team of psychologists and child care experts. Runjhun is an internationally acclaimed Occupational Therapist with the expertise of over 19 years in the field of dyslexia, ADHD, autism, behavioral & conduct disorders, down syndrome, Asperger’s syndrome, and pervasive developmental delays. In an interview with Weryz, a management consulting firm focusing on brand amplifications & success stories, Runjhun shared her journey to Kids Parents and Us.

    “I was just working as a professional initially where I advised parents and conducted therapies for children. However, I realized with time that there was a missing element and that was training the parents & understanding the atmosphere at home for the better long-term development of the child. This is how I came up with Kids Parents and Us where I focus on each child’s unique needs along with my fellow consultant Ashna Lahoty to bring out the best of the child & their mental well-being.” says the founder.

    The service brand is exceptionally unique in terms of handling the child with all the therapy rendered online comfortably at home only. On the parents part, an initial familiarization with the problem, and family atmosphere is required post which the counseling and training part goes in.

    The Catalytic Factors Behind The Launch Of the Brand & Roadmap Ahead

    Kids Parents and Us

    Talking about her inspiration to launch the brand, Runjhun mentions that she was always passionate about her work as an occupational therapist, but her motherhood journey taught her to be more empathetic and that was the turning point of her professional life. She often came across parents who needed guidance, as time scarcity, work pressure, or responsibility of another child barred them from making an emotional connection with their child.

    As most of the parents could not meet in a physical space and hailed from other countries too like Australia, Bangladesh, U.K, etc, the online program and therapy through mail and videos proved to be of immense help to parents and met with good response. As a step further, Runjhun finally decided to launch the utilitarian service brand on the digital platform too.

    Kids Parents and Us envisions to provide its therapy and counseling services to everyone irrespective of the place or financial status of the concerned client. They aim to share their learning with parents, teachers, doctors & caregivers who are the consistent seamless point of contact in a child’s developmental journey.

    Instagram link – https://www.instagram.com/kidsparentsandus/

    To read more Startup Stories on The Business Press – https://thebusinesspress.in/categories/startup-stories/

    FASHIONADDA BY RINUJAIN 

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